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Lead Generation Manager Jobs in Iowa (NOW HIRING)

Haverkamp Group

Fund Marketing Manager

Ames, IA · On-site

This is a marketing and lead-generation role. It does not include direct solicitation, investment ... Manage HubSpot or a comparable marketing automation platform. * Establish processes for qualifying ...

Haverkamp Group, Inc.

Fund Marketing Manager

Ames, IA

This is a marketing and lead-generation role. It does not include direct solicitation, investment ... Manage HubSpot or a comparable marketing automation platform. * Establish processes for qualifying ...

Haverkamp Properties

Fund Marketing Manager

Ames, IA · On-site

This is a marketing and lead-generation role. It does not include direct solicitation, investment ... Manage HubSpot or a comparable marketing automation platform. * Establish processes for qualifying ...

SPENGA Waukee

Fitness Studio Sales Manager

Waukee, IA · On-site

$20 - $30/hr

The job encompasses everything involved in running the day-to-day lead generation, tracking, and membership sales, and managing a sales team dedicated to promoting the SPENGA brand. Qualifications:

Interstates

Lead Orientation Specialist

Sioux Center, IA · On-site

$65K - $75K/yr

Plan and manage schedules, presenters, instructors, facilities, technology, materials ... Lead and support the orientation team * Provide day-to-day leadership, coaching, and direction for ...

New

Interstates

Lead Orientation Specialist

Sioux Center, IA · On-site

$65K - $75K/yr

Plan and manage schedules, presenters, instructors, facilities, technology, materials ... Lead and support the orientation team * Provide day-to-day leadership, coaching, and direction for ...

New

Allytics

Digital Media Manager II

Nevada, IA · On-site

$80K - $100K/yr

Are you a marketer with a passion for data analysis, lead generation, and campaign execution ? Do ... We are seeking a Digital Media Manager II with a hybrid skillset that combines hands-on digital ...

Spenga

Fitness Studio Sales Manager

Waukee, IA · On-site

$20 - $30/hr

The job encompasses everything involved in running the day-to-day lead generation, tracking, and membership sales, and managing a sales team dedicated to promoting the SPENGA brand. Qualifications:

SPENGA Waukee

Front Desk Sales and Support

Waukee, IA · On-site

$12.75 - $16/hr

The job encompasses running the day-to-day lead generation, tracking, and membership sales, and ... ambassador, managers will promote, sell, and add to the SPENGA culture in and out of the studio ...

SPENGA Waukee

Front Desk Sales and Support

Waukee, IA · On-site

$12 - $20/hr

The job encompasses running the day-to-day lead generation, tracking, and membership sales, and ... As a SPENGA ambassador, managers will promote, sell, and add to the SPENGA culture in and out of ...

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All JobsLead Generation JobsLead Generation Manager JobsLead Generation Manager Jobs in Iowa

Lead Generation Manager information

See Iowa salary details

$31K

$79.2K

$134.8K

How much do lead generation manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for lead generation manager in Iowa is $79,195.00, according to ZipRecruiter salary data. Most workers in this role earn between $63,400.00 and $93,900.00 per year, depending on experience, location, and employer.

What does a lead generation manager do?

A Lead Generation Manager is responsible for creating and implementing strategies to identify, attract, and qualify potential customers for a business’s products or services. They oversee campaigns, manage lead databases, and collaborate with sales and marketing teams to ensure a steady flow of high-quality leads. Their goal is to optimize the lead generation process to drive sales growth and meet business objectives.

What are the key skills and qualifications needed to thrive as a lead generation manager?

To thrive as a Lead Generation Manager, you need expertise in digital marketing, analytics, and campaign strategy, often supported by a bachelor’s degree in marketing or a related field. Familiarity with CRM platforms like Salesforce, marketing automation tools such as HubSpot, and data analysis software is typically required. Strong communication, leadership, and strategic thinking skills help you coordinate teams and effectively nurture prospects. These abilities are essential for consistently driving high-quality leads and maximizing revenue opportunities for the business.

How does a lead generation manager typically collaborate with sales and marketing teams?

A Lead Generation Manager works closely with both sales and marketing teams to ensure a seamless flow of qualified leads. They coordinate with marketing to develop targeted campaigns and content that attract potential clients, then collaborate with sales to align on lead qualification criteria and handoff processes. Regular meetings and feedback loops are common, enabling the Lead Generation Manager to refine strategies based on sales team input and campaign performance. This cross-functional collaboration is crucial for optimizing conversion rates and achieving business growth goals.

What is the difference between Lead Generation Manager vs Sales Development Representative?

AspectLead Generation ManagerSales Development Representative
Primary FocusDeveloping strategies to generate and qualify leads for sales teamsEngaging with prospects to qualify leads and set appointments
Required SkillsMarketing knowledge, data analysis, strategic planningCommunication, prospecting, qualification skills
Work EnvironmentMarketing teams, sales departments, digital platformsSales teams, CRM tools, outbound outreach
Common CertificationsMarketing certifications, digital advertisingSales certifications, CRM training

While both roles focus on generating leads, the Lead Generation Manager develops strategies and oversees campaigns, whereas the Sales Development Representative actively engages prospects to qualify leads and set sales appointments. Both roles are essential in the sales funnel but differ in scope and daily responsibilities.

Is lead generation a stressful job?

Lead generation managers often face pressure to meet targets and deadlines, which can contribute to stress. The role requires strong communication skills, persistence, and the ability to handle rejection, but stress levels vary depending on workload and organizational support.

What are the most commonly searched types of Lead Generation jobs in Iowa?

The most popular types of Lead Generation jobs in Iowa are:

Infographic showing various Lead Generation Manager job openings in Iowa as of August 2026, with employment types broken down into 83% Full Time, 16% Part Time, and 1% Contract. Highlights an 79% Physical, 3% Hybrid, and 18% Remote job distribution, with an average salary of $79,195 per year, or $38.1 per hour.

Demand Generation Manager

Des Moines, IA • On-site

ViClarity, LLC.
See more jobs at ViClarity, LLC.external

Other

Re-posted 5 days ago

Job description

Why ViClarity?

ViClarity is a leading global provider of Governance, Risk, and Compliance (GRC) software, serving clients across highly regulated Financial Services and Healthcare sectors. Our award-winning platform helps organizations automate manual compliance processes, mitigate risk, and gain real-time visibility into operational performance. Headquartered in Tralee, Co. Kerry (Ireland), with a growing presence in the United States, we're committed to delivering excellence through innovation, service, and client success.

We are hiring a full-time, Demand Generation Manager to design, execute, and optimize end-to-end, multi-channel campaigns that generate qualified pipeline and accelerate revenue across U.S. and European markets. This role will develop regional and vertical-specific growth strategies, partner closely with Sales, and collaborate across ViClarity's global marketing team to support campaign execution and asset development.

Location: Seeking candidates remote within the U.S. or hybrid from our Des Moines, Iowa office.

What You’ll Be Doing
  • Lead the global demand generation strategy across healthcare, credit unions, banking, asset management, and insurance markets.
  • Develop integrated marketing campaigns aligned to buyer needs, industry trends, regulatory changes, and regional market dynamics.
  • Define campaign KPIs, pipeline targets, and performance metrics by market and region.
  • Manage paid media budgets and performance across Google, Bing, LinkedIn, and emerging channels.
  • Build and scale account-based marketing programs for strategic enterprise accounts.
  • Partner with Marketing Operations Specialist to optimize sales funnel performance and report on MQL, SQL, and pipeline results.
  • Collaborate with Content & Sales Enablement Specialist, Events & Communication Specialist, and Sales teams to align campaigns, content, lead generations, and sales enablement.
Who You Are
  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred.
  • 5+ years of B2B demand generation or growth marketing experience, preferably in SaaS, Fintech, or GRC.
  • Experience marketing across multiple markets, including the U.S. and Europe.
  • Advanced proficiency in paid media platforms, performance marketing, and campaign optimization.
  • Analytical mindset with experience in marketing automation, CRM systems, analytics, and reporting.
  • Excellent communication and stakeholder management skills, with the ability to influence senior leaders.
  • Proven ability to manage budgets, scale processes, prioritize effectively, and drive results through influence.

*Credit and criminal background verification required on all applicants.

ViClarity is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

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