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Consumer Insight Analyst Jobs (NOW HIRING)

Swisher

Consumer Insights Manager

Jacksonville, FL

Analyze multiple sources of consumer, market, and syndicated data to identify trends, risks, and ... insights or market research, preferably within the Consumer Packaged Goods (CPG/FMCG) industry

Chedraui USA

Analyst, Consumer Insights

Commerce, CA · On-site

$70K - $90K/yr

Analyst, Consumer Insights Store Support Center We are searching for an experienced Analyst, Consumer Insights for our StoreSupport Center located at 600 Citadel Drive, Commerce, CA, 90040. SUMMARY ...

Smart and Final

Analyst, Consumer Insights

Commerce, CA · On-site

$70K - $90K/yr

Analyst, Consumer Insights Store Support Center We are searching for an experienced Analyst, Consumer Insights for our StoreSupport Center located at 600 Citadel Drive, Commerce, CA, 90040. SUMMARY ...

Sargento

Consumer Insights Manager- FSI

Plymouth, WI · On-site +1

... analytical approaches to strengthen insight quality and business impact. * Develop training and ... market research with a consumer packaged-goods manufacturer. * B2B experience preferred

Sargento

Consumer Insights Manager- FSI

Plymouth, WI · On-site +1

... analytical approaches to strengthen insight quality and business impact. * Develop training and ... market research with a consumer packaged-goods manufacturer. * B2B experience preferred

Ministry Brands

Sr. Business & Insight Analyst

Alpharetta, GA · On-site

$90K - $116K/yr

Ministry Brands is looking for a Sr. Business & Insight Analyst to join our growing team! Who we ... Exposure to consumer behaviors related to card usage and a deep understanding of Payment Card ...

Ministrybrands

Sr. Business & Insight Analyst

Alpharetta, GA · Hybrid

$90K - $116K/yr

Ministry Brands is looking for a Sr. Business & Insight Analyst to join our growing team! Who we ... Exposure to consumer behaviors related to card usage and a deep understanding of Payment Card ...

GNC

Customer Insights Analyst

Pittsburgh, PA · On-site

Supports the consumer learning agenda across the organization by identifying gaps, trends, and ... continuously raise the team's insight velocity and competitive edge PHYSICAL ASPECTS/WORK ...

Chedraui USA

Analyst, Consumer Insights

Commerce, CA

... and analytics. * Researches, compares, and acquires new sources of consumer information/insights and complementary data sets such as demographics, market share, and economic indices. * Manages ...

Chedraui USA

Analyst, Consumer Insights

Commerce, CA · On-site

... and analytics. * Researches, compares, and acquires new sources of consumer information/insights and complementary data sets such as demographics, market share, and economic indices. * Manages ...

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All JobsConsumer Insight Analyst Jobs

Consumer Insight Analyst information

How much does a Customer Insights analyst earn?

A Customer Insights analyst typically earns between $60,000 and $90,000 annually, depending on experience, location, and industry. Entry-level roles may start around $50,000, while experienced analysts with advanced skills in data analysis and tools like SQL or Tableau can earn over $100,000.

What jobs in the US pay 300,000 a year?

For a Consumer Insight Analyst, earning $300,000 annually is uncommon and typically requires senior-level experience, advanced skills in data analysis and market research, and often a leadership role within a large organization. High salaries in this field are usually associated with executive positions, such as Director or Vice President of Consumer Insights, or roles in consulting firms with extensive client portfolios.

What Is the Job of a Consumer Insight Analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a Consumer Insight Analyst, and why are they important?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges Consumer Insight Analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.

What does a consumer insight analyst do?

A consumer insight analyst studies customer data and market trends to understand consumer behaviors and preferences. They analyze surveys, sales data, and social media to help companies improve products, marketing strategies, and customer experience, often using tools like Excel, SPSS, or Tableau. Strong analytical skills and knowledge of market research methods are essential for this role.

How much do consumer insights analysts make?

Consumer insights analysts typically earn a median annual salary of around $65,000 to $85,000, depending on experience, location, and industry. Entry-level roles may start lower, while experienced analysts with advanced skills in data analysis and market research can earn higher salaries and bonuses.
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Consumer Insight Analyst jobs near you
Infographic showing various Consumer Insight Analyst job openings in the United States as of July 2026, with employment types broken down into 66% Full Time, 4% Part Time, and 30% Contract. Highlights an 61% Physical, 5% Hybrid, and 34% Remote job distribution.
Consumer Insights Manager

Consumer Insights Manager

Swisher

Jacksonville, FL

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 9 days ago

Job description

Swisher is a leading lifestyle brand for adult consumers headquartered in Jacksonville, Florida. Our superior customer relationships, innovative thinking, and action have driven the company to grow and adapt for over 160 years. The legendary company we are today is a result of our unrelenting drive to shape the experiences of tomorrow.
As we shape the future, we are looking for people to continue to build on our history of pushing boundaries, shattering expectations, and evolving to solidify connections with adult consumers. In pursuing our mission, we require a passionate team of diverse backgrounds, viewpoints, and ideas. Our strong brand heritage provides our employees with challenging and rewarding careers, along with real growth opportunities.

We are seeking a data-driven, curious, and collaborative Consumer Insights Manager to support our portfolio of emerging products. In this role, you will be the operational engine behind our market research initiatives, operating within a company culture that embraces a true "invest-to-grow" mindset. You will execute qualitative and quantitative studies to uncover consumer motivations, track market trends, and help navigate high-velocity growth channels within a regulated landscape.

Key Responsibilities

  • Design and manage ongoing and ad-hoc qualitative and quantitative market research programs, including brand tracking, category tracking, consumer usage and attitude studies, concept testing, product testing, fieldwork, and ethnographies
  • Lead the day-to-day execution of research projects, including survey design, discussion guide development, fieldwork coordination, data analysis, and synthesis
  • Create and present clear, impactful reports and summaries for stakeholders
  • Partner with Brand, Product, Marketing, Sales, Business Analytics, Digital, and Trade teams to identify research needs and apply findings to business decisions
  • Analyze multiple sources of consumer, market, and syndicated data to identify trends, risks, and growth opportunities and present findings through compelling storytelling
  • Coordinate with external research vendors and manage research tools to ensure projects are completed on time and within budget
  • Build and maintain collaborative relationships with research vendors and partners

Qualifications

  • Bachelor’s degree in marketing, business, research, psychology or related field
  • 5–7 years of relevant experience in consumer insights or market research, preferably within the Consumer Packaged Goods (CPG/FMCG) industry
  • Demonstrated experience supporting or leading qualitative and quantitative research methodologies, including focus groups, interviews, ethnographies, conjoint, MaxDiff, TURF, brand tracking, and shopper research
  • Experience in utilizing and interpreting syndicated market data sources such as Circana (IRI), Numerator, and Quantilope
  • A natural curiosity about human behavior and a passion for understanding the "why" behind consumer decisions
  • Proficiency with Microsoft Office Suite (Excel, Word, PowerPoint) and survey programming platforms (e.g., Qualtrics, SurveyMonkey)
  • Strong analytical, presentation, storytelling, project management, and communication skills
  • Ability to manage multiple projects and priorities in a fast-paced environment
  • Excellent interpersonal and cross-functional collaboration skills
  • Travel: Up to 20%

Preferred Qualifications

  • Master’s degree in marketing, business, research, psychology, or related field
  • 7+ years experience in marketing, communications, business development, brand management, consulting, and/or analytics

What We Offer

  • Base salary and bonus program
  • Medical, dental, vision, life insurance effective on date of hire
  • Generous 401(k) Plan
  • Defined Contribution Plan
  • Paid vacation and paid holidays
  • Tuition reimbursement

Official Contact Information

  • Email: All official emails will come from an @Swisher.com address
  • Website: Verify job listings and contact details on https://careers.swisher.com

Important: We will never contact you via Teams, Zoom, or Google Meets. If you qualify for an interview the proper meeting method will be shared with you beforehand. Confidential information should only be shared through secure methods outside of email.

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