Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
OverviewAre you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
OverviewAre you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
About the Role Our Global Marketing team is looking for a Director, Customer Marketing to build and lead a critical function focused on driving revenue from our existing customers. This role sits at ...
About the Role Our Global Marketing team is looking for a Director, Customer Marketing to build and lead a critical function focused on driving revenue from our existing customers. This role sits at ...
Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
Overview Are you ready for what's next, now? We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative ...
Director, Customer Marketing
Miami, FL · On-site
The Director, Global CRM Strategy is responsible for spearheading the global strategy, development, execution, and performance of all direct-to-consumer marketing programs for the Celebrity brand.
Director, Customer Marketing
Miami, FL · On-site
The Director, Global CRM Strategy is responsible for spearheading the global strategy, development, execution, and performance of all direct-to-consumer marketing programs for the Celebrity brand.
The Customer Marketing Director serves as a strategic thought leader for key foodservice customers across the West Region, developing and executing marketing strategies that drive customer value ...
The Customer Marketing Director serves as a strategic thought leader for key foodservice customers across the West Region, developing and executing marketing strategies that drive customer value ...
As the Director, you will be responsible for developing and executing customer-centric marketing strategies and initiatives that drive customer loyalty, retention, and advocacy. You will develop and ...
As the Director, you will be responsible for developing and executing customer-centric marketing strategies and initiatives that drive customer loyalty, retention, and advocacy. You will develop and ...
Director, Customer Marketing
Dunwoody, GA · On-site
As the Director, you will be responsible for developing and executing customer-centric marketing strategies and initiatives that drive customer loyalty, retention, and advocacy. You will develop and ...
Director, Customer Marketing
Dunwoody, GA · On-site
As the Director, you will be responsible for developing and executing customer-centric marketing strategies and initiatives that drive customer loyalty, retention, and advocacy. You will develop and ...
The Role Zeta is looking for a Director, Customer Marketing to build and lead our customer marketing function within Corporate Marketing. This role will shape how customer stories, advocacy, and ...
The Role Zeta is looking for a Director, Customer Marketing to build and lead our customer marketing function within Corporate Marketing. This role will shape how customer stories, advocacy, and ...
Director, Customer Marketing
Austin, TX · On-site +1
Customer Lifecycle and Expansion Strategy * Develop and lead SolarWinds' Observability customer marketing strategy, with a primary focus on adoption, retention, and expansion revenue across the ...
Director, Customer Marketing
Austin, TX · On-site +1
Customer Lifecycle and Expansion Strategy * Develop and lead SolarWinds' Observability customer marketing strategy, with a primary focus on adoption, retention, and expansion revenue across the ...
Senior Director, Customer Marketing The Senior Director, Customer Marketing develops and executes customer advocacy, community, reference, and storytelling strategies that support Cohesity's mission ...
Senior Director, Customer Marketing The Senior Director, Customer Marketing develops and executes customer advocacy, community, reference, and storytelling strategies that support Cohesity's mission ...
The Role Zeta is looking for a Director, Customer Marketing to build and lead our customer marketing function within Corporate Marketing. This role will shape how customer stories, advocacy, and ...
The Role Zeta is looking for a Director, Customer Marketing to build and lead our customer marketing function within Corporate Marketing. This role will shape how customer stories, advocacy, and ...
Senior Director, Customer Marketing, Customer Advocacy, & Community
New York, NY · On-site +1
$275K - $325K/yr
We're hiring a Senior Director, Customer Marketing to build and run the full 360° customer marketing program: advocacy, community, and lifecycle marketing, unified under one owner for the first time.
Senior Director, Customer Marketing, Customer Advocacy, & Community
New York, NY · On-site +1
$275K - $325K/yr
We're hiring a Senior Director, Customer Marketing to build and run the full 360° customer marketing program: advocacy, community, and lifecycle marketing, unified under one owner for the first time.
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
New
As an executive director marketing performance enablement in Customer marketing , you build the performance infrastructure and operating discipline that powers customer-centric marketing across the ...
New
Are you ready to take marketing to the next level and have a blast doing it? We're on the hunt for a Senior Director, Customer Marketing & Loyalty who thrives in vibrant environments where big ideas ...
Are you ready to take marketing to the next level and have a blast doing it? We're on the hunt for a Senior Director, Customer Marketing & Loyalty who thrives in vibrant environments where big ideas ...
Are you ready to take marketing to the next level and have a blast doing it? We're on the hunt for a Senior Director, Customer Marketing & Loyalty who thrives in vibrant environments where big ideas ...
Are you ready to take marketing to the next level and have a blast doing it? We're on the hunt for a Senior Director, Customer Marketing & Loyalty who thrives in vibrant environments where big ideas ...
Director Customer Marketing information
See salary details
$31.5K - $45.3K
6% of jobs
$45.3K - $59K
0% of jobs
$59K - $72.8K
0% of jobs
$72.8K - $86.6K
0% of jobs
$86.6K - $100.4K
16% of jobs
$102K is the 25th percentile. Wages below this are outliers.
$100.4K - $114.1K
26% of jobs
The median wage is $116.1K / yr.
$114.1K - $127.9K
15% of jobs
$138.9K is the 75th percentile. Wages above this are outliers.
$127.9K - $141.7K
16% of jobs
$141.7K - $155.5K
7% of jobs
$155.5K - $169.2K
7% of jobs
$169.2K - $183K
7% of jobs
$31.5K
$122.2K
$183K
How much do director customer marketing jobs pay per year?
What are typical challenges faced by a Director of Customer Marketing, and how can they be addressed?
Directors of Customer Marketing often face challenges such as aligning marketing strategies with rapidly changing customer needs, integrating data across multiple teams, and demonstrating the ROI of their initiatives. Proactively seeking cross-department collaboration, staying updated on the latest analytics trends, and fostering a culture of continuous improvement can help address these obstacles. Leveraging strong leadership skills and fostering open communication across sales, product, and support teams also enables smoother campaign execution. Remaining adaptable and data-driven is key to overcoming these common hurdles and driving impactful results.
What is the highest salary for a Marketing Director?
Is director higher than Cmo?
What does a director of customer marketing do?
What are the key skills and qualifications needed to thrive in the Director Customer Marketing position, and why are they important?
To thrive as a Director of Customer Marketing, you need a strong background in marketing strategy, customer segmentation, and data-driven campaign management, generally supported by a bachelor's or master's degree in marketing or business. Expertise with CRM platforms, marketing automation tools, and analytics software such as Salesforce, HubSpot, or Marketo is typically required. Excellent leadership, cross-functional communication, and the ability to influence stakeholders are standout soft skills for this position. These competencies are essential for driving effective customer engagement initiatives and delivering measurable business growth.
How much does a Marketing Director pay?
What is a Director Customer Marketing job?
A Director of Customer Marketing is responsible for developing and executing marketing strategies that enhance customer engagement, retention, and loyalty. They leverage customer insights to create targeted campaigns, lifecycle programs, and personalized experiences that drive brand advocacy. This role often collaborates with sales, product, and customer success teams to ensure a seamless customer journey. Key responsibilities include customer segmentation, campaign management, feedback analysis, and performance measurement.

Job description
Are you ready for what's next, now?
We're looking for a Director, Customer Marketing for our office in Alpharetta, GA. The position is full-time. You'll join a fast-paced, collaborative marketing team with a mandate to build and scale how we engage, activate, and grow our existing customer base across a global portfolio of industry-specific solutions.
About the Role
Our Global Marketing team is looking for a Director, Customer Marketing to build and lead a critical function focused on driving revenue from our existing customers. This role sits at the intersection of Marketing, Sales, and Product - and plays a direct role in creating expansion pipeline through upsell, cross-sell, and customer engagement strategies.
You will be responsible for turning our customer base into a growth engine. That means designing campaigns, programs, and experiences that keep customers engaged, informed, and ready to take the next step with Aptean. From targeted lifecycle campaigns to customer events and advocacy programs, your work will directly influence how we drive revenue beyond the initial sale.
This is a build-and-scale opportunity. While elements of customer marketing exist today, this role will unify and elevate those efforts into a structured, measurable, and repeatable function.
You will also:
- Own and execute the customer marketing strategy focused on expansion revenue (upsell and cross-sell)
- Partner closely with inside sales and account management teams to generate qualified opportunities from existing customers
- Design and run targeted campaigns using customer segmentation, product usage, and market insights
- Lead customer communication programs, including newsletters, product launches, and lifecycle engagement
- Build customer advocacy programs - including case studies, references, and testimonial content
- Drive customer engagement through events, advisory boards, and roundtables (including large global events like Unite)
- Establish and track customer health and engagement metrics such as NPS, adoption, and campaign performance
- Partner with Product and Engineering to integrate messaging and expansion opportunities within the product experience
- Work across platforms such as Salesforce, Marketo, and other marketing tools to scale execution
- Lead, coach, and develop a growing team of customer marketing professionals
You are a builder. You don't wait for a function to be perfectly defined - you shape it, structure it, and turn it into something that produces real results. You're energized by the opportunity to create a new capability and prove its impact on revenue.
You are commercially minded. You understand that marketing exists to drive business outcomes, and you're comfortable owning programs that generate pipeline, not just engagement. You know how to align with Sales and create momentum together.
You are also collaborative and adaptable. You thrive in environments with multiple stakeholders, products, and moving parts - bringing clarity where there is complexity and pushing things forward when others might stall.
You must also be:
- An experienced B2B marketing leader with a background in customer marketing, demand generation, lifecycle marketing, or a closely related field
- Experienced working in SaaS or enterprise software environments
- Proven in driving campaigns and programs that result in customer expansion (upsell/cross-sell)
- A strong cross-functional partner to Sales, Product, and Marketing teams
- Data-driven, with the ability to use customer insights to shape strategy and decision-making
- A leader who has built, managed, or scaled teams and can develop talent effectively
- Experience standing up or scaling a customer marketing function from scratch
- Familiarity with CRM and marketing automation tools such as Salesforce and Marketo
- Experience building customer advocacy, community, or reference programs
- Exposure to multi-product or multi-industry SaaS environments
- A track record of aligning closely with Sales to drive measurable revenue outcomes
Aptean offers competitive pay and robust benefit plans along with the opportunity to grow your career in a fast-paced, flexible and casual environment, an outstanding opportunity for career development and growth. You'll join a leadership team that values initiative, problem-solving, and ownership.
This is a high-impact role with the opportunity to build a new function, shape strategy, and directly influence revenue growth across a global customer base.
About Aptean
At Aptean, our mission is to solve tomorrow's unique challenges today with unrivaled,
purpose-built software and superior customer experiences from people who care.
Aptean is a global provider of mission-critical, industry-specific software solutions.
Aptean' s purpose-built ERP and supply chain management solutions help address the
unique challenges facing process and discrete manufacturers, distributors and other
focused organizations. Aptean' s compliance solutions are built for companies serving
specific markets such as finance, healthcare, biotech and pharmaceuticals, over10,000
highly specialized organizations in more than 20 industries and 80 countries rely on
Aptean to streamline their everyday operations.
"At Aptean, our global and diverse employee base is our greatest asset. It is through
embracing and understanding our differences that we are able to harness our individual
power to maximize the success of our customers, our employees and our company." -
TVN Reddy
Aptean pledges to promote a company culture where diversity, equity and inclusion are
central. We are committed to applying this principle as we interact with our customers,
build our teams, cultivate our leaders and shape a company in which any employee can
succeed, regardless of race, color, sex, national origin, sexuality and gender identity,
religion, disability or age. Celebrating our diverse experiences, opinions and beliefs
allows us to embrace what makes us unique and to use this as an asset in bringing
innovative solutions to our customer base.
About Aptean
Sourced by ZipRecruiter
Industry
Software development
Company size
1,001 - 5,000 Employees
Headquarters location
Alpharetta, GA, US
Year founded
2012