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Demand Generation Manager Jobs in Mobile, AL (NOW HIRING)

IT Project Manager

Daphne, AL · On-site

$85K - $101K/yr

Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would ... Rooted in family and community values, we're proud to have second-generation employees contributing ...

Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would ... Rooted in family and community values, we're proud to have second-generation employees contributing ...

Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would ... Rooted in family and community values, we're proud to have second-generation employees contributing ...

... programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee ... Manage a multi-team territory to generate customer lead generation. * Recruit, hire, train, and ...

... and relationship management. You will maximize your success by leveraging internal warm leads ... Sales Generation: Drive growth by working both incoming internal leads and your own prospect ...

Senior SEM Specialist

Mobile, AL · On-site

$77K - $95K/yr

... Demand Gen, YouTube, and remarketing initiatives. Manage campaign architecture, audience strategies, bidding methodologies, budgets, and media investments to maximize acquisition, lead generation ...

Senior SEM Specialist

Mobile, AL

$77K - $95K/yr

... Demand Gen, YouTube, and remarketing initiatives. Manage campaign architecture, audience strategies, bidding methodologies, budgets, and media investments to maximize acquisition, lead generation ...

Demand Generation Manager information

See Mobile, AL salary details

$38.2K

$100.7K

$141.9K

How much do demand generation manager jobs pay per year?

As of Jul 30, 2026, the average yearly pay for demand generation manager in Mobile, AL is $100,685.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,300.00 and $119,100.00 per year, depending on experience, location, and employer.

Is demand generation a good career?

Demand generation is a valuable career in marketing focused on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. It often requires skills in data analysis, marketing automation tools, and cross-functional collaboration, making it a dynamic and growing field with opportunities for advancement.

What is the difference between Demand Generation Manager vs Marketing Manager?

AspectDemand Generation ManagerMarketing Manager
Primary FocusDriving lead generation and demand creation campaignsOverseeing overall marketing strategies and brand management
Skills & CertificationsDigital marketing, analytics, campaign managementBrand strategy, market research, communication skills
Work EnvironmentMarketing teams, sales alignment, digital platformsBroader marketing departments, cross-functional teams

The Demand Generation Manager primarily focuses on creating targeted campaigns to generate leads and demand for products or services, often working closely with sales teams. In contrast, the Marketing Manager oversees overall marketing strategies, branding, and broader market outreach. While both roles require marketing expertise, the Demand Generation Manager specializes in demand-focused activities, making it a more tactical role within the marketing function.

What is the role of a demand generation manager?

A demand generation manager is responsible for developing and executing marketing strategies to generate interest and demand for a company's products or services. They often utilize digital marketing, content creation, and analytics tools to attract and engage potential customers, aligning campaigns with sales goals. The role requires strong communication skills and knowledge of marketing automation platforms.

How much does a demand gen manager make?

Demand Generation Managers typically earn between $70,000 and $130,000 annually, depending on experience, location, and company size. Senior roles or those with specialized skills in marketing automation tools may have higher salaries, often exceeding $150,000. Compensation can also include bonuses and benefits related to performance and company policies.

What are the key skills and qualifications needed to thrive as a Demand Generation Manager, and why are they important?

To thrive as a Demand Generation Manager, you need expertise in digital marketing, lead generation strategies, analytics, and often a degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and data analytics tools is typically required. Strong project management, creativity, and communication skills help you design effective campaigns and collaborate across teams. These competencies ensure the successful creation and execution of campaigns that drive qualified leads and fuel business growth.

What does a Demand Generation Manager do?

A Demand Generation Manager is responsible for creating and executing marketing strategies that drive interest and engagement in a company's products or services. They use a mix of channels such as email marketing, content marketing, events, and digital advertising to generate qualified leads for the sales team. Their goal is to build brand awareness, nurture prospects through the sales funnel, and ultimately increase revenue. Demand Generation Managers often analyze campaign performance to optimize strategies and maximize return on investment.

What jobs make $3,000 a day?

Demand Generation Managers typically do not earn $3,000 a day; such high daily earnings are more common in executive roles like CEOs, investment bankers, or specialized consultants. These positions often require extensive experience, advanced skills, and sometimes ownership stakes or performance-based bonuses. Most roles in demand generation focus on marketing strategies and lead generation, with salaries generally below this level on a daily basis.

What are some common challenges faced by Demand Generation Managers when aligning marketing and sales teams?

Demand Generation Managers often encounter challenges in ensuring seamless collaboration between marketing and sales teams, particularly when it comes to lead quality and handoff processes. Differences in lead qualification criteria and communication gaps can create friction, making it essential to establish clear definitions, shared goals, and regular feedback loops. Successful managers foster alignment by implementing joint meetings, shared metrics, and continuous process improvements, ensuring both teams work toward revenue targets and customer acquisition goals together.
More about Demand Generation Manager jobs
What job categories do people searching Demand Generation Manager jobs in Mobile, AL look for? The top searched job categories for Demand Generation Manager jobs in Mobile, AL are:
Infographic showing various Demand Generation Manager job openings in Mobile, AL as of July 2026, with employment types broken down into 55% Full Time, 41% Part Time, 1% Temporary, and 3% Contract. Highlights an 66% Physical, 1% Hybrid, and 33% Remote job distribution, with an average salary of $100,685 per year, or $48.4 per hour.

Senior Product Manager - New Service Parts (NSP)

TERREPOWER

Daphne, AL • On-site

$110K - $145K/yr

Full-time

Re-posted 29 days ago


Job description


Position Summary
The Senior Product Manager - New Service Parts (NSP) is responsible for developing, launching, and managing new product lines within the North American aftermarket, with a strategic focus on expanding TERREPOWER's Service Parts portfolio. This role drives category growth, revenue expansion, and competitive positioning by identifying market opportunities, executing product strategy, and partnering cross-functionally with Sourcing, Engineering, R&D, Operations, and Commercial teams.
The ideal candidate will bring strong industry insight, analytical rigor, and technical curiosity to build high-value product roadmaps aligned with customer needs and TERREPOWER's long-term strategic goals.
Responsibilities
  • Develop and execute product line strategies that outperform market benchmarks
  • Build product roadmaps informed by industry trends, emerging OEM technologies, market intelligence, and customer insights
  • Identify, evaluate, and launch new product opportunities-including accessories and complementary parts-across turbos, BEV/hybrid auxiliary systems, commercial vehicles, and collision
  • Lead new products through the NPI process, assessing market feasibility, demand, competitive landscape, and optimal aftermarket entry timing
  • Drive sample procurement, support R&D technical validation, and ensure on-time execution of launch milestones
  • Create clear, data-driven business cases for new products, capital investments, and strategic initiatives
  • Deliver forecast accuracy through disciplined demand modeling and analysis
  • Conduct competitive and financial analysis, including pricing, product gaps, margin opportunities, and profitability
  • Partner with Commercial teams to develop customer-specific solutions and capture new business
  • Support strategic sourcing and supply-chain resilience initiatives, including diversification outside mainland China

Minimum Qualifications
  • Bachelor's degree in business, Engineering, Supply Chain, or related field (MBA preferred).
  • 5-7+ years of experience in Product Management within automotive aftermarket, remanufacturing, or related technical industries.
  • Demonstrated success launching and managing product lines with measurable revenue impact.
  • Strong analytical, financial modeling, and competitive analysis skills.
  • Proven ability to translate market insights into actionable product strategies.
  • Experience working cross-functionally with sourcing, engineering, quality, and commercial teams.
  • Experience in powertrain, turbocharger systems, BEV/hybrid components, or heavy-duty/commercial parts.
  • Knowledge of aftermarket data suppliers and competitive intelligence tools.
  • Background supporting NPI (New Product Introduction), NPL (New Product Launch), or structured product-launch processes.
  • Experience with supplier diversification and global sourcing strategies.

About Us
About Us:
For over 35 years, TERREPOWER (formerly BBB Industries) has been a leader in sustainable manufacturing, driving the circular economy by extending the life of essential products in the automotive and industrial markets.
Founded in 1987 in Daphne, Alabama by the Bigler family, TERREPOWER began as a small regional remanufacturer of starters and alternators. Our commitment to quality and innovation quickly earned us a reputation as a trusted name in the automotive industry.
Recognizing new challenges and opportunities, in 2019 we set our sights on EV battery upcycling-addressing one of the industry's most pressing issues. Our engineering team pioneered solutions to extend EV battery life, pushing the boundaries of sustainable innovation.
Recognizing that demand for solar panels would exceed availability and 100,000 tons of waste would potentially go into landfills by 2035, our team searched for an innovative way to upcycle solar panels. With an eye on the future, we developed ways to upcycle solar panels.
Rooted in family and community values, we're proud to have second-generation employees contributing to our legacy. Backed by Clearlake Capital, we've expanded our footprint into Europe with facilities in Spain, Italy, Denmark, Germany and Poland. We now sustainably manufacture and supply an assortment of nondiscretionary repair parts across more than 90 countries.
As we move forward under the TERREPOWER name, we remain committed to the same values that have always defined us: entrepreneurship, teamwork, customer-centered, sustainability, safety.
Why Join Us?
When you join our team, you become part of a company that is redefining how essential products are made, reused and repurposed to reduce waste and maximize resources.
Here's what sets us apart:
  • Purpose-Driven Work - Every day, your work will contribute to extending the useful life of essential products, keeping vehicles on the road and critical systems running.
  • Innovative Mindset - We encourage creative problem-solving and bold ideas to push the boundaries of what is possible.
  • Global Reach, Local Impact - With operations in North America and Europe, we have a global presence but remain deeply connected to the communities we serve.
  • Growth & Development - Whether you're on the production floor, in engineering, or part of our corporate team, we invest in your success through training, mentorship, and career advancement opportunities.
  • A Culture of Collaboration - Rooted in teamwork and shared values, our employees work together to tackle challenges and drive meaningful change.

TERREPOWER is an Equal Opportunity Employer. We are committed to fostering an inclusive, diverse, and equitable workplace. We welcome applicants of all backgrounds and do not discriminate on the basis of race, color, sex, pregnancy, age, veteran status, religion, national origin, genetic information, disability unrelated to the ability to perform a job, sexual orientation, or transgender status to the extent protected by law. We believe that diversity drives innovation and success.