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Vp Consumer Insights Jobs (NOW HIRING)

VP of Consumer Insights & Content Analytics Location: Brooklyn, NY Hybrid: This position has a hybrid schedule, requiring a minimum of 3 days in the NY office. Role Summary: Overtime is seeking a VP ...

VP, Consumer Products

White Plains, NY · On-site

$200 - $250/hr

VP, Consumer Products Full Time Senior Management US Position: VP, Consumer Products Reports to ... Oversee digital analytics and customer insights to continuously optimize traffic, engagement ...

The VP, Consumer Technologies is responsible for the vision, architecture, delivery, and operation of consumer-facing digital platforms including mobile applications, web experiences, first-party ...

Manager, Consumer Insights

Frisco, TX · On-site

$98K - $145K/yr

This person will report directly to the Vice President, Consumer Insights and will serve as the strategic consumer thought partner for the Juice, Snacks, and Mixers portfolio, translating consumer ...

Manager, Consumer Insights

Frisco, TX · On-site

$98K - $145K/yr

This person will report directly to the Vice President, Consumer Insights and will serve as the strategic consumer thought partner for the Juice, Snacks, and Mixers portfolio, translating consumer ...

$150 - $200/hr

Partner with the VP to develop and strengthen the firm's core consumer insights capabilities, methodologies, and offerings. * Help codify best practices and develop repeatable approaches, tools, and ...

The Senior Vice President, Consumer Health Sales is focused on driving revenue growth and has the ability to think and act strategically to position PatientPoint's offerings as a must-have component ...

The Senior Vice President, Consumer Health Sales is focused on driving revenue growth and has the ability to think and act strategically to position PatientPoint's offerings as a must-have component ...

SVP Consumer Health Sales

New York, NY · On-site

$185K - $250K/yr

SVP, Consumer Health Sales Location: NY/NJ metro - Hybrid Job Summary The Senior Vice President, Consumer Health Sales will lead the sales strategy and execution for the continued growth of our fast ...

The VP, Consumer Strategist is a strategic, revenue focused role dedicated to growing and advancing ... Category and Market Insight: Stay current on Walmart's strategic priorities, the retail media ...

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Vp Consumer Insights information

See salary details

$79.5K

$163.2K

$262K

How much do vp consumer insights jobs pay per year?

As of Sep 9, 2026, the average yearly pay for vp consumer insights in the United States is $163,217.00, according to ZipRecruiter salary data. Most workers in this role earn between $138,500.00 and $177,500.00 per year, depending on experience, location, and employer.

What is the difference between Vp Consumer Insights vs Consumer Insights Manager?

AspectVp Consumer InsightsConsumer Insights Manager
ResponsibilitiesOversees strategic consumer research, guides brand and product development, manages teams, and influences executive decisions.Conducts consumer research, analyzes data, and supports strategic initiatives under senior leadership.
Required CredentialsBachelor’s or Master’s in Marketing, Market Research, or related; extensive experience in consumer insights; leadership skills.Bachelor’s or Master’s in Marketing, Market Research, or related; experience in consumer research; analytical skills.
Work EnvironmentCorporate offices, cross-functional teams, strategic planning sessions.Market research firms, corporate offices, collaborative team settings.

The Vp Consumer Insights typically holds a senior leadership role, focusing on strategic direction and team management, while the Consumer Insights Manager executes research projects and supports strategic initiatives. Both roles require similar educational backgrounds and analytical skills, but differ in scope and responsibility.

What cities are hiring for Vp Consumer Insights jobs?

Cities with the most Vp Consumer Insights job openings:

What are the most commonly searched types of Consumer Insights jobs?

The most popular types of Consumer Insights jobs are:

What states have the most Vp Consumer Insights jobs?

States with the most job openings for Vp Consumer Insights jobs include:

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For Vp Consumer Insights jobs, the most frequently searched job titles are:

Infographic showing various Vp Consumer Insights job openings in the United States as of August 2026, with employment types broken down into 94% Full Time, 5% Part Time, and 1% Contract. Highlights an 71% Physical, 5% Hybrid, and 24% Remote job distribution, with an average salary of $163,217 per year, or $78.5 per hour.

VP, Consumer Insights & Content Analytics

Brooklyn, NY • On-site

AEG
Recruiting and Staffing Services • 51 - 200 employees

$190K - $200K/yr

Full-time

Medical, PTO

Posted 27 days ago


Job description

VP of Consumer Insights & Content Analytics
Location: Brooklyn, NY
Hybrid: This position has a hybrid schedule, requiring a minimum of 3 days in the NY office.
Role Summary:
Overtime is seeking a VP of Consumer Insights & Content Analytics to lead and evolve our consumer insights and first-party data capabilities. You'll set the vision for how insights inform strategy across content, product, marketing, commerce, and partnerships while also rolling up your sleeves to dig into data, shape analyses, and turn signals into clear, actionable narratives.
You will be the connective tissue between fan understanding (qualitative + quantitative) and first-party data (behavioral, transactional, platform-level), ensuring insights are timely, trusted, and embedded into everyday decision-making.
What You'll Do:
Strategy & Execution
  • Define and own Overtime's insights and analytics vision, roadmap, and operating model across consumer research and first-party data
  • Prioritize the highest-value questions for the business and allocate resources accordingly
  • Serve as a strategic partner to senior leaders using data to build compelling insight narratives and presentations for executives, partners, and external stakeholders
  • Personally lead high-stakes analyses, synthesize messy data, and pressure-test assumptions
  • Turn insights into clear, opinionated recommendations that drive action
  • Support brand and sales teams with insight-driven narratives for partners and sponsors
  • Evangelize a fan-first, data-informed culture across the company

Consumer InsightsLead primary research efforts including fan segmentation, attitudes & behaviors, brand health, content testing, and concept validation
  • Combine qualitative depth (interviews, communities, ethnography) with quantitative rigor (surveys, panels, measurement frameworks)

First-Party Data
  • Partner closely with internal teams across Product, Tech, and Commerce to unlock value from Overtime's first-party data (social, app, web, commerce, CRM)
  • Guide analysis of fan journeys, engagement drivers, retention, monetization, and cohort behavior
  • Ensure data is accessible, interpretable, and decision-ready-not just technically correct
  • Help define and evangelize success metrics aligned with business goals

Content Analytics
  • Collaborate with Content leadership team to use content analytics to inform programming strategy
  • Translate youth culture and fan behavior into implications for programming, IP development, and content partnerships

Who You Are:
  • Significant experience across consumer insights, analytics, research, and/or strategy within media, sports, entertainment, and digital platforms
  • Proven expertise blending traditional consumer research with first-party data and analytics
  • Able to lead small teams to create high impact
  • Prior experience leading and scaling teams while remaining deeply hands-on
  • Track record of influencing senior stakeholders and shaping business strategy
  • Expert at balancing quantitative and qualitative instincts to tell brand stories that are compelling and actionable
  • Comfortable working with imperfect data in fast-moving environments
  • Natural collaborator who builds trust across disciplines while building new products and implementing new processes
  • Curious, culturally fluent, and genuinely excited about next-gen sports fans
  • Familiarity with social platforms, creator ecosystems, and digital content metrics

Overtime expects the base salary for this position to be approximately 190K-200K USD annually, in addition to stock options, paid time off, and medical benefits.

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About AEG

Sourced by ZipRecruiter

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Saint Louis, MO, US

Year founded

1992