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Lead Generation Strategist Jobs (NOW HIRING)

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Lead Generation Specialist

Orlando, FL · On-site

$52K - $62K/yr

Strategy Development: Execute comprehensive lead generation strategies that align with the company's sales and marketing goals * Collaboration: Collaborate with content and creative teams to develop ...

Demand Generation Strategist

$124K - $160K/yr

Build, launch, and optimize Meta advertising campaigns focused on lead generation and appointment booking * Manage campaign budgets, audience targeting, bid strategies, and creative testing * Monitor ...

Lead Generation Executive

Boston, MA · On-site

$70K - $85K/yr

Continuously optimize lead-generation strategies for better performance and conversion rates What We're Looking For: * Lead generation or business development experience is preferred but not required

Lead Generation Executive

Boston, MA · On-site

$70K - $85K/yr

Continuously optimize lead-generation strategies for better performance and conversion rates What We're Looking For: * Lead generation or business development experience is preferred but not required

Develop and lead the national physician lead-generation strategy, including digital, email, content ... syndication, paid media, event recruitment, referral programs, partnerships, and outbound campaigns.

Own B2B lead generation strategy and performance across Bluespring Wealth Partners, Kestra Financial, Kestra Private Wealth, Arden Trust, and CBS Brokerage. * Translate B2B business growth objectives ...

Demand Generation Strategist

$124K - $160K/yr

Demand Generation Strategist (Future Opportunity) As New Breed grows, so will our teams! This ... Lead executive workshops to define priorities, KPIs, and integrated frameworks that connect ...

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Lead Generation Strategist information

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$45K

$139.9K

$177.5K

How much do lead generation strategist jobs pay per year?

As of Jul 27, 2026, the average yearly pay for lead generation strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

What does a Lead Generation Strategist do?

A Lead Generation Strategist is responsible for creating and implementing strategies to attract and capture potential customers (leads) for a business. They analyze target audiences, select the best channels (like email, social media, or paid advertising), and design campaigns to generate qualified leads for sales teams. Their role often involves tracking results, optimizing campaigns, and working closely with marketing and sales departments to ensure a steady flow of high-quality leads.

How does a Lead Generation Strategist typically collaborate with sales and marketing teams?

A Lead Generation Strategist works closely with both sales and marketing teams to design and implement campaigns that attract high-quality prospects. They regularly meet with marketers to align on messaging, content, and target audiences, while also coordinating with sales to ensure leads meet qualification criteria and are handed off efficiently. This role often involves analyzing campaign performance and adjusting strategies based on feedback from both teams, fostering a collaborative environment focused on continuous improvement and shared goals.

What are the key skills and qualifications needed to thrive as a Lead Generation Strategist, and why are they important?

To thrive as a Lead Generation Strategist, you need strong analytical abilities, marketing knowledge, and experience with customer acquisition strategies, often supported by a degree in marketing or business. Familiarity with CRM platforms (like Salesforce or HubSpot), marketing automation tools, and data analytics software is typically required. Outstanding communication, creativity, and adaptability help you craft compelling campaigns and collaborate across teams. These skills are crucial for efficiently identifying and nurturing high-quality leads, driving business growth, and optimizing marketing ROI.

What is the difference between Lead Generation Strategist vs Digital Marketing Specialist?

AspectLead Generation StrategistDigital Marketing Specialist
Primary FocusGenerating and qualifying leads to support salesCreating and executing marketing campaigns across digital channels
Skills & CertificationsCRM tools, data analysis, marketing automationSEO, SEM, content marketing, analytics
Work EnvironmentSales teams, marketing departments, B2B/B2C companiesMarketing agencies, in-house marketing teams, digital platforms

While both roles involve digital marketing skills, a Lead Generation Strategist primarily focuses on developing strategies to attract and qualify leads for sales teams, whereas a Digital Marketing Specialist manages broader online marketing campaigns. The roles often overlap but differ in their core objectives and daily tasks.

What is the salary of lead generation?

The salary of a Lead Generation Strategist typically ranges from $50,000 to $85,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in digital marketing tools can earn higher salaries. Some positions also offer performance-based bonuses or commissions.

How much is the salary of a lead generation specialist?

The salary of a lead generation specialist typically ranges from $40,000 to $70,000 annually, depending on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in digital marketing tools can earn higher salaries.

How do you become a lead generation specialist?

To become a lead generation specialist, individuals typically gain experience in marketing, sales, or digital advertising, often through relevant education or certifications in areas like marketing, communications, or data analysis. Developing skills in tools such as CRM software, email marketing platforms, and analytics is essential, along with understanding target audiences and lead qualification processes.

What is the role of a lead strategist?

A lead generation strategist is responsible for developing and implementing strategies to attract and convert potential customers. They analyze market data, identify target audiences, and utilize tools like CRM and marketing automation platforms to optimize lead quality and volume. Strong analytical skills and knowledge of digital marketing are essential for success in this role.
More about Lead Generation Strategist jobs
What cities are hiring for Lead Generation Strategist jobs? Cities with the most Lead Generation Strategist job openings:
What states have the most Lead Generation Strategist jobs? States with the most job openings for Lead Generation Strategist jobs include:
What job categories do people searching Lead Generation Strategist jobs look for? The top searched job categories for Lead Generation Strategist jobs are:
Infographic showing various Lead Generation Strategist job openings in the United States as of July 2026, with employment types broken down into 57% Full Time, 30% Part Time, and 13% Contract. Highlights an 56% Physical, 2% Hybrid, and 42% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.
Lead Generation Specialist

Lead Generation Specialist

FreeCast

Orlando, FL • On-site

$52K - $62K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 6 days ago

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Job description

  • Lead Generation Specialist
  • Full-time office job (remote and hybrid are not available).
  • $52,000 - $62,000


We are seeking a highly motivated and experienced Lead Generation Specialist to drive our company's growth by executing effective lead generation strategies. The successful candidate will be responsible for identifying and attracting potential customers, nurturing relationships, and converting leads into qualified prospects. As the Lead Generation Specialist, you will play a pivotal role in expanding our customer base and contributing to the overall success of our sales and marketing efforts.


If you're a driven and innovative marketer with a track record in generating high-quality leads and converting them into valuable prospects, we encourage you to apply for the role of Lead Generation Specialist. Join our team and contribute to our company's growth by spearheading impactful lead generation initiatives.

Position Functions:

  • Strategy Development: Execute comprehensive lead generation strategies that align with the company's sales and marketing goals
  • Collaboration: Collaborate with content and creative teams to develop compelling and relevant content that resonates with the target audience at various stages of the buyer's journey
  • CRM Management: Manage the Jira CRM system that follows leads from contact to live.  Research contact information using Seamless AI to produce quality contacts. Telemarking strategy from email and social outreach to follow up appointment setting by phone.
  • Data Analysis: Monitor, track, and analyze the performance of lead generation campaigns using relevant metrics; Utilize data-driven insights to refine strategies and optimize conversion rates
  • Multi-channel Campaigns: Drive multi-channel lead generation campaigns, utilizing digital marketing, social media, email marketing, content marketing, events, and other relevant channels.
  • Content Creation: Collaborate with content and creative teams to develop compelling and relevant content that resonates with the target audience at various stages of the buyer's journey.
  • Lead Nurturing: Coordinate lead nurturing strategies to engage and educate prospects over time, moving them through the sales funnel. Utilize automated lead nurturing workflows.
  • Reporting: Generate regular reports on lead generation activities, metrics, and outcomes. Present findings and recommendations to senior management

Position Qualifications:

  • Experience in telemarketing, lead generation, sales or business development
  • Knowledge of lead generation strategies, tactics, and best practices.
  • Experience using marketing automation tools, CRM systems, and data analytics platforms
  • Experience in appointment setting by phone, as well as email and social outreach
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent project management skills with the ability to manage multiple campaigns simultaneously
  • Outstanding communication skills, both written and verbal
  • Creative thinker with the ability to develop innovative and impactful lead generation campaigns
  • Results-oriented mindset with a track record of achieving lead generation targets
  • Strong interpersonal skills and the ability to collaborate with cross-functional teams
  • Demonstrated ability to adapt to changing market conditions and trends
  • Responsive and willing attitude in execution of responsibilities

Company Description

FreeCast has been an established and successful company for the last 15 years and is solving the problem of multiple streaming service providers (programming competitors) offering different content and delivery models, by gathering it all into one aggregate platform for consumers. The company's technology platform labeled SmartGuide® collects, consolidates and arranges live linear channels, streaming channels, international/local channels, television programs, movies, regardless if free with ads, pay per view, or subscription based.