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Power Marketer Jobs (NOW HIRING)

Activities The CPPA Power Marketing Associate will support senior members of the CPPA team in: * Submitting RFP responses and offtake proposals * Conducting quantitative analysis of deal economics

Tenaska is one of the largest privately held companies in the United States, an organization that's adept in natural gas and power marketing, power management, development and acquisition of ...

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Power Marketer information

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$11K

$120K

How much do power marketer jobs pay per year?

As of Aug 22, 2026, the average yearly pay for power marketer in the United States is $118,928.00, according to ZipRecruiter salary data. Most workers in this role earn between $119,000.00 and $119,000.00 per year, depending on experience, location, and employer.

What is a power marketer?

Power marketers are professionals or companies that buy and sell electricity in wholesale and retail markets. They do not typically own power generation or transmission facilities but act as intermediaries, purchasing electricity from producers and selling it to utilities, large consumers, or other marketers. Their main goal is to match supply with demand, manage contracts, and optimize pricing strategies to maximize profits. Power marketers play a crucial role in ensuring that electricity markets function efficiently and competitively.

What does a power marketer do?

As a power marketer, your responsibilities include researching and collecting data to assist renewable energy businesses in marketing their available power generation to various private buyers and utility companies. You lead the analysis and implementation of regional trading strategies to maximize asset value while working with management to further improve optimization. You meet with buyers, build working relationships with each, write up proposals while working closely with legal staff, and negotiate utility purchase deals. Other duties include monitoring and forecasting sales trends, measuring the effectiveness of marketing strategies, determining ways to collect and analyze data, preparing reports with your findings, and presenting them to clients or your managers. These findings help in identifying new potential buyers where you may develop a proposal and determine the pricing to offer.

What skills and qualifications are needed to thrive as a power marketer?

To thrive as a Power Marketer, you need a solid understanding of energy markets, risk management, and trading principles, often supported by a degree in finance, economics, or engineering. Familiarity with energy trading platforms, market analysis tools, and relevant certifications such as NERC or FERC compliance is typical. Strong analytical thinking, decision-making under pressure, and effective negotiation and communication skills set top performers apart. These abilities are crucial for ensuring profitable trades, compliance, and successful navigation of dynamic and highly regulated power markets.

What are common challenges power marketers face when managing real-time energy trades?

Power Marketers often face the challenge of balancing rapidly changing supply and demand, while also monitoring fluctuating market prices and adhering to strict regulatory requirements. Real-time trading requires quick decision-making, strong analytical skills, and the ability to manage risk effectively. Additionally, coordination with grid operators, energy producers, and internal teams is crucial to ensure compliance and optimize profitability. Staying updated on market trends and weather conditions is also essential for success in this role.

What is the difference between Power Marketer vs Digital Marketing Specialist?

AspectPower MarketerDigital Marketing Specialist
CredentialsMarketing degree, certifications like Google Ads, HubSpotMarketing or related degree, certifications in digital tools
Work EnvironmentAgency, corporate, or freelance settings focusing on strategic campaignsOnline platforms, social media, content creation, analytics
Employer & Industry UsageAdvertising agencies, brands, marketing firmsBusinesses with online presence, digital agencies

Power Marketers focus on strategic, multi-channel marketing campaigns, often overseeing larger projects and budgets. Digital Marketing Specialists concentrate on executing digital tactics like SEO, social media, and paid ads. While both roles require digital marketing skills and certifications, Power Marketers typically have broader strategic responsibilities, whereas Digital Marketing Specialists focus on specific digital channels.

What states have the most Power Marketer jobs?

States with the most job openings for Power Marketer jobs include:

Infographic showing various Power Marketer job openings in the United States as of August 2026, with employment types broken down into 86% Full Time, 4% Part Time, 4% Temporary, and 6% Contract. Highlights an 92% In-person, 2% Hybrid, and 6% Remote job distribution, with an average salary of $118,928 per year, or $57.2 per hour.

Power Marketing Trader (Hybrid - La Crosse, WI)

Dairyland Power Cooperative

La Crosse, WI โ€ข On-site

$111K - $167K/yr

Full-time

Posted 15 days ago


Job description

POWER MARKETING TRADER (Hybrid - La Crosse, WI)
Power Marketer I Hiring Salary Range: 73,400 - $110,100
Power Marketer II Hiring Salary Range: $84,500 - $126,800
Senior Power Marketer Hiring Salary Range: $111,700 - $167,600
Compensation is determined by a combination of factors, including but not limited to education, work experience, and certifications. The actual offer may vary, reflecting the candidate's unique blend of experience, educational background, and skill level
The Power Marketing Trader is responsible for monitoring hourly forecasts of Dairyland and its wholesale customers load requirements and capabilities of Dairyland's generation assets and that of its customers. Coordinate with Dairyland System Operation Center to ensure load serving and MISO obligations are met. Implement changes to Unit Limits and member/customer schedules as required to fulfill MISO obligations/requirements. Develop the proficiency to become a contributing member of Dairyland's market trading team, with primary emphasis on next day trading.
The Impact You'll Make In This Role:
ESSENTIAL JOB FUNCTIONS:
1. Work to ensure that Dairyland meets MRO and NERC reliability standards with respect to Purchasing/Selling Entities.
2. Monitor and update MISO Market Portal to ensure unit capabilities are properly represented.
3. Responsible for bidding Dairyland's loads and that of its wholesale customers and generation offers in the MISO Day Ahead and Real Time energy markets to maximize the benefits/value of their load and generation assets consistent with Risk Management Policies and Procedures.
4. Initiate purchase or sales energy transactions with approved counter parties that settle financially or are expected to go to physical delivery within established trading limits.
5. Review offers for appropriate inclusion into the Reliability Assessment Commitment (RAC).
6. Document RAC cleared offers in appropriate medium and contact appropriate SOC/Generation personnel.
7. Monitor generator dispatch modes and 5- and 10-minute dispatch instructions.
8. Modify and/or create Municipal and Grandfathered Agreement Transmission (GFA) tags as directed.
9. Perform price and costing analysis as directed by trading staff.
10. Assist in execution of trades as directed.
11. As a member of the marketing team, assist in the establishment of marketing goals and strategies to achieve those goals. Share with other members of the marketing team for market intelligence and structure information.
12. Keep abreast of market and industry changes, including MISO procedures and applicable MRO standards. Review trade journals, regulatory changes, and technical papers. Attend conferences and seminars as appropriate.
13. Represent Dairyland on MISO or other industry subcommittees and/or task forces, as assigned.
14. Perform other duties as assigned.
Nature and Extent of Financial Responsibility: In absence of Lead Trader position is responsible for managing Dairyland's load and that of any wholesale customer's exposure in the MISO Day Ahead and Real Time markets along with maximizing the value of generation and energy contracts. Position has defined authority consistent with Risk Management Policies and Procedures. Individual will receive training in risk management practices and be required to acknowledge understanding and acceptance of limits imposed per Risk Management Policies and Procedures.
Your Experience and Expertise:
MINIMUM QUALIFICATIONS:
Education and Experience:
Power Marketer I
Bachelor of Science degree in Engineering, Accounting, Finance, Analytics, or Business, or an equivalent combination of education and experience. Experience or knowledge in areas such as transaction negotiation, commodities transactions, managing energy resources, economic-based purchases, and administering long-term contracts, particularly with an electric utility or in a technical position related to energy production. Experience in trading, scheduling energy, or utility-related dispatch functions is preferred. Additional non-retail sales experience within the electric utility and energy production sectors will also be considered.
Power Marketer II
Bachelor of Science degree in Engineering, Accounting, Finance, Analytics, or Business, minimum of three (3) year of relevant experience or an equivalent combination of education and experience. Progressive experience in areas such as transaction negotiation, commodities transactions, managing energy resources, economic-based purchases, and administering long-term contracts, particularly with an electric utility or in a technical position related to energy production. Experience in trading, scheduling energy, or utility-related dispatch functions is preferred. Additional non-retail sales experience within the electric utility and energy production sectors will also be considered.
Senior Power Marketer
Bachelor of Science degree in Engineering, Accounting, Finance, Analytics, or Business, with five (5) years of relevant experience or an equivalent combination of education and experience. Progressive experience in areas such as transaction negotiation, commodities transactions, managing energy resources, economic-based purchases, and administering long-term contracts, particularly with an electric utility or in a technical position related to energy production. Experience in trading, scheduling energy, or utility-related dispatch functions is required. Additional non-retail sales experience within the electric utility and energy production sectors will also be considered.
Job Knowledge: Knowledge of standard energy products and wholesale power markets preferred. Must possess an understanding of and compliance with risk management policies and procedures. Contract knowledge desired. Knowledge of MISO and other regional marketing policies and procedures desirable.
Skills and Abilities: Must have the ability to identify system limitations and follow the steps necessary to create a solution. Also must have the ability to react quickly and make decisions in a fast-paced environment. Computer proficiency in spreadsheets, word processing, and database management also required. Must be goal oriented, adaptable to change, foster innovation, and display teamwork behaviors. Ability to give, receive, and document information. Must be physically able to perform the essential functions of the job.
Licenses and Certifications: Valid driver's license required.
Environmental Demands: Normal office conditions. On-call status, which will require evening and weekend work. Frequently fast-paced, high-pressure environment. Sitting, standing, walking, kneeling, crouching/stooping /squatting, and bending. Give and receive extensive written and verbal communication both in person and through communications equipment. Requires ability to differentiate colors, dexterity to operate office equipment and near vision as required for PC and similar equipment. This position requires occasional travel for training.
Other Job Characteristics: Position will have defined trading authority (trading limits) consistent with Dairyland Risk Management Policies and Procedures. The position requires occasional travel for business meetings, meetings with customers and training.
A background check involving employment history, credit history, and criminal records must be passed. Individual required to abide by Dairyland's Risk Management Policy and Procedures and business ethics requirements, as condition of employment.