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Market Development Manager Jobs in Georgia (NOW HIRING)

Market Development Manager

Atlanta, GA · On-site

$100K - $150K/yr

Position Summary The Market Development Manager supports the development and execution of strategic initiatives that expand awareness, diagnosis, and treatment of lymphedema, venous and/or lymphatic ...

Printpack is seeking a strategic and innovative Market Development Manager I or II to identify and develop new customer segments, markets, and differentiated value propositions within the flexible ...

Printpack is seeking a strategic and innovative Market Development Manager I or II to identify and develop new customer segments, markets, and differentiated value propositions within the flexible ...

Market Development Manager

Norcross, GA · On-site

$150K - $165K/yr

This role will work with management to position, secure, and sell opportunities within new and ... Translate market strategy into actionable customer engagement and opportunity development.

New

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our commercial & mobile channel. In this high-impact position, you'll be responsible for developing and ...

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our commercial & mobile channel. In this high-impact position, you'll be responsible for developing and ...

Generac Power Systems, is seeking a Mobile Independent Market Development Manager to join our commercial & mobile channel. In this high-impact position, you'll be responsible for developing and ...

The role of the Market Development Manager - Data Centers is to define and execute marketing and sales strategies for our Data Centers segment aimed at increasing both top line revenues and bottom ...

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Market Development Manager information

See Georgia salary details

$31.2K

$79.4K

$133.8K

How much do market development manager jobs pay per year?

As of Jun 14, 2026, the average yearly pay for market development manager in Georgia is $79,403.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,300.00 and $94,100.00 per year, depending on experience, location, and employer.

What Is a Market Development Manager?

A market development manager seeks new business opportunities and customers for their employer. As a market development manager, you may work with specific products or focus on a particular region or industry. Your job duties include researching new markets, developing relationships with companies or prospective clients, and presenting sales pitches. You may also take customers’ orders, create promotional materials, or manage stock and inventory to ensure adequate supply for fulfilling orders.

How does a Market Development Manager typically collaborate with sales and product teams to drive growth?

A Market Development Manager works closely with both sales and product teams to identify new business opportunities and expand market presence. They often gather feedback from the sales team about customer needs and market trends, then relay this information to the product team to influence product development or adaptation. Regular cross-functional meetings and joint strategy sessions are common, ensuring alignment on goals and seamless execution of market entry strategies. This collaborative approach enables the organization to respond quickly to emerging market demands and drive overall business growth.

What is the difference between Market Development Manager vs Business Development Representative?

AspectMarket Development ManagerBusiness Development Representative
Primary FocusStrategic market expansion and long-term growthGenerating leads and initial client engagement
Required CredentialsBachelor's degree, experience in marketing or sales, industry knowledgeBachelor's degree, sales skills, communication abilities
Work EnvironmentCross-functional teams, strategic planning sessionsSales calls, client meetings, lead qualification
Employer UsageMarketing, sales, and business development departments

The Market Development Manager focuses on strategic initiatives to expand market presence, while the Business Development Representative primarily handles lead generation and initial client interactions. Both roles require strong communication skills and industry knowledge, but differ in scope and responsibilities.

Is BDM higher than sales manager?

A Business Development Manager (BDM) typically focuses on identifying new business opportunities and building strategic partnerships, while a Sales Manager oversees sales teams and manages sales targets. In many organizations, BDM roles are considered higher in strategic scope, but the hierarchy varies by company; some companies may have the Sales Manager as a senior role, while others position BDM higher due to its broader responsibilities.

What is the role of a market development manager?

A market development manager is responsible for identifying and pursuing new market opportunities to expand a company's customer base and revenue. They analyze market trends, develop strategic plans, and collaborate with sales and marketing teams to enter new markets effectively. Strong communication, research skills, and knowledge of industry tools are essential for success in this role.

What are the key skills and qualifications needed to thrive as a Market Development Manager, and why are they important?

To thrive as a Market Development Manager, you need strong analytical abilities, market research skills, and a background in business or marketing, often supported by a relevant bachelor’s degree. Familiarity with CRM software, sales analytics tools, and data visualization platforms is typically required. Exceptional communication, strategic thinking, and relationship-building skills distinguish top performers in this role. These competencies enable effective identification and cultivation of new market opportunities, driving business growth and competitive advantage.

Is BDE a good role?

A Business Development Executive (BDE) role involves generating new business opportunities, building client relationships, and contributing to company growth. It often requires strong communication, negotiation skills, and industry knowledge, with performance typically measured by sales targets and revenue generated.

Is being a BDM a stressful job?

A Market Development Manager (BDM) role can be stressful due to targets, client management, and market pressures. Success often depends on strong communication, strategic planning, and time management skills, with workload varying by company and industry demands.

What is a Market Development Manager?

A Market Development Manager is a professional responsible for identifying and developing new business opportunities, markets, and partnerships to drive company growth. Their role often involves conducting market research, creating strategies to enter new markets, and building relationships with potential clients or partners. They work closely with sales, marketing, and product teams to ensure successful market expansion. Ultimately, their goal is to increase the company's market share and revenue through strategic business development initiatives.
What are popular job titles related to Market Development Manager jobs in Georgia? For Market Development Manager jobs in Georgia, the most frequently searched job titles are:
What cities in Georgia are hiring for Market Development Manager jobs? Cities in Georgia with the most Market Development Manager job openings:
Market Development Manager

Market Development Manager

Carolina Handling

Atlanta, GA • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago


Carolina Handling rating

9.4

Company rating: 9.4 out of 10

Based on 14 frontline employees who took The Breakroom Quiz


Job description

Title: Market Development Manager
Department: Sales
Type: Full-Time, Exempt
Reports To: Director of Sales, Business Development
Date Modified: 05/2026
Carolina Handling, a Raymond Dealer, is one of the largest automation systems integrators in the world. We specialize in providing turnkey solutions for warehouses, distribution centers, and manufacturers. Our product and solutions offerings allow our customers to move material faster and more efficient by implementing automation equipment and technologies including...
• Consulting
• Material Handling Equipment, Parts, and Service
• Automated Mobile Robots
• Vision guided vehicles and automated guided vehicles
• High Density Storage Solutions including ASRS, Robotic Goods to Person and Shuttle Systems
• WMS/WES/WCS solutions and Software
• Intralogistics Solutions and Automation including Conveyor and High-Speed Sortation
• Telematics
Job Summary
The Market Development Manager is responsible for identifying and developing early-stage business opportunities across the Southeast by building strategic market intelligence and cultivating influential industry relationships. This role partners closely with Sales, Operations, and Marketing to proactively identify companies entering, expanding, or investing within the region. Through engagement with economic development organizations, industrial real estate professionals, developers, contractors, and site selection consultants, the Market Development Manager creates qualified growth opportunities and strengthens Carolina Handling's market presence across key verticals and target geographies.
Responsibilities:
Intelligence network development
• Build and maintain relationships with economic development organizations in all five states
• Develop preferred-partner relationships with top industrial real estate developers and tenant-rep brokers
• Establish connections with the leading industrial general contractors operating in the territory
• Engage site selectors and location consultants who advise companies choosing South East locations
Market monitoring & lead generation
• Monitor building permit activity across target counties for industrial construction >40,000 sq ft
• Track job postings in target states for warehouse, DC, logistics, and operations leadership roles
• Follow economic development announcements, incentive packages, and site selection news across NC, SC, GA, AL, and FL Panhandle
• Monitor trade press for target verticals: e-commerce/fulfillment, automotive, advanced manufacturing, food & beverage, and 3PLs
• Track industrial real estate lease transactions and spec building absorption in target markets
Pipeline management & handoff
• Log all signals and prospects in CRM with source, company profile, estimated timeline, square footage, and vertical classification
• Qualify prospects against ideal customer profile before passing to sales team
• Facilitate warm introductions from network contacts to qualified prospects
• Maintain active BD pipeline with a target of 20+ qualified opportunities at any given time
• Deliver weekly intelligence briefing to sales leadership summarizing new signals, pipeline updates, and network activity
Market positioning & partnerships
• Represent the company at economic development events, industrial real estate conferences, and vertical trade shows
• Co-host facility planning events or educational sessions with ED organizations and GC partners
• Develop and maintain a BD leave-behind: one-page positioning as the Southeast's material handling resource
• Collaborate with marketing on case studies and content relevant to target verticals
Requirements
All potential hires are subject to pre-employment checks which include but are not limited to background checks, drug screenings, and motor vehicle record checks.
• College degree or equivalent experience preferred.
• 3-5 years of experience in business development, economic development, commercial real estate, industrial sales, or closely related field
• Strong understanding of the industrial real estate markek and/or economic development ecosystem in the Southeast
• Proficient in Microsoft Office products including MS Project, Word, Excel, PowerPoint, and Outlook.
• Good written and verbal communication skills.
• Ability to work independently with minimal supervision and in a team environment.
• Adept at assimilating and disseminating information in a professional manner.
• Demonstrate a team approach and work with others in pursuing common goals.
• Demonstrate analytical and problem-solving skills.
• Demonstrate resourcefulness and judgment to resolve routine problems relating to assigned projects.
• Good organizational skills with high-level self-structure, producing accurate work with strong attention to detail.
• Ability to manage large volumes of information accurately and effectively.
What You'll Need for Success
• Work Ethic: Accountability, time management, self-motivation, attention to detail, and a commitment to continuous learning.
• Team Mindset: Empathy, alignment with customer needs, effective communication, respect for customers, and flexibility to accommodate changing requirements.
• Coachability: Curiosity, openness to feedback, and a proactive approach to personal and professional development.
• Active Problem Solving: Critical thinking skills and the ability to identify and implement effective solutions to challenges.
• Influential Decision Making: Ability to play a significant role in decision-making processes to support customers and collaborate with other Applications Engineers.
• Role Model: Providing guidance and support to junior Associates, serving as an example of excellence in the role.
• Relationship Building: Strong skills in fostering cross-functional relationships within the organization, collaborating effectively with various departments.
Benefits of Joining the Team
Benefits Built For YOU! At Carolina Handling, taking care of Associates is our utmost priority. We are pleased to offer a comprehensive benefit program to protect your health, your family, and your way of life.
Health Benefits:
Medical, Dental and Vision Insurance, Prescription Drug Plan.
Financial and Tax-Saving Benefits:
Company-paid Disability, Life and AD&D Insurance; 401(k) plan with company match and profit sharing; Flexible Spending Accounts, Health Savings Account, and Dependent Care Account.
Additional Benefits:
Critical Illness, Legal Services, Identity Theft Protection, and Pet Insurance.
Company Benefits:
Paid Time Off, Employee Assistance Program, Tuition Reimbursement, Milestone & Anniversary Gifts, Philanthropy/ Corporate Contributions, Associate Giving Fund, and Discount Programs.
Comprehensive Perks Package Including:
Competitive Commission Program: Our commission program serves as a powerful motivator, driving you to excel in your role and exceed your targets.
Company Vehicle or Automobile Allowance: This includes a fuel card and maintenance coverage.
Technology and Home Office Setup: This includes a cell phone, laptop, iPad, dual monitors, a docking station, and a wireless keyboard and mouse.
Expense Reimbursement
Professional Development Opportunities: This includes training programs and tuition reimbursement for further education or certifications.
Career Growth and Advancement: With opportunities for internal mobility, mentorship programs, and leadership development initiatives, you can take your career to the next level with us.
Company-sponsored social events and team-building activities
Employee recognition program / President's Club
Physical Requirements & Working Conditions
The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job unless it causes undue hardship.
This position is classified as medium work, involving the operation of motor vehicles and heavy equipment, as well as movement to complete tasks or transition between work sites. Physical demands include the ability to frequently lift and/or move objects weighing up to 25 pounds and occasionally up to 50 pounds. Manual dexterity is necessary for equipment operation, computer use, writing, and handling materials. Clear articulation and voice control are essential for effective communication with both internal and external customers via telephone. Specific vision abilities essential for this role include close vision, peripheral vision, and the ability to adjust focus.
This role entails working in a dynamic environment, encompassing both office-based tasks and visits to customer sites, involving regular interaction with internal and external customers. Travel to customer locations for sales calls and presentations is a requirement, potentially exposing the individual to diverse environments, including the risk of encountering harmful or corrosive chemicals if proper safety protocols are not followed. Additionally, the role often involves exposure to various outdoor weather conditions. The individual in this position must adeptly manage strict deadlines, shifting priorities, and a high volume of information flow while consistently upholding professionalism. Standard office equipment such as laptops and smartphones are routinely utilized, and noise levels typically range from moderate to high.
Travel Requirements: Daily/Weekly travel to customer sites is required; Occasional overnight travel may be required based on the location and scope of the project, for meetings and/or conferences.
This job description is intended to outline the general nature and level of work being performed by individuals assigned to this position. It is not intended to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel. Management reserves the right to modify, add, or remove duties as necessary to meet business needs. This job description does not create a contract of employment between the company and the employee.
Don't meet every requirement? Studies have shown that women, communities of color and historically underrepresented talent are less likely to apply to jobs unless they meet every single qualification. At Carolina Handling we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we strongly encourage you to apply. You may be just the right candidate for this or other roles!
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