ZipRecruiter

Log In

1

Consumer Insights Associate Jobs in Florida (NOW HIRING)

Holland America Group

AVP, Consumer AI

Miami, FL · On-site

Translate complex AI concepts into clear, actionable business insights * Influence senior ... The Associate Vice President of AI is responsible for defining, building, and executing the company ...

Carnival Corporation

AVP, Consumer AI

Miami, FL · On-site

Translate complex AI concepts into clear, actionable business insights * Influence senior ... The Associate Vice President of AI is responsible for defining, building, and executing the company ...

Carnival Corporation & plc

AVP, Consumer AI

Miami, FL · On-site

Translate complex AI concepts into clear, actionable business insights * Influence senior ... The Associate Vice President of AI is responsible for defining, building, and executing the company ...

next page

Showing results 1-20

All JobsConsumer Insights Associate JobsConsumer Insights Associate Jobs in Florida

Consumer Insights Associate information

How does a consumer insights associate typically collaborate with marketing and product teams?

Consumer Insights Associates play a key role in bridging the gap between customer data and strategic decisions. They frequently collaborate with marketing teams to help tailor campaigns based on consumer trends and preferences identified in research. Additionally, they work closely with product teams by presenting actionable insights that inform product development, enhancements, or positioning. Regular meetings, cross-functional workshops, and joint presentations are common ways these teams work together to ensure consumer perspectives are integrated into business strategies.

What are the key skills and qualifications needed to thrive as a consumer insights associate, and why are they important?

To thrive as a Consumer Insights Associate, you need strong analytical skills, proficiency in market research methods, and a relevant degree such as marketing, business, or psychology. Familiarity with data analysis tools like SPSS, Excel, and survey platforms, as well as experience with data visualization software, is typically required. Excellent communication, attention to detail, and the ability to translate data into actionable insights are standout soft skills for this role. These competencies are crucial for accurately interpreting consumer behavior and delivering valuable recommendations that drive business strategies.

What is the difference between Consumer Insights Associate vs Market Research Analyst?

AspectConsumer Insights AssociateMarket Research Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; some roles may prefer certifications in research methodsBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis tools
Work EnvironmentCollaborates with marketing and product teams; often in corporate or agency settingsWorks with data, reports, and client presentations; typically in research firms or corporate marketing departments
Employer & Industry UsageCommon in consumer goods, retail, and marketing agenciesUsed across industries including retail, finance, and healthcare for market analysis

The Consumer Insights Associate focuses on understanding consumer behavior through qualitative and quantitative research to inform marketing strategies. In contrast, the Market Research Analyst conducts broader market analysis, including competitive research and data interpretation. Both roles require similar educational backgrounds and work environments, but their specific focus and scope differ.

What is a consumer insights associate?

Consumer Insights Associates are professionals who analyze data and trends to help companies better understand their customers’ preferences, behaviors, and needs. They collect and interpret research from surveys, focus groups, and market data to provide actionable recommendations that can shape marketing, product development, and business strategies. By translating consumer data into meaningful insights, they play a key role in helping organizations make informed decisions and stay competitive in the market.
What are the most commonly searched types of Consumer Insights jobs in Florida? The most popular types of Consumer Insights jobs in Florida are:
What are popular job titles related to Consumer Insights Associate jobs in Florida? For Consumer Insights Associate jobs in Florida, the most frequently searched job titles are:
What job categories do people searching Consumer Insights Associate jobs in Florida look for? The top searched job categories for Consumer Insights Associate jobs in Florida are:
What cities in Florida are hiring for Consumer Insights Associate jobs? Cities in Florida with the most Consumer Insights Associate job openings:
Consumer Insights Associate jobs near you
Infographic showing various Consumer Insights Associate job openings in Florida as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 25% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution.

Junior Digital Marketing Manager

BABOR BEAUTY GROUP AMERICAS

Miami, FL

Full-time

Re-posted yesterday

Job description

Position Overview

The Junior Marketing Manager, North America (DTC & eCommerce) supports the planning, execution, and optimization of marketing initiatives across Direct-to-Consumer, Amazon, and Affiliate channels. This role helps adapt global strategies into locally relevant executions and contributes to driving brand awareness, engagement, and conversion through data-informed decision making.

This individual works closely with cross-functional teams and external agencies to help deliver a best-in-class digital customer experience. Responsibilities include supporting online merchandising, content execution, analytics, and full-funnel performance to contribute to the growth of BABOR’s eCommerce business.

Key Responsibilities

Marketing Strategy & Execution

• Support the planning and implementation of North American DTC marketing initiatives and strategies.
• Assist in adapting global initiatives into locally relevant plans grounded in consumer insights, data, and media best practices.
• Help maintain the North America DTC marketing calendar and support the NA 360° Consumer Engagement Calendar.
• Support merchandising efforts across DTC websites, including content updates, pricing checks, product presentation, and cross/upsell opportunities.
• Create and build email newsletters and SMS marketing focused on conversion, retention, and lifecycle engagement.
• Stay current with usability and web design trends to contribute ideas for ongoing site optimization.

Customer Journey & Experience Optimization

• Partner with regional and global teams to identify friction points and support testing and optimization efforts.
• Assist in developing hypotheses, executing A/B tests, and analyzing performance to improve acquisition, retention, and overall CX.
• Help monitor customer behavior to ensure a seamless pre-purchase, purchase, and post-purchase experience.

Cross-Functional & Agency Management

  • Work closely with Brand, Creative, Operations, Customer Care, and Global teams to ensure cohesiveness across campaigns and site experiences.
  • Support external agency partners involved in media, performance marketing, content, digital execution, and affiliate programs.
  • Assist in collecting reports, monitoring performance, and ensuring alignment to business goals.

Analytics, Insights & Reporting

• Support tracking and analysis of eCommerce KPIs such as sessions, conversion rate, AOV, content adoption, open/click rates, and channel revenue.
• Assist with path-to-purchase analysis to identify trends and opportunities.
• Monitor competitive activity, digital trends, and emerging platform behaviors to inform team strategy.
• Help prepare briefs, measurement frameworks, performance recaps, and internal presentations.

Campaign Development & Execution

• Support the development and execution of 360° campaigns tailored to North American audiences.
• Assist in coordinating timely launches, ensuring channel alignment (web, CRM, paid media, Amazon, affiliates, merchandising).
• Collaborate with the team to support campaign strategy and contribute to brand relevance and customer growth.

Commercial

• Assist in tracking revenue-related KPIs (sessions, conversion rate, AOV, repeat purchase rate).
• Help translate insights into tactical recommendations that support acquisition and retention.
• Ensure alignment between merchandising updates, CX improvements, and marketing activities to support financial outcomes.
• Contribute to forecasting, planning, and reporting processes across digital channels.

Apply