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Marketing Operations Manager Jobs (NOW HIRING)

Virtuous

Marketing Operations Manager

Charleston, WV · Remote

Position Summary Virtuous is looking for an experienced, highly motivated Marketing Operations Manager to join our growing Marketing Team. The position will report to the VP, Marketing. The ideal ...

Woolpert

Marketing Operations Manager

Dayton, OH · On-site

The Marketing Operations Manager is responsible for leading the systems, processes, and cross-functional coordination that enable Marketing to operate as a scalable, high-performing organization.

AlphaSense

Marketing Operations Manager

We are seeking a highly strategic and operationally minded Marketing Operations Manager focused on marketing data infrastructure, systems integrations and scalable operational architecture. This role ...

Privy

Marketing Operations Manager

Austin, TX · On-site +1

We're looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You'll play a pivotal role in ...

Privy

Marketing Operations Manager

Austin, TX · Remote

We're looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You'll play a pivotal role in ...

Privy

Marketing Operations Manager

Boston, MA · Remote

We're looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You'll play a pivotal role in ...

Virtuous Software

Marketing Operations Manager

Position Summary Virtuous is looking for an experienced, highly motivated Marketing Operations Manager to join our growing Marketing Team. The position will report to the VP, Marketing. The ideal ...

H&R Block

Marketing Operations Manager

Kansas City, MO · On-site

About the Role As the Marketing Operations Manager, you will report to the Chief of Staff and Director of Marketing Strategic Operations and serve as the operational hub for H&R Block's Enterprise ...

AlphaSense

Marketing Operations Manager

As a Marketing Operations Manager, you will help support the ownership and operational execution of our Marketo instance, translating strategy into scalable, high-performing systems and processes.

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Marketing Operations Manager information

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$21.5K

$101.4K

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How much do marketing operations manager jobs pay per year?

As of Jul 20, 2026, the average yearly pay for marketing operations manager in the United States is $101,428.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,000.00 and $126,500.00 per year, depending on experience, location, and employer.

What do marketing Operations Managers do?

Marketing Operations Managers oversee the processes, technology, and data that support marketing teams, ensuring campaigns run efficiently and effectively. They manage marketing automation tools, analyze performance metrics, and coordinate cross-functional activities to optimize marketing strategies and workflows.

What is the difference between Marketing Operations Manager vs Marketing Coordinator?

AspectMarketing Operations ManagerMarketing Coordinator
ResponsibilitiesOversees marketing processes, technology, data analysis, and team coordinationSupports marketing campaigns, manages schedules, and assists with content creation
Required SkillsProject management, data analysis, marketing technology proficiencyCommunication, organization, basic marketing knowledge
Work EnvironmentStrategic planning, cross-department collaborationExecution-focused, campaign support
Common CertificationsHubSpot, Google Analytics, PMP (optional)None typically required

The Marketing Operations Manager focuses on optimizing marketing processes and technology, while the Marketing Coordinator handles campaign support and execution. Both roles are essential but differ in scope and strategic involvement.

How much do marketing Operations Managers make in the US?

Marketing Operations Managers in the US typically earn between $70,000 and $130,000 annually, with the median salary around $100,000. Compensation varies based on experience, location, industry, and company size, and often includes skills in marketing automation tools and data analysis.

What are the key skills and qualifications needed to thrive as a Marketing Operations Manager, and why are they important?

To thrive as a Marketing Operations Manager, you need expertise in marketing strategy, data analysis, project management, and a bachelor’s degree in marketing or a related field. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and analytics tools is typically required, along with certifications such as Salesforce or Google Analytics. Strong organizational skills, attention to detail, and effective communication help drive cross-functional collaboration and process optimization. These skills ensure seamless marketing execution, data-driven decision-making, and alignment between marketing initiatives and overall business objectives.

What Is a Marketing Operations Manager?

A marketing operations manager supervises marketing department staff to maintain productivity and smooth operations. Unlike a marketing project manager who focuses on a particular marketing campaign, a marketing operations manager oversees the overall marketing department and ensures the staff meets their goals. Job duties include evaluating market trends to develop new marketing strategies, creating department goals, delegating project tasks to employees, and training new marketing employees. Qualifications for this career include a bachelor’s or master’s degree in marketing, business administration, or a related field, extensive marketing experience, and leadership skills.

What are some common challenges faced by Marketing Operations Managers when aligning marketing technology with organizational goals?

Marketing Operations Managers often encounter challenges when ensuring that marketing technology stacks effectively support broader business objectives. Integrating new tools with existing systems, maintaining data accuracy across platforms, and securing buy-in from cross-functional teams can be complex. Additionally, staying updated with rapidly evolving marketing technologies while balancing cost and utility requires ongoing attention. Successful Marketing Operations Managers proactively communicate with stakeholders, regularly evaluate tech performance, and foster a culture of continuous improvement to address these hurdles.

What are Marketing Operations Managers?

Marketing Operations Managers are professionals responsible for optimizing and overseeing the systems, processes, and technology that support a company's marketing initiatives. They manage marketing data, implement and maintain marketing automation tools, and ensure campaigns run smoothly and efficiently. Their role often involves collaborating with marketing, sales, and IT teams to streamline workflows, improve data accuracy, and measure marketing performance. Ultimately, they help ensure that marketing efforts are effective, scalable, and aligned with business goals.

What is the typical salary for a marketing manager?

The typical salary for a marketing operations manager ranges from $70,000 to $120,000 annually, depending on experience, location, and company size. Professionals with certifications or specialized skills in digital marketing tools may earn higher compensation.

What is the highest paid position in marketing?

The highest paid positions in marketing are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing, which oversee overall strategy and have extensive leadership responsibilities. These roles often require advanced degrees, significant experience, and strong strategic skills, and they can command salaries well above other marketing positions.
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Marketing Operations Manager jobs near you
Infographic showing various Marketing Operations Manager job openings in the United States as of July 2026, with employment types broken down into 85% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 86% Physical, 1% Hybrid, and 13% Remote job distribution, with an average salary of $101,428 per year, or $48.8 per hour.
Marketing Operations Manager

Marketing Operations Manager

Virtuous

Charleston, WV • Remote

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 4 days ago

Job description

About Us

Virtuous is on a mission to inspire global generosity by helping nonprofits build better relationships with their donors. We offer a modern software platform that provides mid-sized charities with elegant tools for fundraising, marketing, volunteerism, and online giving.

Our talented team is driven to disrupt the status quo in the nonprofit sector. We are hungry, humble, and committed to delivering best-in-class software solutions, customer success interactions, and sales experiences to the world’s leading nonprofits 

We also recognize the importance of giving back and making a difference in the communities where we live and work. That's why we practice radical generosity by volunteering at nonprofits or going the extra mile for our team and the customers we serve. We take our work seriously, but we don’t take ourselves too seriously. We believe that life is too short not to love what you do. 

The ideal candidate for Virtuous embodies our values by:

  • Asking questions with a spirit of curiosity

  • Giving feedback freely with candor & grace, welcoming it in return

  • Displaying a passion for philanthropy and technology 

  • Serving with joy. Everyone is willing to make the coffee!

  • Celebrating the wins & milestones of others 

  • Assuming good intent & demonstrating trust in others 

  • Pursuing relationships with people different from themselves & creates space to be human

Find our core values & more here.

Position Summary

Virtuous is looking for an experienced, highly motivated Marketing Operations Manager to join our growing Marketing Team. The position will report to the VP, Marketing. The ideal candidate will have experience analyzing marketing efforts in relation to revenue attribution, campaign lead management, digital marketing analytics, and providing insights to leadership that will drive pipeline generation. They should be AI-native treating modern AI tools as a natural extension of how they work.

This position should excite someone who wants to build attribution and automation infrastructure from the ground up and who is comfortable owning that roadmap alongside Revenue Operations. For an ideal candidate to be successful, they will need to be a strategic, AI-native thinker, who instinctively reaches for AI tools to move faster than traditional processes and who is willing to take ownership over all things marketing operations. Core focus areas: multi-touch attribution modeling, prospect journey mapping across channels, marketing automation (HubSpot workflows), pipeline/lead management, ROI analysis, and building dashboards for leadership visibility.


Responsibilities

  • Own the design, build, and ongoing management of a multi-touch marketing attribution model that tracks the full prospect journey across all marketing and sales touch points, from first touch to closed-won

  • Identify, pilot, and implement AI-powered tools and workflows for reporting automation, lead lifecycle journeys, data enrichment, and lead scoring to increase the speed and scale of marketing operations as the team grows

  • Monitor health and activity of the pipeline, flagging bottlenecks and stage-conversion issues; partner with RevOps on shared definitions and lead to opportunity handoff SLAs.

  • Own integrations across the marketing tech stack connecting HubSpot with adjacent tools (e.g., ad platforms, enrichment, intent data) ensuring data flows cleanly between systems and new tools are evaluated and implemented without creating silos

  • Create and manage reports/dashboards that will provide a centralized location with visibility into marketing attribution, conversion activity and pipeline

  • Identify and communicate trends and ROI analysis to Marketing Stakeholders and leadership to drive pipeline and revenue generation

  • Ensure data quality within the CRM by establishing best practices for marketing data collection

  • Manage HubSpot Marketing campaigns, workflow logic, templates, and integrations, that allow us to scale our GTM motions

  • Collaborate with the cross-functional ops team members including RevOps, CX Ops, etc to ensure agreement on shared definitions, handoffs, reporting, and processes; flagging breakdowns before they stall pipeline

  • Provide general operational support to marketing as needed

  • Think outside the box and identify opportunities along the way

You Must Have

  • 5+ years in marketing operations and/or digital marketing

  • HubSpot CRM experience required

  • Experience leveraging GA4 (Google Analytics 4) for cross-channel tracking and attribution

  • Experience owning/maintaining many system integrations

  • Strategic thinker with a desire to own the marketing operations function

  • Ability to manage multiple projects simultaneously with keen attention to details, familiarity with project management tools such as Asana

  • Strong interpersonal, communication and organizational skills

  • Startup environment/SaaS experience preferred

  • Independent, self-starter who thrives in a fast pace environment

What We Offer

  • Market competitive pay leveraging Carta data

  • Employee recognition through Bonusly (birthdays, anniversaries, achievements, etc.)

  • 401(k) retirement plan with company matching- 50% match up to 6% of compensation after 90 days

  • We value our employee’s work-life balance and encourage taking advantage of Unlimited PTO

  • Supportive time off including paid volunteer days and company holidays

  • Employer-contributed healthcare benefits, encompassing medical, dental, and vision coverage, with plans available for dependents and choices for Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

  • 12 weeks primary parent leave, 4 weeks secondary parent leave - full pay (adoption as well)

  • We pride ourselves on Community and host exciting company outings and events.

We’ve recently noticed an increase in recruitment scams where individuals are impersonating recruiters to obtain personal or financial information through fraudulent interviews and job offers.
Please note that all legitimate communication from Virtuous will only come from the @virtuous.org domain. If you receive a message from other domains, even if they look similar (e.g., virtuouscareers.org or virtuousjobs.com), they are not legitimate and we recommend disregarding it immediately.