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Demand Generation Manager Jobs in Alabama (NOW HIRING)

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage ... Manage marketing KPIs, analytics, attribution, and budget * Build and grow the marketing team What ...

Chief Marketing Officer

Birmingham, AL

  • Medical

  • Dental

  • Vision

  • Retirement

... simply managing established brand systems. The CMO will lead market development across targeted ... Demand generation and revenue growth * Community, influencer, and ecosystem-led engagement

Chief Marketing Officer

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Demand generation and revenue growth * Community, influencer, and ecosystem-led engagement ... Management reserves the right to modify, add, or remove duties and to assign other tasks as ...

Chief Marketing Officer

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Demand generation and revenue growth * Community, influencer, and ecosystem-led engagement ... Management reserves the right to modify, add, or remove duties and to assign other tasks as ...

Chief Marketing Officer

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Demand generation and revenue growth * Community, influencer, and ecosystem-led engagement ... Management reserves the right to modify, add, or remove duties and to assign other tasks as ...

Chief Marketing Officer

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

Demand generation and revenue growth * Community, influencer, and ecosystem-led engagement ... Management reserves the right to modify, add, or remove duties and to assign other tasks as ...

VP Digital Commerce and Growth

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Own the demand-generation investment and its allocation across technical SEO, paid media ... CRM, marketing automation, analytics, and integrations - setting the standards the platform is ...

VP Digital Commerce and Growth

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Own the demand-generation investment and its allocation across technical SEO, paid media ... CRM, marketing automation, analytics, and integrations - setting the standards the platform is ...

VP Digital Commerce and Growth

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Own the demand-generation investment and its allocation across technical SEO, paid media ... CRM, marketing automation, analytics, and integrations - setting the standards the platform is ...

  • Medical

  • Dental

  • Vision

  • Retirement

Support Campaigns & Pipeline Programs - Partner with Demand Generation and RevOps to support ... Ability to work cross-functionally and manage multiple stakeholders. * Comfortable operating in a ...

Marketing Director

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Our agents integrate directly with each practice's EHR, practice management, and phone systems, and ... Build demand generation for physician groups and health systems: events (MGMA, specialty ...

Marketing Director

Birmingham, AL ยท On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Our agents integrate directly with each practice's EHR, practice management, and phone systems, and ... Build demand generation for physician groups and health systems: events (MGMA, specialty ...

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Showing results 1-20

Demand Generation Manager information

See Alabama salary details

$34.9K

$92K

$129.6K

How much do demand generation manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for demand generation manager in Alabama is $91,965.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,900.00 and $108,800.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a demand generation manager?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a demand generation manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What are some common challenges faced by demand generation managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

Is demand generation a good career?

Demand generation is a growing field within marketing that focuses on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers typically need skills in data analysis, marketing automation tools, and campaign management, making it a viable career path with opportunities for advancement and specialization.
More about Demand Generation Manager jobs

What are the most commonly searched types of Demand Generation jobs in Alabama?

The most popular types of Demand Generation jobs in Alabama are:

What cities in Alabama are hiring for Demand Generation Manager jobs?

Cities in Alabama with the most Demand Generation Manager job openings:

Infographic showing various Demand Generation Manager job openings in Alabama as of August 2026, with employment types broken down into 100% Full Time. Highlights an 79% In-person, and 21% Remote job distribution, with an average salary of $91,965 per year, or $44.2 per hour.

Marketing Director (Remote)

Demand.com

Huntsville, AL โ€ข Remote

Full-time

Re-posted 8 days ago


Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We're looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.

What you'll do

  • Own and execute DemandFactor's marketing strategy
  • Lead demand-gen, ABM, and digital performance programs
  • Build a strong brand and high-impact content engine
  • Partner closely with Sales to drive full-funnel results
  • Manage marketing KPIs, analytics, attribution, and budget
  • Build and grow the marketing team

What we're looking for

  • 7–10+ years in B2B marketing (demand gen, performance, growth)
  • Proven success in driving measurable pipeline and ROI
  • Experience building marketing functions from the ground up
  • Strong analytical, strategic, and leadership skills
  • Excellent communication and execution abilities

Why DemandFactor

  • High-impact leadership role
  • Full ownership and autonomy to shape marketing
  • Data-driven, innovative environment
  • Flexible, remote workplace