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Power Marketer Jobs (NOW HIRING)

The Business Marketing Technology team builds and scales the platforms and data infrastructure that power marketing operations across Meta's business ecosystem, sitting at the intersection of ...

We're looking for a strategic, creative marketer who thinks critically, embraces AI and innovation ... Build and optimize AI-powered marketing workflows and processes. * Conduct customer and market ...

Evaluate AI-powered marketing, content, campaign, and analytics workflows. * Test integrations across platforms such as Adobe Workfront, AEM, Adobe Analytics, and Google Analytics . * Identify ...

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Power Marketer information

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$11K

$120K

How much do power marketer jobs pay per year?

As of Sep 12, 2026, the average yearly pay for power marketer in the United States is $118,928.00, according to ZipRecruiter salary data. Most workers in this role earn between $119,000.00 and $119,000.00 per year, depending on experience, location, and employer.

What is a power marketer?

Power marketers are professionals or companies that buy and sell electricity in wholesale and retail markets. They do not typically own power generation or transmission facilities but act as intermediaries, purchasing electricity from producers and selling it to utilities, large consumers, or other marketers. Their main goal is to match supply with demand, manage contracts, and optimize pricing strategies to maximize profits. Power marketers play a crucial role in ensuring that electricity markets function efficiently and competitively.

What does a power marketer do?

As a power marketer, your responsibilities include researching and collecting data to assist renewable energy businesses in marketing their available power generation to various private buyers and utility companies. You lead the analysis and implementation of regional trading strategies to maximize asset value while working with management to further improve optimization. You meet with buyers, build working relationships with each, write up proposals while working closely with legal staff, and negotiate utility purchase deals. Other duties include monitoring and forecasting sales trends, measuring the effectiveness of marketing strategies, determining ways to collect and analyze data, preparing reports with your findings, and presenting them to clients or your managers. These findings help in identifying new potential buyers where you may develop a proposal and determine the pricing to offer.

What skills and qualifications are needed to thrive as a power marketer?

To thrive as a Power Marketer, you need a solid understanding of energy markets, risk management, and trading principles, often supported by a degree in finance, economics, or engineering. Familiarity with energy trading platforms, market analysis tools, and relevant certifications such as NERC or FERC compliance is typical. Strong analytical thinking, decision-making under pressure, and effective negotiation and communication skills set top performers apart. These abilities are crucial for ensuring profitable trades, compliance, and successful navigation of dynamic and highly regulated power markets.

What are common challenges power marketers face when managing real-time energy trades?

Power Marketers often face the challenge of balancing rapidly changing supply and demand, while also monitoring fluctuating market prices and adhering to strict regulatory requirements. Real-time trading requires quick decision-making, strong analytical skills, and the ability to manage risk effectively. Additionally, coordination with grid operators, energy producers, and internal teams is crucial to ensure compliance and optimize profitability. Staying updated on market trends and weather conditions is also essential for success in this role.

What is the difference between Power Marketer vs Digital Marketing Specialist?

AspectPower MarketerDigital Marketing Specialist
CredentialsMarketing degree, certifications like Google Ads, HubSpotMarketing or related degree, certifications in digital tools
Work EnvironmentAgency, corporate, or freelance settings focusing on strategic campaignsOnline platforms, social media, content creation, analytics
Employer & Industry UsageAdvertising agencies, brands, marketing firmsBusinesses with online presence, digital agencies

Power Marketers focus on strategic, multi-channel marketing campaigns, often overseeing larger projects and budgets. Digital Marketing Specialists concentrate on executing digital tactics like SEO, social media, and paid ads. While both roles require digital marketing skills and certifications, Power Marketers typically have broader strategic responsibilities, whereas Digital Marketing Specialists focus on specific digital channels.

What states have the most Power Marketer jobs?

States with the most job openings for Power Marketer jobs include:

What are popular job titles related to Power Marketer jobs?

For Power Marketer jobs, the most frequently searched job titles are:

Infographic showing various Power Marketer job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 89% Full Time, 8% Part Time, and 2% Contract. Highlights an 78% In-person, 6% Hybrid, and 16% Remote job distribution, with an average salary of $118,928 per year, or $57.2 per hour.

Marketing & Content Expert - Remote

Boston, MA • Remote

$30 - $80/hr

Full-time

Posted 17 days ago


Job description

Enterprise Marketing & Content Expert

Role Type: Contractor
Location: Remote

Job Overview

We are seeking experienced Enterprise Marketing & Content Experts to evaluate and optimize AI-powered workflows across enterprise marketing, content, and MarTech platforms. You will test AI agents, identify workflow issues, and provide practical feedback to improve AI performance in real-world marketing environments.

Key Responsibilities
  • Evaluate AI-powered marketing, content, campaign, and analytics workflows.
  • Test integrations across platforms such as Adobe Workfront, AEM, Adobe Analytics, and Google Analytics.
  • Identify workflow errors, inefficiencies, and integration issues.
  • Assess AI-generated content and campaign workflows for accuracy and usability.
  • Document findings and recommend workflow improvements.
  • Collaborate with experts to develop best practices for AI-driven marketing operations.
Required Skills
  • Marketing Operations
  • MarTech
  • Content & Creative Operations
  • AI Agents
  • Codex / Claude Cowork / ChatGPT
  • Adobe Workfront
  • Adobe Experience Manager (AEM)
  • Adobe Analytics
  • Google Analytics
  • Digital Asset Management
  • Campaign Operations
  • Workplace Connectors
Preferred Qualifications
  • Experience in marketing operations, MarTech, content operations, or creative operations.
  • Hands-on experience with Adobe enterprise platforms and analytics tools.
  • Professional experience using generative AI or AI agents.
  • Strong analytical, problem-solving, and communication skills.
  • Experience with enterprise workflow integrations and automation.