ZipRecruiter

Log In

1

Consumer Insights Associate Jobs (NOW HIRING)

Yum! Brands

Associate Manager, Consumer Insights

Plano, TX · Hybrid

$99.20K - $105.03K/yr

***MUST be based in PLANO, TX*** Pizza Hut is seeking a strategic thinker with a growth mindset to join our team as an Associate Manager, Consumer Insights. In this role, you will support the ...

BEHAVIORALLY INC

Insights Associate

Teaneck, NJ · On-site

... influencing consumer choice. As an Insights Associate, you will: • Support the execution of ... research studies that help brands win at the moment of purchase • Act as a point of contact for ...

Wendy's

Associate Manager - Consumer Insights

Dublin, OH · On-site

$81K - $138K/yr

Integrate consumer insights into actionable business strategies that ultimately result in short-term and long-term growth opportunities for the company. Responsibilities * Lead the initiation, design ...

Wendy's

Associate Manager - Consumer Insights

Dublin, OH · On-site

$81K - $138K/yr

Integrate consumer insights into actionable business strategies that ultimately result in short-term and long-term growth opportunities for the company. Responsibilities * Lead the initiation, design ...

next page

Showing results 1-20

People also search for

All JobsConsumer Insights Associate Jobs

Consumer Insights Associate information

See salary details

$25.5K

$77.6K

$112.5K

How much do consumer insights associate jobs pay per year?

As of May 30, 2026, the average yearly pay for consumer insights associate in the United States is $77,566.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $98,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Consumer Insights Associate, and why are they important?

To thrive as a Consumer Insights Associate, you need strong analytical skills, proficiency in market research methods, and a relevant degree such as marketing, business, or psychology. Familiarity with data analysis tools like SPSS, Excel, and survey platforms, as well as experience with data visualization software, is typically required. Excellent communication, attention to detail, and the ability to translate data into actionable insights are standout soft skills for this role. These competencies are crucial for accurately interpreting consumer behavior and delivering valuable recommendations that drive business strategies.

How does a Consumer Insights Associate typically collaborate with marketing and product teams?

Consumer Insights Associates play a key role in bridging the gap between customer data and strategic decisions. They frequently collaborate with marketing teams to help tailor campaigns based on consumer trends and preferences identified in research. Additionally, they work closely with product teams by presenting actionable insights that inform product development, enhancements, or positioning. Regular meetings, cross-functional workshops, and joint presentations are common ways these teams work together to ensure consumer perspectives are integrated into business strategies.

What are Consumer Insights Associates?

Consumer Insights Associates are professionals who analyze data and trends to help companies better understand their customers’ preferences, behaviors, and needs. They collect and interpret research from surveys, focus groups, and market data to provide actionable recommendations that can shape marketing, product development, and business strategies. By translating consumer data into meaningful insights, they play a key role in helping organizations make informed decisions and stay competitive in the market.

What is the difference between Consumer Insights Associate vs Market Research Analyst?

AspectConsumer Insights AssociateMarket Research Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; some roles may prefer certifications in research methodsBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis tools
Work EnvironmentCollaborates with marketing and product teams; often in corporate or agency settingsWorks with data, reports, and client presentations; typically in research firms or corporate marketing departments
Employer & Industry UsageCommon in consumer goods, retail, and marketing agenciesUsed across industries including retail, finance, and healthcare for market analysis

The Consumer Insights Associate focuses on understanding consumer behavior through qualitative and quantitative research to inform marketing strategies. In contrast, the Market Research Analyst conducts broader market analysis, including competitive research and data interpretation. Both roles require similar educational backgrounds and work environments, but their specific focus and scope differ.

What cities are hiring for Consumer Insights Associate jobs? Cities with the most Consumer Insights Associate job openings:
What are the most commonly searched types of Consumer Insights jobs? The most popular types of Consumer Insights jobs are:
What states have the most Consumer Insights Associate jobs? States with the most job openings for Consumer Insights Associate jobs include:
What job categories do people searching Consumer Insights Associate jobs look for? The top searched job categories for Consumer Insights Associate jobs are:
Consumer Insights Associate jobs near you
Infographic showing various Consumer Insights Associate job openings in the United States as of May 2026, with employment types broken down into 27% Full Time, 71% Part Time, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $77,566 per year, or $37.3 per hour.
Consumer Insights Associate Manager

Consumer Insights Associate Manager

Electrolux

Charlotte, NC • Hybrid

Full-time

Posted 23 days ago

Electrolux rating

6.5

Company rating: 6.5 out of 10

Based on 45 frontline employees who took The Breakroom Quiz

113th of 137 rated electronics manufacturers

Job description

Marketing

Permanent

Job Description

Join us to create change and have an impact in homes around the world.

At Electrolux, a leading global appliance company, we strive every day to shape living for the better for our consumers, our people, and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute, and grow together.

Where you'll be:

This position will be based in the Charlotte, NC HQ; hybrid work policy model.

All About the Role:

As a Consumer Insights Associate Manager, you will help turn consumer understanding into actionable insights that shape products, marketing strategies, and brand experiences across the Frigidaire and Electrolux portfolios.

This role partners closely with crossfunctional teams to deliver clear, datadriven insights that influence decisionmaking across innovation, marketing, and ownership experience. The ideal candidate is intellectually curious, consumerobsessed, comfortable with ambiguity, and skilled at translating complex data into compelling stories that drive action.

Key Responsibilities:

  • Analyze competitive landscapes, consumer segments, market dynamics, pricing, and category trends to inform strategic decisions

  • Conduct rigorous quantitative analysis (e.g., crosstabulations, trend analysis, segmentation, basic modeling) to identify insights and implications

  • Translate complex data sets into clear, concise insights and recommendations for crossfunctional stakeholders

  • Manage components of brand health, brand tracking, and other ongoing research studies, including maintenance of trackers, benchmarks, and reporting tools

  • Identify early signals and shifts in consumer perceptions or behaviors and communicate implications to business partners

  • Support the execution of multiple, concurrent crossfunctional projects while ensuring timelines and deliverables are met

  • Coordinate research activities with external market research vendors to ensure work is delivered within scope and on schedule

  • Prepare and deliver presentations that combine data, insights, and storytelling to drive understanding and action

Minimum Qualifications

  • Bachelor's degree

  • 2+ years of relevant professional experience in consumer insights, market research, or a related analytical role

  • Solid understanding of market research methodologies, tools, and outputs

  • Handson experience with quantitative research such as message testing, concept testing, or brand tracking studies

  • Strong analytical skills with experience working with large or complex quantitative data sets

  • Proficiency in Excel and PowerPoint; experience with survey platforms (e.g., Qualtrics) and data visualization tools preferred

Benefits highlights:

  • Discounts on our award-winning Electrolux products and services

  • Family-friendly benefits

  • Insurance policy plan

  • Extensive learning opportunities and flexible career path

Please be advised that we are unable to offer visa sponsorship for this position at this time.

Find more on: Electrolux Group North America:

https://www.linkedin.com/company/electrolux/life/northamerica/ Electrolux Group Careers: https://career.electroluxgroup.com/global/en

Electrolux Home Products, Inc. is an Equal Opportunity Employer (EOE). Qualified applicants are considered for employment without regard to age, race, color, religion, sex, national origin, sexual orientation, disability, or veteran status. If you need assistance or an accommodation during the application process because of a disability, it is available upon request through hrsnorthamerica@electrolux.com. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.

#LI-OG1

What Electrolux employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply