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Trade Development Manager Jobs (NOW HIRING)

Trade Marketing Manager

Livermore, CA · Hybrid

$100K - $120K/yr

The responsibilities are rounded out with Import Brand, Private Label oversight, and running point for Marketing with SGWS Trade Development. As a strong project manager with a problem-solving ...

The Business Development Manager will also lead trade show planning and execution, including developing strategies for marketing the company at events and eventually managing a small events/marketing ...

Training & development Job Title: Business Development Manager - Restoration 1 Job Overview ... Identify and reach out to potential trade partners and referral sources, including plumbers, HVAC ...

OR

$88K - $118K/yr

The Trade & Distribution Contract Development team, a part of USV&A, supports Amgen by drafting and processing customer contracts in order to assist Amgen in its mission to serve patients by enabling ...

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Trade Development Manager information

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$11K

$71.5K

$106.5K

How much do trade development manager jobs pay per year?

As of Jun 7, 2026, the average yearly pay for trade development manager in the United States is $71,527.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,500.00 and $93,500.00 per year, depending on experience, location, and employer.

How does a Trade Development Manager typically collaborate with sales and marketing teams to achieve business objectives?

A Trade Development Manager works closely with both sales and marketing teams to design and implement strategies that drive product visibility and increase market share. This involves coordinating promotional activities, analyzing market trends, and providing sales teams with the tools and insights needed to optimize performance. Regular meetings and joint planning sessions are common, ensuring alignment on trade priorities and execution of campaigns. This collaborative approach helps ensure that trade initiatives are both effective and aligned with broader business goals.

What are Trade Development Managers?

Trade Development Managers are professionals responsible for identifying and developing new business opportunities within specific markets or regions. They work to increase a company's sales by building strong relationships with distributors, retailers, and other partners. Their duties often include analyzing market trends, creating promotional strategies, and coordinating marketing or sales activities to maximize growth. Trade Development Managers also negotiate contracts and ensure that their company's products or services are well-positioned in the marketplace.

What are the key skills and qualifications needed to thrive as a Trade Development Manager, and why are they important?

To thrive as a Trade Development Manager, you need strong analytical skills, a solid understanding of market trends, and experience in sales or business development, usually supported by a relevant degree in business or marketing. Familiarity with CRM systems, trade marketing software, and data analysis tools is typically required. Excellent negotiation, relationship-building, and communication skills help you foster strong partnerships and drive business growth. These competencies are vital for identifying opportunities, executing effective trade strategies, and achieving revenue targets in competitive markets.

What is the difference between Trade Development Manager vs Sales Executive?

AspectTrade Development ManagerSales Executive
Primary FocusDeveloping trade relationships, expanding market presence, and strategic partnershipsGenerating sales, closing deals, and meeting sales targets
Required CredentialsRelevant industry experience, possibly a degree in business or marketingSales experience, often with a focus on customer engagement
Work EnvironmentOffice-based with travel to trade shows, client sites, and industry eventsField-based, visiting clients and prospects
Employer & Industry UsageCommon in manufacturing, wholesale, and distribution sectorsWidely used across retail, B2B, and service industries

While both roles involve client interaction and industry knowledge, the Trade Development Manager focuses on strategic trade growth and partnerships, whereas the Sales Executive concentrates on direct sales and revenue generation. Understanding these differences helps in choosing the right career path or job search focus.

More about Trade Development Manager jobs
What cities are hiring for Trade Development Manager jobs? Cities with the most Trade Development Manager job openings:
What are the most commonly searched types of Trade Development jobs? The most popular types of Trade Development jobs are:
What states have the most Trade Development Manager jobs? States with the most job openings for Trade Development Manager jobs include:

Trade Development Manager/Ruby Division/Syosset

Southern Glazer's Wine and Spirits

Syosset, NY • Hybrid

$95K - $115K/yr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago


Southern Glazer's Wine & Spirits rating

7.4

Company rating: 7.4 out of 10

Based on 156 frontline employees who took The Breakroom Quiz

153rd of 336 rated retail wholesalers


Job description

What You Need To Know

This role partners closely with Anheuser-Busch, with a primary focus on the Cutwater and NUTRL portfolios!

Experience in beer distribution is preferred but not required!

This position is based in Syosset, NY, with a flexible hybrid schedule of four days in office and one day remote!

Shape a remarkable future with us. Build a career working for an industry leader that truly invests in their people - and equips them with leading technology, continuous learning, and the ability to bring their best selves to work. As the preeminent wine and spirits distributor, Southern Glazer's isn't just one of Forbes' Top Private Companies; it's a family-owned business with deep roots dating back to 1933.

Southern Glazer's is proud of its well-earned positive reputation, continually achieving accolades for our outstanding workplace culture. We take pride in creating a culture where our people are valued, supported, and provided opportunities for growth and belonging.

As a full-time employee, you can choose from a wide-ranging menu of our Top Shelf Benefits, including comprehensive medical and prescription drug coverage, dental and vision plans, tax-saving Flexible Spending Accounts, disability coverage, life insurance plans, and a 401(k) plan. We also offer tuition assistance, a wellness program, parental leave, vacation accrual, paid sick leave, and more.

By joining Southern Glazer's, you would be part of a team that values excellence, innovation, and community. This is more than just a job - it's an opportunity to build the future of beverage distribution and grow with a company that truly cares about its people.

Southern Glazer's offers a competitive compensation package with expected first year total earnings of $95000 - $115000 / year plus bonus and incentives. This salary range is an average range for this position. In determining a final offer, the company will evaluate a specific candidate's education, skills and experience and will make an offer appropriately.

Overview

Serve as the primary liaison between the local market and designated suppliers; work to develop strategic direction for supplier priorities to meet volume and value targets through optimal allocation of resources and adherence to brand strategy/standards.

Primary Responsibilities
  • Create marketing programs for use in the field, present new program ideas, and efficiencies, and obtain senior leadership buy-in
  • Plan, execute and evaluate sales, promotions, and marketing of brands
  • Deliver marketing brand plans to management teams
  • Take a Lead role in Supplier Planning Initiatives, including supplier meetings, programming communication, and business review/planning meeting with SGWS leadership
  • Ensure all retail programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and Finance
  • Set program objectives and measure ROI with a KPI scorecard
  • Ensure brand pricing and gross profit is aligned to strategy by channel
  • Oversee funds related to local marketing and brand planning
  • Utilize various available analytic tools (, Tableau, ACD, EzFocus, etc.) to identify local market intelligence and opportunities - consumer shifts/trends, channel dynamics, key account dynamics, etc.
Additional Primary Responsibilities
  • Ensure brand pricing and gross profit is aligned to strategy by channel
  • Oversee funds related to local marketing and brand planning
  • Utilize various available analytic tools (, Tableau, ACD, EzFocus, etc.) to identify local market intelligence and opportunities - consumer shifts/trends, channel dynamics, key account dynamics, etc.
  • Ensure all program tracking is accurate, timely and aligns with regional and individual state reporting
  • familiarize yourself with competition and remain apprised of market trends and development within specific product categories, geographic regions, and accounts
  • Support POS / VAP planning and buys
  • Coach, direct, and counsel team on overall performance; define expectations and monitor progress
  • Attract, retain, and motivate the team to maintain an engaging work environment and ensuring sound policies and procedures adhered to
  • Perform other job-related duties as assigned
Minimum Qualifications
  • Bachelor's degree in a related field; or an equivalent combination of education and experience
  • Five years of relevant experience
  • Able to obtain and meet industry licensing requirements as needed
  • Must possess a valid driver license and secure and maintain auto-liability insurance by state laws
  • Overnight travel as required
  • Good knowledge of Commercial Finance and Pricing practices
  • Knowledge of applicable state regulations and adult beverage market dynamics
  • Proficient working knowledge of computerized applications, for example, word processing, spreadsheet, database, presentation software, email, and specialized business applications software
  • Interpersonal skills are required to establish and maintain effective working relationships with all levels of the organization and relevant stakeholders
  • Understanding of wine and spirits to include regions/varietals, product/food pairing techniques, basic production, and service
  • Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output
  • Strong analytical, verbal, and written communication skills
Physical Demands
  • Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device
  • Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, squatting, and stooping
  • Critical nature of this job may require extended hours, overtime, and weekends
  • May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs
EEO Statement

Southern Glazer's Wine and Spirits, an Affirmative Action/EEO employer, prohibits discrimination and harassment of any type and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.

If you have any questions or concerns about whether this posting complies/adheres with local pay transparency requirements, please contact the SGWS talent acquisition team at NationalTA@sgws.com


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