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Director Demand Generation Jobs (NOW HIRING)

Vimly

Director, Demand Generation

Seattle, WA · On-site

$155K/yr

Director Demand Generation (Full Time / Exempt) Who'll You Report To: Chief Executive Officer Vimly is looking for a hands-on marketing leader to build and run demand generation from the ground up.

Vimly

Director, Demand Generation

Seattle, WA · On-site

$150K - $160K/yr

Director Demand Generation(Full Time/Exempt) Who'llYou ReportTo: Chief Executive Officer Vimly is looking for a hands-on marketing leader to build and run demand generation from the ground up.As a ...

Trend Micro

Director, Demand Generation

Austin, TX · Remote

Director, Demand Generation - North America Business Unit (NABU) Location: Remote, US About the Role The Director of Demand Generation owns the inbound demand engine for TrendAI's North America ...

Spinnaker Support

Director, Demand Generation

We are looking for a strategic, hands-on Director of Demand Generation to lead and scale Spinnaker Support's global demand generation function. This is a senior leadership role responsible for ...

ZeroFox, Inc.

Director, Demand Generation

Baltimore, MD · On-site

$120 - $160/hr

ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...

ZeroFox

Director, Demand Generation

Baltimore, MD · On-site

ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...

ZeroFox

Director, Demand Generation

Baltimore, MD · On-site

$130 - $160/hr

ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...

ZeroFox

Director, Demand Generation

Baltimore, MD · On-site

ZeroFox is seeking a strategic, data-driven Director of Demand Generation to lead marketing sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing ...

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Director Demand Generation information

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$173.5K

How much do director demand generation jobs pay per year?

As of Aug 12, 2026, the average yearly pay for director demand generation in the United States is $100,880.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,000.00 and $131,500.00 per year, depending on experience, location, and employer.

What does a director demand generation do?

A Director of Demand Generation is responsible for creating and executing strategies to drive awareness, engagement, and lead generation for a company’s products or services. They oversee marketing campaigns, manage inbound and outbound marketing efforts, and collaborate with sales teams to ensure a strong pipeline of qualified leads. Their role involves optimizing digital marketing channels, analyzing campaign performance, and leveraging data-driven insights to improve ROI. Ultimately, they play a key role in increasing revenue by ensuring the business attracts and nurtures the right audience.

What are the key skills and qualifications needed to thrive as a director demand generation?

To thrive as a Director Demand Generation, you need a deep understanding of digital marketing strategies, data analysis, lead generation, and pipeline management, typically accompanied by a bachelor’s degree in marketing or a related field. Familiarity with marketing automation platforms like HubSpot, Marketo, Salesforce, and certification in digital marketing or analytics tools are highly valued. Strong leadership, cross-functional collaboration, and excellent communication skills set successful candidates apart. These abilities are crucial for designing effective campaigns, optimizing marketing efforts, leading teams, and driving consistent growth in a competitive environment.

What are some typical challenges faced by a director demand generation and how do they overcome them?

Directors of Demand Generation often face challenges like balancing long-term strategy with immediate pipeline results, managing multi-channel campaigns, and aligning marketing efforts with sales objectives. They overcome these obstacles by leveraging data-driven insights, fostering close collaboration between marketing and sales teams, and continuously testing and refining campaigns to maximize ROI. A proactive approach to communication and adaptability to changing market dynamics are also essential. Developing a strong analytical framework and staying updated with industry trends enable directors to tackle obstacles and drive sustained growth.

More about Director Demand Generation jobs
What cities are hiring for Director Demand Generation jobs? Cities with the most Director Demand Generation job openings:
What are the most commonly searched types of Demand Generation jobs? The most popular types of Demand Generation jobs are:
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Director Demand Generation jobs near you
Infographic showing various Director Demand Generation job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 85% Full Time, 12% Part Time, 1% Temporary, and 1% Contract. Highlights an 92% Physical, 3% Hybrid, and 5% Remote job distribution, with an average salary of $100,880 per year, or $48.5 per hour.

Director, Demand Generation

IT Solutions Consulting LLC

PA • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 20 days ago

Job description

Description
About ITS:
Do you have the CHOPS? IT Solutions lives its values: Client Success is Our Success, Hungry for the Journey, Ownership Thinking, Passionate Problem Solving, and Surrender the Ego. If your values align, we want you to be a part of a fast-growing Managed Service Provider specializing in providing high-end technology solutions to small and mid-market businesses. IT Solutions is a nationally recognized leader in the IT space, with over 25 years of experience and thousands of satisfied clients. Join and grow with us, as we continue to innovate new ways to help businesses Experience Excellence.
Job Summary: The Director, Demand Generation leads the strategy, execution, and optimization of revenue-focused marketing programs that generate qualified demand, accelerate pipeline creation, and drive growth across new logo acquisition and existing client expansion. This role is responsible for building a modern demand generation engine within a growing MSP/MSSP business, owning integrated campaign strategy, account-based engagement, digital demand programs, marketing automation, lead management, and performance reporting. The Director partners closely with sales leadership, revenue operations, account management, and service line leaders to align marketing efforts directly to pipeline, bookings, and revenue outcomes.
Requirements
Responsibilities:
  • Direct, manage, and oversee the development and execution of demand generation campaigns focused on generating and nurturing qualified leads
  • Establish and execute a comprehensive demand generation strategy aligned to marketing and sales objectives, with a focus on pipeline growth and revenue impact
  • Lead account-based marketing (ABM) strategies to target ICP accounts, activate buying groups, and deliver high-intent engagement
  • Own integrated campaign planning across digital channels, content, events, and outbound programs
  • Optimize marketing programs continuously based on performance data, market conditions, and emerging opportunities
  • Develop and manage marketing automation, lead lifecycle processes, and funnel optimization strategies
  • Define KPIs, forecast lead generation, and build dashboards to monitor and report on performance
  • Lead, mentor, and develop a team of marketing professionals, fostering a collaborative and results-driven environment
  • Analyze campaign effectiveness and ROI, including impact on pipeline, bookings revenue, and conversion metrics
  • Partner cross-functionally with CRO, Sales Teams, Solutions Enablement Team, Finance, and Operational Leadership to ensure alignment on growth priorities
  • Support executive leadership in defining marketing strategy, organizational goals, and long-term growth plans
  • Build and develop a high-performing demand generation team and scalable marketing infrastructure

Knowledge, Skills & Abilities
  • Proven success driving measurable pipeline growth and revenue outcomes
  • Strong knowledge of marketing automation platforms, CRM systems, and analytics tools
  • Experience with funnel management, lead scoring, and buyer journey optimization
  • Demonstrated ability to partner effectively with sales leadership and revenue teams
  • Data-driven mindset with strong analytical and problem-solving skills
  • Hands-on leadership style with the ability to balance strategy and execution
  • Strategic thinker with the ability to translate business goals into actionable marketing plans
  • Strong business acumen and understanding of revenue drivers and sales processes
  • Collaborative leader with influence across cross-functional stakeholders
  • Results-oriented with a focus on accountability and continuous improvement
  • Skilled communicator with the ability to present insights and recommendations to executive leadership

Experience
Experience:
  • 5+ years of B2B marketing experience, with deep expertise in demand generation and account-based marketing
  • Experience in technology services, cybersecurity, MSP, or MSSP environments
  • 1-2 years experience with direct people leadership responsibilities

Certificates, Licenses, Registrations:
  • N/A

Compensation Package
ITS offers a full benefits package, including:
  • Rich Medical and prescription plans
  • Dental & Vision
  • Paid Holidays and Flexible Paid Time Off
  • 401K/401K Roth with Safe Harbor matching
  • Stock Appreciation Rights
  • Company-paid life insurance, long-term and short-term disability insurance
  • Company-paid mental health support & financial wellness services
  • FSA for medical and dependent care
  • HSA option with compatible medical plan
  • Company-paid training, materials, and exams
  • Performance-based bonuses

IT Solutions is an equal employment opportunity employer that provides opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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