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Demand Generation Manager Jobs (NOW HIRING)

Demand Generation Manager

$58K - $73K/yr

For more information, visit www.logile.com About the Role Logile is looking for a Demand Generation Manager to execute integrated marketing programs that drive awareness, engagement, pipeline, and ...

The Role TRG Screen are looking for a Demand Generation Specialist to join our growing Marketing team. This is an opportunity for a strategic, hands-on marketer who thrives on building from scratch ...

As a Demand Generation Manager, you'll play a critical role in driving pipeline growth through strategic, audience-first campaigns. You will lead integrated, full-funnel campaign strategies from ...

Fluency with feed management, product data, and marketplace selling is a strong advantage. Key Responsibilities * Own the demand generation plan: Develop and execute a data-informed annual strategy ...

As a Demand Generation Manager, you'll play a critical role in driving pipeline growth through strategic, audience-first campaigns. You will lead integrated, full-funnel campaign strategies from ...

The Role As Astra's first Demand Generation Manager, you will be at the center of how we bring our payments infrastructure to market. This is an opportunity to run integrated campaign strategy and ...

Fluency with feed management, product data, and marketplace selling is a strong advantage. Key Responsibilities * Own the demand generation plan: Develop and execute a data-informed annual strategy ...

The Role We\'re hiring a Demand Generation Manager who will join a small marketing team at a pivotal moment: the product is strong, the market is defined, and the demand generation function is being ...

As a Demand Generation Manager, you'll play a critical role in driving pipeline growth through strategic, audience-first campaigns. You will lead integrated, full-funnel campaign strategies from ...

Become a Demand Generation Manager at Balto! About the Role Balto is building the AI Workforce for contact centers, and we need a Demand Generation Manager who's obsessed with pipeline and powered by ...

As Demand Generation Manager, you will be responsible for creating and executing integrated marketing campaigns that drive qualified leads, accelerate pipeline growth, and support revenue targets.

We're going through a massive growth period and looking for a Senior Paid Media Strategist (aka Demand Generation Manager) who owns their accounts end to end. The Opportunity This is not an execution ...

As Demand Generation Manager, you'll own the paid channels and nurture programs that create market interest and translate that into pipeline. This is a high-ownership role. You'll work directly with ...

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Demand Generation Manager information

See salary details

$38.5K

$101.5K

$143K

How much do demand generation manager jobs pay per year?

As of Jul 22, 2026, the average yearly pay for demand generation manager in the United States is $101,463.00, according to ZipRecruiter salary data. Most workers in this role earn between $86,000.00 and $120,000.00 per year, depending on experience, location, and employer.

Is demand generation a good career?

Demand generation is a valuable career in marketing focused on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. It often requires skills in data analysis, marketing automation tools, and cross-functional collaboration, making it a dynamic and growing field with opportunities for advancement.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

What is the role of a demand generation manager?

A demand generation manager is responsible for developing and executing marketing strategies to generate interest and demand for a company's products or services. They often utilize digital marketing, content creation, and analytics tools to attract and engage potential customers, aligning campaigns with sales goals. The role requires strong communication skills and knowledge of marketing automation platforms.

How much does a demand gen manager make?

Demand Generation Managers typically earn between $70,000 and $130,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in marketing automation tools may have higher salaries, often exceeding $150,000. Compensation can also include bonuses and benefits related to performance and company policies.

What are the key skills and qualifications needed to thrive as a Demand Generation Manager, and why are they important?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a Demand Generation Manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What jobs make $3,000 a day?

Demand Generation Managers typically do not earn $3,000 a day; such high daily earnings are more common in executive roles like CEOs, investment bankers, or specialized consultants. These positions often require extensive experience, advanced skills, and sometimes ownership stakes or performance-based bonuses. Most roles in demand generation focus on marketing strategies and lead generation, with salaries generally below this level on a daily basis.

What are some common challenges faced by Demand Generation Managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
What cities are hiring for Demand Generation Manager jobs? Cities with the most Demand Generation Manager job openings:
What are the most commonly searched types of Demand Generation jobs? The most popular types of Demand Generation jobs are:
What states have the most Demand Generation Manager jobs? States with the most job openings for Demand Generation Manager jobs include:
Infographic showing various Demand Generation Manager job openings in the United States as of July 2026, with employment types broken down into 55% Full Time, 41% Part Time, and 4% Contract. Highlights an 66% Physical, 1% Hybrid, and 33% Remote job distribution, with an average salary of $101,463 per year, or $48.8 per hour.
Demand Generation Manager

$58K - $73K/yr

Full-time

Posted 10 days ago


Job description

About Logile
Logile is the leading retail labor planning, workforce management, inventory management and store execution provider deployed in thousands of retail locations across North America, Europe, Australia, and Oceania.
Our proven AI, machine-learning technology and industrial engineering accelerate ROI and enable operational excellence with improved performance and empowered employees. Retailers worldwide rely on Logile solutions to boost profitability and competitive advantage by delivering the best service and products at optimal cost.
From labor standards development and modeling to unified forecasting, storewide scheduling, and time and attendance, to inventory management, task management, food safety, and employee self-service - we transform retail operations with a unified store-level solution. Gain the Advantage with The Logic of Retail. One Platform for store planning, scheduling and execution.
For more information, visit www.logile.com
About the Role
Logile is looking for a Demand Generation Manager to execute integrated marketing programs that drive awareness, engagement, pipeline, and revenue. Reporting to the Senior Director of Demand Generation, this person will partner closely with Sales, Product Marketing, Customer Marketing, and Marketing Operations to develop and execute campaigns that support growth across target accounts and key market segments.
Responsibilities
  • Execute integrated demand generation campaigns across email, digital, content, webinar, event, ABM, and partner channels.
  • Support quarterly pipeline goals through the development and execution of targeted marketing programs.
  • Partner with Sales on account-based marketing initiatives designed to engage strategic accounts and buying groups.
  • Manage webinar programs, nurture, sponsored programs, and field marketing activities.
  • Work closely with Product Marketing to activate product launches, industry research, and thought leadership content.
  • Build and optimize nurture programs that improve engagement and conversion throughout the buyer journey.
  • Monitor campaign performance and recommend optimizations to improve results.
  • Collaborate with Marketing Operations to ensure accurate tracking, attribution, lead management, and reporting.
  • Create campaign reports and performance summaries for marketing leadership and key stakeholders.
  • Stay informed on industry trends, demand generation best practices, and emerging marketing channels.

Qualifications
  • 3-5 years of B2B demand generation experience, preferably within SaaS or retail technology organizations.
  • Experience designing multi-channel marketing campaigns that generate leads, pipeline, and customer engagement.
  • Experience supporting account-based marketing (ABM) initiatives and sales-focused marketing programs.
  • Understanding of demand generation fundamentals including lead generation, nurture programs, conversion optimization, and campaign reporting.
  • Experience working within HubSpot marketing automation platform and other martech tools.
  • Experience managing webinars, virtual events, field events, executive dinners, and industry conferences.
  • Strong project management and organizational skills with the ability to manage multiple campaigns simultaneously.
  • Analytical mindset with the ability to evaluate campaign performance and recommend improvements.
  • Strong communication skills and ability to collaborate across marketing and sales teams.

Equal Opportunity Statement
Logile is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, disability, veteran status, or any other legally protected characteristic.