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Consumer Insights Manager Jobs (NOW HIRING)

VASA Fitness

Consumer Insights Manager

CO · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Consumer Insights Manager REPORTS TO: Director of Consumer Insights DIRECT REPORTS: N/A LOCATION (Club / Corporate): Corporate -- CO Office COMPE NSATION : $92,000-$106,500 annual BONUS ELIGIBILITY:

GoTo Foods

Consumer Insights Manager

Atlanta, GA · On-site

The Consumer Insights Manager is part of our Consumer Insights & Analytics team. The Consumer Insights Manager's mission is to support marketing and consumer research initiatives along with business ...

VASA Fitness

Consumer Insights Manager

Englewood, CO · On-site +1

$92K - $106K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Consumer Insights Manager REPORTS TO: Director of Consumer Insights DIRECT REPORTS: N/A LOCATION (Club / Corporate): Corporate -- CO Office COMPE NSATION : $92,000-$106,500 annual BONUS ELIGIBILITY:

New

Primark

Consumer Insights Manager

Boston, MA

Company Description USA - Consumer Insights Manager Location: Boston, MA (Flex - 3 days in office) Position Summary: We are looking for an innovative, dynamic and strategic leader to serve as the ...

Primark

Consumer Insights Manager

Boston, MA

Company Description USA - Consumer Insights Manager Location: Boston, MA (Flex - 3 days in office) Position Summary: We are looking for an innovative, dynamic and strategic leader to serve as the ...

Primark

Consumer Insights Manager

Boston, MA · On-site

Company Description USA - Consumer Insights Manager Location: Boston, MA (Flex - 3 days in office) Position Summary: We are looking for an innovative, dynamic and strategic leader to serve as the ...

Jockey

Consumer Insights Manager

Kenosha, WI · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

Jockey is seeking a Consumer Insights Manager to join our Marketing team! JOB SUMMARY The Consumer Insights Manager will lead the planning and execution of consumer research. This position will ...

Welch's

Consumer Insights Manager

Waltham, MA · Hybrid

The Consumer Insights Manager will join the Welch's Brand & Innovation team on the journey to refresh and revitalize a 150-year old Brand with a strong equity and purpose. In 2023, we launched a new ...

Swisher

Consumer Insights Manager

Jacksonville, FL · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

We are seeking a data-driven, curious, and collaborative Consumer Insights Manager to support our portfolio of emerging products. In this role, you will be the operational engine behind our market ...

Swisher

Consumer Insights Manager

Jacksonville, FL · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

We are seeking a data-driven, curious, and collaborative Consumer Insights Manager to support our portfolio of emerging products. In this role, you will be the operational engine behind our market ...

Ocean Spray

Consumer Analytics & Insights Manager

Lakeville, MA · Hybrid

$116K - $145K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

The Consumer Insights Manager will serve as the voice of the consumer throughout the organization to keep the consumer in the forefront of all of our decisions. By leading with the consumer ...

Sargento

Consumer Insights Manager- FSI

Plymouth, WI · On-site +1

  • Medical

  • Dental

  • Vision

  • Retirement

Consumer, Customer, and Market Insights * Lead analysis and synthesis of consumer, customer ... Manage research suppliers, budgets, timelines, and resources to ensure effective project execution ...

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Consumer Insights Manager information

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$53K

$97.1K

$133.5K

How much do consumer insights manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for consumer insights manager in the United States is $97,136.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $108,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a consumer insights manager?

To thrive as a Consumer Insights Manager, you need expertise in market research methodologies, data analysis, and a relevant degree in marketing, business, or a related field. Familiarity with analytics tools like SPSS, Nielsen, Qualtrics, and survey platforms is typically required, along with experience in data visualization software. Strong communication, critical thinking, and storytelling skills help translate complex data into actionable business recommendations. These abilities are essential for driving strategic decisions and ensuring products and marketing efforts effectively meet consumer needs.

How does a consumer insights manager typically collaborate with other departments to inform business strategy?

A Consumer Insights Manager works closely with teams such as marketing, product development, and sales to translate consumer data into actionable strategies. They often facilitate cross-functional meetings, present research findings, and provide recommendations that guide product innovation, marketing campaigns, and customer experience initiatives. This collaborative environment allows them to ensure that the voice of the customer is integrated into key business decisions, making strong communication and stakeholder management skills essential for success in the role.

What does a consumer insights manager do?

A Consumer Insights Manager is responsible for gathering, analyzing, and interpreting data about customer behaviors, preferences, and trends. They use this information to help organizations make informed decisions about product development, marketing strategies, and overall business direction. By leveraging both qualitative and quantitative research methods, Consumer Insights Managers provide actionable recommendations that drive growth and improve customer satisfaction. Their work often involves collaborating with marketing, sales, and product teams to ensure strategies align with consumer needs.
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Consumer Insights Manager jobs near you
Infographic showing various Consumer Insights Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $97,136 per year, or $46.7 per hour.

Consumer Insights Manager

VASA Fitness

CO • On-site

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 4 days ago

VASA Fitness rating

5.3

Company rating: 5.3 out of 10

Based on 35 frontline employees who took The Breakroom Quiz

51st of 63 rated gym and leisure clubs

Job description

POSITION TITLE: Consumer Insights Manager
REPORTS TO: Director of Consumer Insights
DIRECT REPORTS: N/A
LOCATION (Club / Corporate): Corporate -- CO Office
COMPENSATION: $92,000-$106,500 annual
BONUS ELIGIBILITY:
JOIN OUR TEAM
At VASA Fitness, we want to create an uplifting experience for everyone by offering inclusive, accessible, and on-trend fitness. The foundation of our brand is rooted in a culture centered on unity, passion, love, integrity, fun, and trust. Because our culture is alive--embodied by members and team members alike--VASA is a place where lives are changed because of authentic connections made within our supportive community.
BENEFITS
All employees receive two complimentary gym memberships--one for themselves and another to give away--plus 401k options. Additional benefit packages are available for employees who work 30+ hours per week.
  • Salaried Employees: Flexible Vacation Plan, Paid Holidays, Paid Parental Leave, and Health, Dental, Vision Benefits

Come join VASA Fitness and join a passionate, fun, and united team!
Proud to be a 'Great Place to Work' certified company!
PURPOSE
The Consumer Insights Manager supports VASA Fitness's growing Consumer Insights function by owning the platforms, programs, data, and deliverables that bring consumer research to life across the business. This role designs and executes qualitative and quantitative research, maintains active listening and member community programs, ensures data quality, and translates findings into clear, actionable insights. Working closely with the Director of Consumer Insights and cross-functional partners, the Consumer Insights Manager helps scale the function and strengthens how consumer insight informs marketing strategy, operations, product launches, and long-term planning.
KEY RESPONSIBILITES AND COMPETENCIES
  • Design and execute qualitative and quantitative research programs, including questionnaire development and methodologies such as conjoint, MaxDiff, concept testing, panel studies, and member community discussions.
  • Build, maintain, and quality-assure survey programs in VASA's Voice of Customer (VoC) platform, including logic, triggers, distribution, and data management.
  • Own response coding, open-text quality assurance, and data integrity across active listening programs.
  • Manage the day-to-day operations of VASA's member insights community, including member recruitment, study design and execution, and translation of community output into usable findings.
  • Support brand tracker wave execution through panel coordination, questionnaire updates, and wave-to-wave analysis.
  • Monitor social listening signals and synthesize findings into regular reporting that complements structured VoC programs.
  • Proactively track consumer and fitness industry trends and surface relevant market context that enriches primary research findings.
  • Synthesize research findings into clear, draft-ready deliverables, including research summaries, presentations, and data pulls for cross-functional partners.
  • Partner closely with CRM, data, and analytics teams to connect behavioral data with attitudinal insights, including using Databricks to pull, validate, and enrich research datasets.
  • Support creative and product decisions through structured concept and copy testing.
  • Partner with the Director of Consumer Insights to develop AI-assisted research workflows, including prompt-driven synthesis, automated survey logic, and repeatable processes that reduce time from data to decision.
  • Coordinate research vendors and manage timelines, deliverables, day-to-day relationships, and work within established budgets.
  • Manage research projects and cross-functional requests in Asana, maintaining visibility to timelines, deliverables, and stakeholder needs.

QUALIFICATIONS
  • 3-5 years of experience in consumer insights, market research, or a related field.
  • Hands-on Qualtrics experience, including survey programming, logic builds, and data management.
  • Familiarity with online research communities or member panels; direct experience managing a community or panel is strongly preferred.
  • Comfort working with social listening tools.
  • Strong data hygiene and quality-assurance skills, with the ability to identify and resolve data issues before they affect downstream work.
  • Curiosity about AI and its impact on research workflows; experience using AI tools for synthesis, reporting, survey design, or integration into research technology stacks is a strong differentiator.
  • Comfort partnering with data and analytics teams and working with research and behavioral datasets.
  • Clear written and verbal communication skills, with the ability to translate complex or messy data into actionable insights for non-research audiences.

WORKING CONDITIONS
Primary work in a fitness facility and office setting. Temperature variations can occur. The environment includes some ambient noise such as talking and use of gym equipment and machinery.
PHYSICAL AND MENTAL ACTIVITIES AND REQUIREMENTS
  • Talking: Especially where one must frequently convey detailed or important instructions or ideas accurately, loudly, or quickly.
  • Physical Strength: Sitting, standing, and walking. Must be able to lift, push, pull, and move a minimum of 30 pounds.
  • Reasoning Ability: Ability to deal with a variety of variables under limited standardization. Able to interpret various instructions and relay instructions to clients.
  • Attendance is an essential duty of the position. Employees must work regularly scheduled shifts, during business hours to assist members and sell services in-person.

This position description intends to describe the general nature and level of work being performed by people assigned to this job. It is not intended to include all duties and responsibilities. The order in which duties and responsibilities are listed is not significant.
VASA Fitness is an Equal Opportunity Employer
Location: 7100 E Belleview Ave Suite 303, CO Corporate Office, Colorado 80111

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