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Consumer Insights Intern Jobs (NOW HIRING)

GoodRx

AEXIS/Insights Intern

Santa Monica, CA · On-site

$22/hr

As an intern you will be a part of the 12 week summer internship program that will provide an ... Coursework in consumer insights, market research, user research, marketing, psychology, public ...

GoodRx

AEXIS/Insights Intern

Santa Monica, CA · Hybrid

$22/hr

As an intern you will be a part of the 12 week summer internship program that will provide an ... Coursework in consumer insights, market research, user research, marketing, psychology, public ...

Speedway Motorsports

Intern Consumer Sales

Bristol, TN · On-site

Bristol Motor Speedway and Dragway is looking for career-minded, energetic individuals to assist our ticket team in producing some of the country's largest sporting events, including but not limited ...

AEG

Consumer Products - Internship

Charlotte, NC · On-site

Why do you want an internship in apparel/consumer products? * Will you receive educational credit for this internship? * Are you looking for a weekday internship in the front office, a game day ...

AEG

Intern - Market Research & Insights

Charlotte, NC · On-site

$20/hr

Overview: $20 per hour 30 hours/week for 15 weeks The Market Research Intern will focus on ... Market & Consumer Insights: Analyzes research data for ongoing surveys and ad-hoc requests, with an ...

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Consumer Insights Intern information

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How much do consumer insights intern jobs pay per hour?

As of Jun 17, 2026, the average hourly pay for consumer insights intern in the United States is $18.31, according to ZipRecruiter salary data. Most workers in this role earn between $16.35 and $19.23 per hour, depending on experience, location, and employer.

What Do Consumer Insight Interns Do?

As a consumer insights intern, your job is to help a company understand its brand, how people think about a given product, and what sort of marketing, research, and analysis they should do in the future. You may also be involved with customer strategy or conduct survey work. Since this is an internship, you may not have the responsibilities of a full consumer insight analyst and cannot do all of the analyzing yourself. Most consumer insights interns end up working for a large corporation that has the money to hire analysts for jobs like these, but some end up working for a variety of different companies as an independent analyst.

What is the difference between Consumer Insights Intern vs Market Research Intern?

AspectConsumer Insights InternMarket Research Intern
Required CredentialsEnrolled in or recent graduate of marketing, business, or related fieldEnrolled in or recent graduate of marketing, business, or related field
Work EnvironmentAssists in analyzing consumer data, supports insights team, works on surveys and focus groupsSupports data collection and analysis, conducts competitor and industry research
Employer & Industry UsageUsed in consumer-focused companies, marketing agencies, retail, and FMCGCommon in market research firms, consulting, and product companies

Both roles involve data analysis and research skills, often requiring similar educational backgrounds. The Consumer Insights Intern focuses more on understanding consumer behavior and preferences, while the Market Research Intern emphasizes broader industry and market data collection. The roles are often complementary within marketing and research teams.

What are the key skills and qualifications needed to thrive as a Consumer Insights Intern, and why are they important?

To thrive as a Consumer Insights Intern, you need a solid understanding of market research methods, data analysis, and report writing, often supported by coursework in marketing, psychology, or business. Familiarity with survey platforms (such as Qualtrics), statistical tools (like SPSS or Excel), and data visualization software is typically required. Strong communication, critical thinking, and attention to detail are important soft skills for translating data into actionable insights and collaborating with teams. These skills ensure interns can effectively gather, interpret, and present consumer data to support strategic business decisions.

What types of projects or tasks can a Consumer Insights Intern expect to work on during their internship?

As a Consumer Insights Intern, you can expect to participate in a variety of projects that involve collecting, analyzing, and interpreting consumer data. Typical tasks may include designing surveys, assisting with focus groups, analyzing quantitative and qualitative research findings, and preparing presentations for internal stakeholders. Interns often collaborate closely with marketing, product development, and analytics teams to help translate consumer feedback into actionable business strategies. This hands-on experience helps interns develop a strong understanding of both the research process and how insights drive key business decisions.

What are Consumer Insights Interns?

Consumer Insights Interns are entry-level professionals who assist in gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They support research projects, conduct surveys or focus groups, and help translate findings into actionable recommendations for marketing, product development, or business strategy. Their work helps companies better understand their target audiences and make informed decisions. Interns often collaborate with cross-functional teams and gain practical experience in market research techniques. This role is ideal for students or recent graduates interested in marketing, analytics, or business strategy.
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Consumer Insights Intern jobs near you

Retail Data & Consumer Insights Intern

Apprenticely

Bentonville, AR • On-site

$15/hr

Full-time, Internship

Posted 2 days ago

Job description

Apprenticely is working with our company partner, the Umami to add an Retail Data & Consumer Insights Intern to their team in Bentonville, Arkansas!
Our Apprenticely Internship Program is a three-month program that places selected candidates with employers across Arkansas in IT positions to gain experience under the guidance of a professional mentor/IT support team. Internships are designed as an on-ramp to an IT career and can roll into full-time positions based on employer demand.
About Umami:
Umami is an AI-enabled, customer-driven Food & Beverage innovation platform built to analyze customer feedback and company advantages to generate strategic product insights for innovators within consumer-driven brands. We combine machine learning, consumer data, and brands' unique advantages-from insight to innovation.
FIELDBOOK, a studio operated by Alloy Partners, is dedicated to creating and accelerating advantaged "retail value chain" startups. We are launching Umami out of Fieldbook Studio-backed by the Walton Family Foundation and the Arkansas Development Finance Authority (ADFA).
About the Role:
The Intern will support Umami's retail data collection and consumer insights workflows using the Clippr plugin and related internal tools. This role is ideal for someone who is detail-oriented, curious about CPG innovation, and excited to work at the intersection of AI, retail data, and product development.
Intern Responsibilities:
  • Capture product, pricing, packaging, and assortment data across assigned retailers and categories
  • Maintain accuracy and consistency across large datasets
  • Identify anomalies, gaps, or trends during data entry and flag them for review
  • Use the Clippr plugin to scrape, tag, and organize retail product information
  • Execute standardized workflows to support category scans, competitive benchmarking, and assortment mapping
  • Ensure data is properly structured for downstream analytics and reporting
  • Assist in gathering review-based consumer sentiment data aligned with Umami's methodology (real reviews, not social media)
  • Help decode consumer pain points, unmet needs, and competitive strengths/weaknesses
  • Support the creation of category snapshots, opportunity maps, and early-stage concept inputs
  • Support the preparation of internal and client-facing reports, including charts, summaries, and insights
  • Help analyze patterns across retailers, categories, and consumer feedback
  • Contribute to innovation pipeline prioritization work by organizing and synthesizing data inputs
  • Collaborate with the Innovation, Insights, and Product teams as needed
  • Assist with ad hoc research tasks related to brand health, innovation reports, and opportunity sizing
  • Support internal documentation and workflow optimization
  • Participate in team meetings and contribute to process improvements
  • Help maintain internal databases and knowledge repositories
  • Provide general operational support as the company scales its AI-powered product development platform

Qualifications of an ideal candidate:
  • Strong attention to detail with the ability to maintain accuracy across large datasets.
  • Proficiency with Microsoft Excel and/or Google Sheets.
  • Familiarity with data visualization and reporting tools such as Tableau, Power BI, Looker Studio, or similar platforms.
  • Excellent organizational and time management skills.
  • Strong written and verbal communication skills.
  • Ability to identify patterns, trends, and inconsistencies in data.
  • Comfortable learning new software tools and technology platforms.
  • Ability to work independently while managing multiple projects and deadlines.

Additional Details:
  • Pay Range: $15/hr
  • Schedule: 40-hour week: typically 8 a.m. - 5 p.m. Monday-Friday
  • Length of Internship: 3 months with the potential to convert to a full-time opportunity based on employer demand
  • Location: Bentonville, Arkansas

Our Must Haves:
  • Current Arkansas state resident
  • Ability to pass a standard background check
  • Ability to work 40 hours a week, following the three-month internship
  • Ability to work full-time in the United States without a current or future need for visa sponsorship
  • High curiosity and interest in learning new technologies and growing or starting your IT career
  • Technical aptitude exhibited through projects, experience, or online learning and the ability to communicate what you know

$15 - $15 an hour
How does the interview process work? Apprenticely will conduct an initial phone interview and assessment. Apprenticely will send selected resumes to companies that match the candidate's skills and interests. Our employer partners will decide who to interview and select the final candidates for the internship program.
Meet the Apprenticely team and join our upcoming virtual webinars via zoom; dates and details are on our events page.
Check out our YouTube page for past webinars and career tips!
Learn more about us @ www.acds.co & LinkedIn, Facebook, Instagram & Twitter
The Arkansas Center for Data Sciences dba Apprenticely will not discriminate against apprenticeship applicants or apprentices based on RACE, COLOR, RELIGION, NATIONAL ORIGIN, SEX (INCLUDING PREGNANCY AND GENDER IDENTITY), SEXUAL ORIENTATION, GENETIC INFORMATION, OR BECAUSE THEY ARE AN INDIVIDUAL WITH A DISABILITY OR A PERSON 40 YEARS OLD OR OLDER. Apprenticely will take affirmative action to provide equal opportunity in apprenticeship and will operate the apprenticeship program as required under Title 29 of the Code of Federal Regulations, part 30
SMS terms: Arkansas Center for Data Sciences (ACDS) DBA Apprenticely offers you the option to engage in SMS text conversations about your application for jobs and training programs. By participating, you also understand that message frequency may vary depending on the status of your job application, and that message and data rates may apply. Please consult your carrier for further information on applicable rates and fees. Carriers are not liable for delayed or undelivered messages. Reply STOP to cancel and HELP for help. View our Privacy & SMS Policy: https://apprenticely.org/privacy-policy/
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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