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Lead Generation Manager Jobs (NOW HIRING)

Brellium Inc

Demand Generation Manager

New York, NY · On-site

$115K - $130K/yr

Lead Management: Improve lead capture, scoring, attribution, automation, nurturing, and routing to ... Own the core digital and demand generation functions responsible for consistently creating and ...

ZBD

Demand Generation Manager

Demand Generation Manager Department: Marketing Employment Type: Full Time Location: Remote ... Proven lead-gen track record and fluency in best practices across lead-gen tactics, nurture flows ...

MDVIP LLC

Director, Lead Generation

Boca Raton, FL · On-site

Build and manage a scalable lead-generation ecosystem that produces a predictable volume of high-quality physician prospects. * Oversee and manage campaign planning, execution, optimization, and ...

Priority Dispatch Corp.

Lead Generation Specialist Reports To: Director of Leasing Department: D14 - Leasing FLSA Status ... Manage property-specific advertising budgets to maximize return on investment. * Coordinate digital ...

Simera

Lead Generation Specialist PK

San Francisco, CA · On-site

Maintain accurate and up-to-date prospect information in the CRM system. * Track lead generation ... activities, outreach, responses, conversions, and pipeline contribution. * Follow up consistently ...

New

Key-Tec BVBA

WI · On-site

Daarbij maak je slim gebruik van CRM-systemen, AI-tools en digitale marketingtechnieken. * Je bouwt ... Ruimte om de lead-generation-aanpak vorm te geven en verder uit te bouwen. Een marktconform ...

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Lead Generation Manager information

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$33K

$84.3K

$143.5K

How much do lead generation manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for lead generation manager in the United States is $84,316.00, according to ZipRecruiter salary data. Most workers in this role earn between $67,500.00 and $100,000.00 per year, depending on experience, location, and employer.

What does a lead generation manager do?

A Lead Generation Manager is responsible for creating and implementing strategies to identify, attract, and qualify potential customers for a business’s products or services. They oversee campaigns, manage lead databases, and collaborate with sales and marketing teams to ensure a steady flow of high-quality leads. Their goal is to optimize the lead generation process to drive sales growth and meet business objectives.

What are the key skills and qualifications needed to thrive as a lead generation manager?

To thrive as a Lead Generation Manager, you need expertise in digital marketing, analytics, and campaign strategy, often supported by a bachelor’s degree in marketing or a related field. Familiarity with CRM platforms like Salesforce, marketing automation tools such as HubSpot, and data analysis software is typically required. Strong communication, leadership, and strategic thinking skills help you coordinate teams and effectively nurture prospects. These abilities are essential for consistently driving high-quality leads and maximizing revenue opportunities for the business.

How does a lead generation manager typically collaborate with sales and marketing teams?

A Lead Generation Manager works closely with both sales and marketing teams to ensure a seamless flow of qualified leads. They coordinate with marketing to develop targeted campaigns and content that attract potential clients, then collaborate with sales to align on lead qualification criteria and handoff processes. Regular meetings and feedback loops are common, enabling the Lead Generation Manager to refine strategies based on sales team input and campaign performance. This cross-functional collaboration is crucial for optimizing conversion rates and achieving business growth goals.

What is the difference between Lead Generation Manager vs Sales Development Representative?

AspectLead Generation ManagerSales Development Representative
Primary FocusDeveloping strategies to generate and qualify leads for sales teamsEngaging with prospects to qualify leads and set appointments
Required SkillsMarketing knowledge, data analysis, strategic planningCommunication, prospecting, qualification skills
Work EnvironmentMarketing teams, sales departments, digital platformsSales teams, CRM tools, outbound outreach
Common CertificationsMarketing certifications, digital advertisingSales certifications, CRM training

While both roles focus on generating leads, the Lead Generation Manager develops strategies and oversees campaigns, whereas the Sales Development Representative actively engages prospects to qualify leads and set sales appointments. Both roles are essential in the sales funnel but differ in scope and daily responsibilities.

Is lead generation a stressful job?

Lead generation managers often face pressure to meet targets and deadlines, which can contribute to stress. The role requires strong communication skills, persistence, and the ability to handle rejection, but stress levels vary depending on workload and organizational support.

What cities are hiring for Lead Generation Manager jobs?

Cities with the most Lead Generation Manager job openings:

What are the most commonly searched types of Lead Generation jobs?

The most popular types of Lead Generation jobs are:

What states have the most Lead Generation Manager jobs?

States with the most job openings for Lead Generation Manager jobs include:

What are popular job titles related to Lead Generation Manager jobs?

For Lead Generation Manager jobs, the most frequently searched job titles are:

Infographic showing various Lead Generation Manager job openings in the United States as of September 2026, with employment types broken down into 86% Full Time, 13% Part Time, and 1% Contract. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $84,316 per year, or $40.5 per hour.

Growth & Demand Generation Manager (B2B)

Johannesburg, CA • On-site

Flight Centre Travel Group (usa) Inc
See more jobs at Flight Centre Travel Group (usa) Incexternal

Full-time

Re-posted 27 days ago

Job description

Growth & Demand Generation Manager (B2B)

Apply now Refer a friend Job no: 530329
Brand: Marketing
Work type: Full time
Location: Johannesburg, Johannesburg West
Categories: Marketing and Communication

 GROWTH & DEMAND GENERATION (B2B) MANAGER
ABOUT THE OPPORTUNITY
Are you passionate about driving measurable growth, building high-performing demand generation programs, and influencing revenue outcomes across global markets? We're looking for a Growth & Demand Generation (B2B) Manager to lead full-funnel marketing initiatives that fuel qualified pipeline and commercial success across a diverse portfolio of B2B brands.
Working within a global marketing team, you'll shape scalable demand generation strategies while partnering closely with brand, sales, digital, and regional stakeholders. This is an exciting opportunity to combine strategic leadership with hands-on execution, leveraging digital marketing, marketing automation, and data-driven decision-making to deliver meaningful business impact.
KEY RESPONSIBILITIES
  • Lead the development of scalable demand generation strategies aligned to business growth objectives.
  • Design and execute end-to-end B2B demand generation campaigns across multiple brands and global markets.
  • Partner with regional marketing teams to enable localised execution while maintaining global consistency.
  • Oversee paid digital marketing programs including search, social, programmatic advertising, retargeting, and lead generation campaigns.
  • Drive campaign optimisation through testing, analytics, and continuous improvement initiatives.
  • Partner with web teams to improve conversion pathways, website performance, and user experience.
  • Lead CRO initiatives through A/B testing, behavioural analytics, and personalisation strategies.
  • Develop and optimise lead nurturing and marketing automation programs that accelerate buyer journeys.
  • Collaborate with sales and marketing stakeholders to align lead management, lifecycle stages, and hand-off processes.
  • Own reporting and measurement frameworks focused on lead generation, pipeline contribution, attribution, and ROI.
  • Partner with SEO and content specialists to strengthen organic demand generation strategies.
  • Support the development of organic social media programs that strengthen engagement and brand credibility.
  • Act as a centre of excellence by sharing demand generation best practices, frameworks, and performance benchmarks.
  • Contribute to a safe, inclusive, and accessible work environment where all Flighties feel welcomed, respected, and supported to thrive.
EXPERIENCE & QUALIFICATIONS
  • 10+ years' experience in demand generation or digital marketing within B2B services or hybrid tech-service organisations.
  • 5+ years' experience in a marketing leadership role.
  • Experience working in multi-brand and shared services environments.
  • Strong expertise across paid media, digital marketing channels, lead nurturing, marketing automation, and performance analytics.
  • Deep understanding of B2B buyer journeys, lead scoring, lifecycle optimisation, and sales alignment.
  • Proven success managing global stakeholders across multiple regions and time zones.
  • Strong commercial acumen with experience reporting on pipeline performance, attribution, ROI, and revenue contribution.
  • Exceptional communication, collaboration, and stakeholder management skills.
  • Bachelor's Degree in Business, Marketing, Digital Marketing, or related field.
  • Relevant certifications across Google, Meta, LinkedIn, or similar digital marketing platforms.
 
 

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Applications close: 30 Sep 2026 South Africa Standard Time

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