ZipRecruiter

Log In

1

Lead Generation Specialist Jobs (NOW HIRING)

BuzzTech Media

Lead Generation Specialist

Baltimore, MD · On-site

$65K - $75K/yr

Lead Generation Specialist BuzzTechMedia is a U.S.-based digital solutions company that helps businesses and professionals manage their workloads more efficiently through smart digital collaboration.

BuzzTech Media

Lead Generation Specialist

Baltimore, MD · On-site

$65K - $75K/yr

Lead Generation Specialist BuzzTechMedia is a U.S.-based digital solutions company that helps businesses and professionals manage their workloads more efficiently through smart digital collaboration.

Home Instead

Lead Generation Specialist

Boxford, MA · On-site

Lead Generation Specialist Help More Families Find the Care They Need Some people sell products. You'll help families find peace of mind. We're a growing home care company looking for a Lead ...

VASL

Lead Generation Specialist

San Francisco, CA · Remote

Lead Generation Specialist (Remote) Job Timings: 8 am - 1 pm Pacific Standard Time (Part-time) Industry Focus: B2B Healthcare (e.g., home health, personal care, care management, hospice) About Us Our ...

Orange Electric

Lead Generation Specialist

West Jordan, UT · On-site

$20/hr

  • Medical

  • Retirement

  • PTO

Paid time off Lead Generation Specialist (Full-Time) Orange Electric | Weber County, Davis County, or Utah County, UT Orange Electric is a fast-growing commercial and industrial electrical contractor ...

next page

Showing results 1-20

All JobsLead Generation Specialist Jobs

Lead Generation Specialist information

See salary details

$28.5K

$66.3K

$116K

How much do lead generation specialist jobs pay per year?

As of Aug 14, 2026, the average yearly pay for lead generation specialist in the United States is $66,269.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,000.00 and $83,000.00 per year, depending on experience, location, and employer.

What is the difference between Lead Generation Specialist vs Sales Development Representative?

AspectLead Generation SpecialistSales Development Representative
Primary RoleIdentify and generate potential leads for sales teamsQualify leads and set appointments for sales teams
Skills & CredentialsMarketing knowledge, communication skills, CRM proficiencySales skills, communication, CRM proficiency, sometimes more product knowledge
Work EnvironmentMarketing teams, online research, outreach campaignsSales teams, direct outreach, calls, emails
Industry UsageCommon in marketing and lead generation firmsCommon in sales organizations across industries

While both roles focus on generating business opportunities, a Lead Generation Specialist primarily focuses on identifying potential leads through research and outreach, whereas a Sales Development Representative actively qualifies these leads and schedules sales meetings. Both roles require strong communication skills and CRM experience, but SDRs often have a more direct sales focus and engagement with prospects.

Is lead generation a good career?

Lead generation is a viable career that involves identifying and attracting potential customers for businesses, often requiring skills in sales, marketing, and data analysis. It can offer opportunities for growth, especially with experience in tools like CRM software and digital marketing platforms. Job stability and earning potential vary based on industry, location, and individual performance.

What is a lead generation specialist's salary?

The salary of a lead generation specialist typically ranges from $40,000 to $70,000 per year, depending on experience, location, and industry. Entry-level roles may start lower, while experienced specialists with skills in CRM tools and digital marketing can earn higher salaries.

What are the key skills and qualifications needed to thrive as a lead generation specialist, and why are they important?

To thrive as a Lead Generation Specialist, you need a strong understanding of sales principles, market research, and data analysis, often supported by a background in marketing or business. Familiarity with CRM platforms like Salesforce, email automation tools, and lead enrichment software is typically required. Effective communication, persistence, and adaptability are crucial soft skills for building relationships and overcoming objections. These skills and qualities are essential for consistently identifying high-quality leads and driving business growth.

What are some of the main challenges lead generation specialists face when qualifying potential leads?

Lead Generation Specialists often encounter challenges such as distinguishing between genuinely interested prospects and those unlikely to convert, as well as gathering accurate contact information. Additionally, they must adapt their outreach strategies to different industries and decision-maker profiles, which can require ongoing research and flexibility. Collaborating closely with sales and marketing teams is essential to ensure that qualified leads are handed off effectively, supporting the overall sales pipeline.

What does a lead generation specialist do?

A Lead Generation Specialist is responsible for identifying and qualifying potential customers, or 'leads,' for a business's products or services. They use various strategies such as online research, email campaigns, social media, and cold calling to find prospects and generate interest. The goal is to build a pipeline of qualified leads that sales teams can follow up with to convert into customers. These specialists play a crucial role in driving business growth by ensuring a steady flow of new opportunities.
More about Lead Generation Specialist jobs

What cities are hiring for Lead Generation Specialist jobs?

Cities with the most Lead Generation Specialist job openings:

What are the most commonly searched types of Lead Generation Specialist jobs?

The most popular types of Lead Generation Specialist jobs are:

Who are the top companies hiring for Lead Generation Specialist jobs?

The top employers for Lead Generation Specialist jobs are:

What states have the most Lead Generation Specialist jobs?

States with the most job openings for Lead Generation Specialist jobs include:

What job categories do people searching Lead Generation Specialist jobs look for?

The top searched job categories for Lead Generation Specialist jobs are:

What are popular job titles related to Lead Generation Specialist jobs?

For Lead Generation Specialist jobs, the most frequently searched job titles are:

Lead Generation Specialist jobs near you
Infographic showing various Lead Generation Specialist job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 9% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $66,269 per year, or $31.9 per hour.

Lead Generation Specialist

BuzzTech Media

Baltimore, MD • On-site

$65K - $75K/yr

Full-time

Posted 18 days ago

Job description

Lead Generation Specialist
BuzzTechMedia is a U.S.-based digital solutions company that helps businesses and professionals manage their workloads more efficiently through smart digital collaboration. We specialize in virtual assistance and digital support services that seamlessly integrate with our clients' teams-helping them save time, increase productivity, and achieve their business goals.
About This Role:
We are looking for a results-driven Lead Generation Specialist to join our growing sales team. In this role, you will play a key part in driving BuzzTechMedia's growth by identifying, researching, and qualifying potential clients who can benefit from our digital and virtual assistance services.
Key Responsibilities:
  • Research and identify potential clients across various industries and markets
  • Build and maintain targeted prospect lists using CRM and data tools
  • Conduct outreach through email, social media, and professional platforms to generate interest
  • Qualify inbound and outbound leads for sales opportunities
  • Continuously optimize lead-generation strategies for better performance and conversion rates

What We're Looking For:
  • Lead generation, business development, or sales experience is preferred but not required
  • Excellent communication and research skills
  • Proficiency with CRM systems, LinkedIn, and online prospecting tools
  • Organized, detail-oriented, and data-driven mindset
  • Self-starter with the ability to work independently
  • Enthusiastic about connecting with people and helping businesses find value in digital solutions

What We Offer:
  • Competitive base pay + performance incentives
  • W2 employment with opportunities for advancement
  • Supportive, team-oriented work environment
  • Ongoing training and professional development
  • Opportunity to work with a fast-growing digital media company shaping the future of remote collaboration

Apply