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Lead Generation Representative Jobs (NOW HIRING)

To set you up for success, all new Lead Generation Representatives must attend and complete a mandatory two-week PAID training program before starting their regular working schedule. Upcoming Start ...

ADP is hiring a Lead Generation Sales Representative . * Are you looking to build a rewarding career in sales? * Do you want to join a Fortune 250 company with industry-leading sales training and the ...

ADP is hiring a Lead Generation Sales Representative . * Are you looking to build a rewarding career in sales? * Do you want to join a Fortune 250 company with industry-leading sales training and the ...

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Lead Generation Representative

Roanoke, VA ยท On-site

$20/hr (+ commission)

Represent the company professionally and positively in the community What the Job Is Actually Like This is an active outdoor role that involves: * Walking for several hours each shift * Talking to ...

Outbound Lead Generation Representative Work Location : Remote (Applicable to candidates located in Alabama (AL), Georgia (GA), Indiana (IN), Iowa (IA), Kentucky (KY), Louisiana (LA), Mississippi (MS ...

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Lead Generation Representative

Staunton, VA ยท On-site

$20/hr (+ commission)

Represent the company professionally and positively in the community What the Job Is Actually Like This is an active outdoor role that involves: * Walking for several hours each shift * Talking to ...

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Schedule qualified appointments for our outside sales representatives * Follow up with prospects to ... Lead Generation * Telemarketing * B2B Sales If you're someone who enjoys talking to people, doesn't ...

Be Seen First

Schedule qualified appointments for our outside sales representatives * Follow up with prospects to ... Lead Generation * Telemarketing * B2B Sales If you're someone who enjoys talking to people, doesn't ...

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Lead Generation Representative information

See salary details

$31K

$93.2K

$169K

How much do lead generation representative jobs pay per year?

As of Sep 6, 2026, the average yearly pay for lead generation representative in the United States is $93,198.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,500.00 and $144,500.00 per year, depending on experience, location, and employer.

What is a lead generation representative?

Lead Generation Representatives are sales and marketing professionals responsible for identifying and qualifying potential customers for a business's products or services. They typically research prospects, initiate contact through calls or emails, and gather information to determine if leads are a good fit. Their main goal is to generate interest and set up meetings or hand off qualified leads to the sales team, helping businesses grow their customer base. This role often requires strong communication skills, persistence, and a good understanding of the company's offerings.

What are the key skills and qualifications needed to thrive as a lead generation representative, and why are they important?

To thrive as a Lead Generation Representative, you need strong communication, research, and sales skills, often supported by experience in customer outreach or telemarketing. Familiarity with CRM systems, lead tracking tools, and email marketing platforms is typically required. Persistence, active listening, and adaptability help build rapport and overcome objections. These skills and qualities are critical for effectively identifying and nurturing potential leads, ultimately driving business growth.

What are some common challenges lead generation representatives face, and how can they overcome them?

Lead Generation Representatives often encounter challenges such as reaching decision-makers, handling high rejection rates, and staying motivated amid repetitive tasks. To overcome these, it's helpful to continually refine outreach strategies, leverage CRM tools for organization, and collaborate closely with marketing and sales teams for updated lead information. Regular training and feedback sessions can also support skill development and boost resilience, helping representatives stay effective and engaged.

What is the difference between Lead Generation Representative vs Sales Development Representative?

AspectLead Generation RepresentativeSales Development Representative
Primary RoleIdentify and generate potential leads for sales teamsQualify leads and set appointments for sales teams
Required SkillsCommunication, research, prospectingCommunication, qualification, objection handling
Work EnvironmentOutbound calls, email outreach, CRM toolsOutbound calls, meetings, lead qualification
Common CertificationsNone specific, often entry-levelNone specific, often entry-level

While both roles focus on generating interest, Lead Generation Representatives primarily identify and attract potential leads, whereas Sales Development Representatives qualify those leads and prepare them for the sales process. Both roles require strong communication skills and familiarity with CRM tools, making them closely related in the sales funnel.

More about Lead Generation Representative jobs

Who are the top companies hiring for Lead Generation Representative jobs?

The top employers for Lead Generation Representative jobs are:

What states have the most Lead Generation Representative jobs?

States with the most job openings for Lead Generation Representative jobs include:

Infographic showing various Lead Generation Representative job openings in the United States as of August 2026, with employment types broken down into 89% Full Time, 9% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $93,198 per year, or $44.8 per hour.

Field Lead Generation Representative

CDS Logistics

Middle River, MD โ€ข Remote

$15 - $18/hr

Part-time

Re-posted 6 days ago


Key responsibilities

  • Canvass residential neighborhoods to engage homeowners face-to-face.

  • Introduce CDS Home Services and home standby generator solutions, and educate homeowners on backup power and emergency preparedness.

  • Gather customer information and submit qualified leads to the sales team.


Job description

Field Lead Generation Representative

Title: Field Lead Generation Representative (Part-Time)

Department: CDS Home Services

Position: Part-Time

Shift Schedule: Weekday Evenings & Weekends

Exempt Status: Non-Exempt Hourly

Looking for a flexible, high-energy opportunity where your effort directly impacts your earnings?

CDS Home Services is hiring motivated individuals to join our team as Field Lead Generation Representatives throughout Maryland. This is a performance-driven role focused on helping homeowners learn about home standby generator solutions while generating qualified leads for our sales team.

This is not a sales role. You will not be responsible for conducting estimates, quoting products, or closing deals. Instead, your focus will be engaging homeowners, creating interest, gathering information, and connecting potential customers with our team for follow-up.

If you enjoy meeting new people, working independently, and being rewarded for your effort and results, we want to hear from you.

Why This Role Stands Out

  • Flexible schedule โ€“ Ideal for students, part-time workers, and those seeking supplemental income
  • Performance-based earnings โ€“ Weekly bonus opportunities tied to qualified leads that convert into in-home estimates
  • Community engagement โ€“ Meet homeowners and represent a trusted local brand
  • Skill development โ€“ Build communication, business development, and customer engagement experience
  • Independent work environment โ€“ Enjoy autonomy while working within assigned territories

Compensation

  • Earn $15โ€“18 per hour based on experience and qualifications
  • Weekly performance bonuses tied to converted leads
  • Flexible part-time schedule

Territory & Schedule

  • Supports assigned territories throughout Maryland, generally within a 45-mile radius of your home
  • Mileage is not reimbursed
  • Target markets include Baltimore Metro, Annapolis, Eastern Shore, and DC Suburbs
  • Weekdays: 4:00 PM โ€“ 8:00 PM
  • Weekends: 9:00 AM โ€“ 2:00 PM

What You'll Be Responsible For

  • Canvass residential neighborhoods
  • Engage homeowners face-to-face
  • Introduce CDS Home Services and home standby generator solutions
  • Educate homeowners on backup power and emergency preparedness
  • Gather customer information and submit qualified leads
  • Represent the CDS brand professionally within the community

What 'Great' Looks Like

  • High-energy and outgoing personality
  • Strong communication and interpersonal skills
  • Comfortable initiating conversations with new people
  • Self-motivated and capable of working independently
  • Reliable, dependable, and results-oriented
  • Comfortable receiving coaching and feedback

What You Bring (Experience)

  • No experience required
  • Prior experience in canvassing, lead generation, customer service, retail promotions, community outreach, political canvassing, home improvement, telecommunications, or outside sales preferred
  • Reliable transportation required

Who Will Excel in This Role?

  • College students and recent graduates
  • Former athletes
  • Individuals with customer-facing experience
  • Outgoing and competitive personalities
  • People looking to develop sales, business development, or communication skills

What We Provide

  • Company-branded apparel and identification badge
  • Marketing materials and lead generation resources
  • Training and onboarding support
  • Customer engagement scripting and guidance
  • Safety training and field expectations