Description
Brand Creative Strategist Intern
Media & Marketing Department
Location: NJ (Multi-Site + Hybrid)
Position Overview
This is the role for the student who sees the big picture, someone who doesn't just execute tasks but asks 'why' before '
how'. The Brand Creative Strategist Intern sits at the intersection of brand identity, content strategy, and creative direction.
You'll help shape the visual and narrative voice of Alliance Orthopedics across platforms,campaigns, and channels.
Working directly with our Media Director, this intern will contribute to brand strategy, content ideation sessions,
campaign concepting, and creative brief development. The ideal candidate has an eye for aesthetics, an aptitude for strategy,
and the confidence to pitch original ideas. Think: junior creative director energy with a student's appetite to learn.
Key Responsibilities
โข Assist in developing campaign concepts and creative briefs for social media and marketing initiatives
โข Research competitor brands and healthcare marketing trends to inform content strategy
โข Contribute to brand identity projects including mood boards, style guides, and visual systems
โข Ideate and pitch original content series, campaign angles, and storytelling approaches
โข Help develop the brand voice, messaging hierarchy, and audience persona documentation
โข Collaborate across graphic design, video, and social teams to ensure creative cohesion
โข Participate in creative brainstorming sessions and present ideas to the Media Director
โข Support the development of the Alliance Orthopedics content calendar and campaign architecture
Qualifications & Requirements
โข Currently enrolled in Marketing, Advertising, Brand Strategy, Communications, or Design program
โข Strong conceptual thinking and the ability to translate ideas into clear, communicable strategies
โข Proficiency in building presentations (Canva, PowerPoint, or Google Slides)
โข Awareness of branding principles, content marketing, and social media strategy
โข Creative portfolio, campaigns, or strategy samples required at time of application
โข Excellent written communication, you can write a sharp brief and a compelling pitch
โข Must be eligible to receive academic credit through your university
What You'll Gain
โข Develop real-world creative strategy experience inside a growing multi-location healthcare brand
โข Build skills in campaign concepting, brand positioning, and content architecture
โข Learn to create and present professional creative briefs and strategy decks
โข Gain exposure to the full creative process from brand audit to campaign execution
โข Build confidence pitching original ideas to experienced media and marketing professionals