ZipRecruiter

Log In

1

Consumer Insight Analyst Jobs (NOW HIRING)

El Pollo Loco

Consumer Insights Manager

Costa Mesa, CA · On-site

$109K - $125K/yr

Analyze and interpret data to identify patterns, trends, opportunities for innovation and ... consumer insights to senior management and other stakeholders. * Translate complex data into ...

Harley-Davidson

Consumer Insights Lead

Milwaukee, WI · On-site

Consumer Insights Lead Job Function: Digital Location: JUNEAU Workplace Category:Onsite Company ... analysis to help uncover deeper insight * Global perspective and understanding, thinking across ...

Primark

Consumer Insights Manager

Boston, MA

Lead consumer insight projects from end to end, aligning research activities with business ... Skilled at storytelling and contextualizing results with the ability to interpret data, analyze ...

Tatcha

Manager, Consumer Insights

San Francisco, CA · On-site

$100K - $115K/yr

... insight and designed to drive meaningful growth. Key Responsibilities Consumer & Market Research ... Partner with analytics and external partners to help interpret MMM, attribution, and performance ...

Primark

Consumer Insights Manager

Boston, MA

Lead consumer insight projects from end to end, aligning research activities with business ... Skilled at storytelling and contextualizing results with the ability to interpret data, analyze ...

Keurig Dr Pepper

Manager, Consumer Insights

Frisco, TX · On-site

$98K - $145K/yr

Own consumer insight development and deliverables to ensure insights are translated into actionable ... Explore and apply emerging methodologies, AI-enabled tools, and advanced analytics to accelerate ...

Crocs

Consumer & Brand Insights Manager

Westwood, MA · On-site

$115K - $125K/yr

In this role, you'll build and evolve deep consumer insight across both brands -from segmentation ... Deep experience with consumer research (surveys, segmentation, analytics) and knowing when to use ...

Primark

Consumer Insights Manager

Boston, MA · On-site

Lead consumer insight projects from end to end, aligning research activities with business ... Skilled at storytelling and contextualizing results with the ability to interpret data, analyze ...

Crocs

Consumer & Brand Insights Manager

Broomfield, CO

$115K - $125K/yr

In this role, you'll build and evolve deep consumer insight across both brands -from segmentation ... Deep experience with consumer research (surveys, segmentation, analytics) and knowing when to use ...

Crocs

Consumer & Brand Insights Manager

Westwood, MA

$115K - $125K/yr

In this role, you'll build and evolve deep consumer insight across both brands -from segmentation ... Deep experience with consumer research (surveys, segmentation, analytics) and knowing when to use ...

next page

Showing results 1-20

All JobsConsumer Insight Analyst Jobs

Consumer Insight Analyst information

How much does a Customer Insights analyst earn?

A Customer Insights analyst typically earns between $60,000 and $90,000 annually, depending on experience, location, and industry. Entry-level roles may start around $50,000, while experienced analysts with advanced skills in data analysis and tools like SQL or Tableau can earn over $100,000.

What jobs in the US pay 300,000 a year?

For a Consumer Insight Analyst, earning $300,000 annually is uncommon and typically requires senior-level experience, advanced skills in data analysis and market research, and often a leadership role within a large organization. High salaries in this field are usually associated with executive positions, such as Director or Vice President of Consumer Insights, or roles in consulting firms with extensive client portfolios.

What Is the Job of a Consumer Insight Analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a Consumer Insight Analyst, and why are they important?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges Consumer Insight Analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.

What does a consumer insight analyst do?

A consumer insight analyst studies customer data and market trends to understand consumer behaviors and preferences. They analyze surveys, sales data, and social media to help companies improve products, marketing strategies, and customer experience, often using tools like Excel, SPSS, or Tableau. Strong analytical skills and knowledge of market research methods are essential for this role.

How much do consumer insights analysts make?

Consumer insights analysts typically earn a median annual salary of around $65,000 to $85,000, depending on experience, location, and industry. Entry-level roles may start lower, while experienced analysts with advanced skills in data analysis and market research can earn higher salaries and bonuses.
More about Consumer Insight Analyst jobs
What cities are hiring for Consumer Insight Analyst jobs? Cities with the most Consumer Insight Analyst job openings:
What states have the most Consumer Insight Analyst jobs? States with the most job openings for Consumer Insight Analyst jobs include:
What job categories do people searching Consumer Insight Analyst jobs look for? The top searched job categories for Consumer Insight Analyst jobs are:
What are popular job titles related to Consumer Insight Analyst jobs? For Consumer Insight Analyst jobs, the most frequently searched job titles are:
Consumer Insight Analyst jobs near you
Infographic showing various Consumer Insight Analyst job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 88% Full Time, 4% Part Time, 2% Temporary, and 5% Contract. Highlights an 92% Physical, 2% Hybrid, and 6% Remote job distribution.
Consumer Insights Manager

Consumer Insights Manager

El Pollo Loco

Costa Mesa, CA • On-site

$109K - $125K/yr

Full-time

Posted 11 days ago

Job description

At El Pollo Loco, we are on a mission to be the nation's leading fire-grilled chicken restaurant. When it comes to our people, we are all about growth. Whether that means specialized training, a clearly laid out career trajectory or collaborating cross-functionally, we are committed to the success of our people the same way we've been committed to the success of the El Pollo Loco brand for the last 50 years. In fact, we see you as our secret ingredient. While our chicken is fire, it's our people who set us ablaze.
Our restaurants are only the tip of the flame! If you're looking for an innovative, winning, and welcoming workplace, then a flamin' good career in our Restaurant Support Center is right for you.
At our Support Center, we believe our best work is done Together, when departments collaborate and everyone is confident in contributing their ideas. This is why we are in the office 3 days per week.
Let's Get Loco!
POSITION PURPOSE:
We are seeking a highly motivated and detail-oriented Manager of Consumer Insights to drive our consumer research initiatives. This role is pivotal in understanding and translating consumer behavior, preferences, and trends into actionable insights that will shape our business strategies and marketing initiatives. The ideal candidate will possess a deep understanding of market research methodologies, strong analytical skills, and the ability to communicate complex data in a clear and compelling manner.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
  • Exercise independent discretion and judgment in the design and execution of consumer research projects to develop insights on customer preferences, behaviors, and trends.
  • Utilize quantitative and qualitative research methods, including surveys, focus groups, and data analytics to develop actional recommendations.
  • Analyze and interpret data to identify patterns, trends, opportunities for innovation and opportunities for growth.
  • Exercise independent discretion in providing meaningfully support and provide directional guidance at all phases of product development and brand marketing from ideation to concept testing, taste testing, marketing testing and system launch measurement.
  • Manage external research suppliers including RFPs and SOWs
  • Use discretion and judgment on matters of significance to develop and present comprehensive reports and presentations on consumer insights to senior management and other stakeholders.
  • Translate complex data into actionable recommendations on matters of significance that drive business strategy and improve customer experiences.
  • Monitor and analyze market trends, industry developments, and competitor activities to develop actionable recommendations to leadership.
  • Provide insights and recommendations on emerging trends and potential impacts on the business.
  • Work closely with cross-functional teams, including marketing, product development, operations, and store development to integrate consumer insights into strategic initiatives.
  • Oversee the management and utilization of consumer data and research tools.
  • Ensure data accuracy and integrity, and stay updated on the latest research methodologies and technologies.
  • Identify opportunities to enhance the overall guest experience based on consumer feedback and insights.
  • Develop strategies to address customer opportunities that are identified in the data analysis and improve satisfaction.
  • Source and synthesize information from secondary or syndicated research sources. Use this data to enrich primary research findings or address ad hoc research requests.
  • Proactively identify research gaps and emerging areas of interest. Stay informed about cultural trends and market dynamics to ensure that research efforts remain relevant and forward-thinking.

QUALIFICATIONS - EDUCATION, EXPERIENCE, LICENSE/CERTIFICATIONS:
To perform this job successfully, an individual must be able to satisfactorily perform the essential functions of the job. Reasonable accommodation will be made to enable individuals with disabilities to perform the essential functions of the job. The requirements listed below are representative of the education and/or experience required.
Education/Work Experience:
Bachelor's degree in Marketing, Business, Data Science, Psychology, or a related field. 5+ years of experience in consumer insights, market research, or a related role, preferably within the restaurant or hospitality industry.
License/Certifications: N/A
Knowledge, Skills, and Abilities:
  • Strong knowledge of both quantitative and qualitative research methodologies, including survey design, data collection, and analysis.
  • Ability to work at the Support Center consistent with the hybrid work policy.
  • Experience in managing external research suppliers and handling RFPs.
  • Ability to source and synthesize secondary research to complement primary findings.
  • Proactive approach to identifying research opportunities and staying current with market trends.
  • Proficiency in using research software and tools (e.g., survey platforms, data visualization tools).
  • Strong organizational skills with experience in maintaining documentation and developing research libraries.
  • Ability to work collaboratively in a fast-paced, dynamic environment.
  • Excellent communication and presentation skills, with the ability to clearly convey complex data to various stakeholders.
  • The position is a typical office environment where the position is seldom exposed to dust and noise.
  • Ability to exercise independent judgment on matters of significance to the company.

In 1980 the first American El Pollo Loco opened on Alvarado Street in Los Angeles, quickly becoming a destination for the best citrus-marinated, fire-grilled pollo in town. Over the past four decades, El Pollo Loco has grown into more than 500 restaurants across 9 states, becoming an L.A. mainstay and cultural benchmark along the way. Today, we continue to work just as hard to always provide our customers with Quality Chicken. Fast. Easy. Affordable.
The pay range identified is the hourly or salary rate El Pollo Loco expects to pay for the posted position. This range does not include any benefits or bonus opportunities that might be available for the position based on position and eligibility criteria. Individual pay will vary based on a variety of factors including years of experience, industry experience, education, geography, etc.
#LI-Hybrid

Apply