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Lead Generation Strategist Jobs (NOW HIRING)

A1 Services

Lead Generation Specialist

Grand Rapids, MI · On-site

$15 - $20/hr

Lead Generation Specialist Location: Grand Rapids, MI, USA Pay: $15.00 - $20.00 per hour Job ... Collaborate with the sales team to develop targeted outreach strategies. * Entry in CRM systems.

A1 Services

Lead Generation Specialist

Grand Rapids, MI · On-site

$15 - $20/hr

Lead Generation Specialist Location: Grand Rapids, MI, USA Pay: $15.00 - $20.00 per hour Job ... Collaborate with the sales team to develop targeted outreach strategies. * Entry in CRM systems.

RFG Advisory

$90 - $120/hr

You'll own demand generation initiatives like webinars and partner marketing, lead go-to-market and internal communications for strategic initiatives, support executive visibility and public ...

Freudenberg

Lead Generation Specialist

Houston, TX · On-site

... strategies * Conduct outreach to potential customers through phone, email, and professional ... Collaborate with marketing and sales teams to support outbound campaigns and lead generation ...

VASL

Lead Generation Specialist

San Francisco, CA · Remote

... strategic priorities. Monitor lead quality and pipeline metrics (volume, response rates ... generation, sales, or a related role Strong research skills and familiarity with tools like ...

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Lead Generation Strategist information

See salary details

$45K

$139.9K

$177.5K

How much do lead generation strategist jobs pay per year?

As of Sep 7, 2026, the average yearly pay for lead generation strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

What does a lead generation strategist do?

A Lead Generation Strategist is responsible for creating and implementing strategies to attract and capture potential customers (leads) for a business. They analyze target audiences, select the best channels (like email, social media, or paid advertising), and design campaigns to generate qualified leads for sales teams. Their role often involves tracking results, optimizing campaigns, and working closely with marketing and sales departments to ensure a steady flow of high-quality leads.

What are the key skills and qualifications needed to thrive as a lead generation strategist?

To thrive as a Lead Generation Strategist, you need strong analytical abilities, marketing knowledge, and experience with customer acquisition strategies, often supported by a degree in marketing or business. Familiarity with CRM platforms (like Salesforce or HubSpot), marketing automation tools, and data analytics software is typically required. Outstanding communication, creativity, and adaptability help you craft compelling campaigns and collaborate across teams. These skills are crucial for efficiently identifying and nurturing high-quality leads, driving business growth, and optimizing marketing ROI.

How does a lead generation strategist typically collaborate with sales and marketing teams?

A Lead Generation Strategist works closely with both sales and marketing teams to design and implement campaigns that attract high-quality prospects. They regularly meet with marketers to align on messaging, content, and target audiences, while also coordinating with sales to ensure leads meet qualification criteria and are handed off efficiently. This role often involves analyzing campaign performance and adjusting strategies based on feedback from both teams, fostering a collaborative environment focused on continuous improvement and shared goals.

What is the difference between Lead Generation Strategist vs Digital Marketing Specialist?

AspectLead Generation StrategistDigital Marketing Specialist
Primary FocusGenerating and qualifying leads to support salesCreating and executing marketing campaigns across digital channels
Skills & CertificationsCRM tools, data analysis, marketing automationSEO, SEM, content marketing, analytics
Work EnvironmentSales teams, marketing departments, B2B/B2C companiesMarketing agencies, in-house marketing teams, digital platforms

While both roles involve digital marketing skills, a Lead Generation Strategist primarily focuses on developing strategies to attract and qualify leads for sales teams, whereas a Digital Marketing Specialist manages broader online marketing campaigns. The roles often overlap but differ in their core objectives and daily tasks.

More about Lead Generation Strategist jobs

What cities are hiring for Lead Generation Strategist jobs?

Cities with the most Lead Generation Strategist job openings:

What states have the most Lead Generation Strategist jobs?

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What job categories do people searching Lead Generation Strategist jobs look for?

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Lead Generation Strategist jobs near you
Infographic showing various Lead Generation Strategist job openings in the United States as of August 2026, with employment types broken down into 89% Full Time, 9% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.

Lead Generation Specialist

A1 Services

Grand Rapids, MI • On-site

$15 - $20/hr

Part-time

Medical, Dental, Vision, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.

Job description

Lead Generation Specialist

Location: Grand Rapids, MI, USA

Pay: $15.00 - $20.00 per hour

Job description:

Job Overview We are seeking a motivated and results-driven Lead Generation Specialist to join our dynamic team. In this role, you will be responsible for identifying and qualifying potential leads to drive business growth and enhance our customer base. The ideal candidate will possess a strong background in sales and customer service, with a keen understanding of market trends and technology sales. You will play a crucial role in supporting our business development efforts by leveraging various tools and strategies to generate high-quality leads. Opportunities to grow and develop with a fast growing company; earn an hourly wage + commissions!

Responsibilities

  • Engage with customers to convert Tune Ups and HVAC sale leads.
  • Spend time in big box store retail partners
  • Collaborate with the sales team to develop targeted outreach strategies.
  • Entry in CRM systems.
  • Provide exceptional customer service by addressing inquiries and providing information about our offerings.

Requirements

  • Strong verbal communication skills
  • Ability to work independently as well as collaboratively within a team environment.
  • Previous experience in business development or telemarketing is a plus.

Join us as we strive for excellence in lead generation, helping businesses grow while providing outstanding service. If you are passionate about sales and eager to make an impact, we encourage you to apply!

Job Type: Part-time

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Work Location: In person

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