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Consumer Insight Analyst Jobs in Virginia (NOW HIRING)

... vendors, R&D, consumer insight managers and business teams. Success in this role includes ... Work with business partners to identify unknowns around which to engineer insightful meta-analyses.

Experience analyzing and summarizing consumer or patient experience data (e.g., NPS, CAHPS, HOS, or other voice-of-the-customer sources) to produce applicable insights. * Partner and influence across ...

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Consumer Insight Analyst information

What is a consumer insight analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a consumer insight analyst?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges consumer insight analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.
What are popular job titles related to Consumer Insight Analyst jobs in Virginia? For Consumer Insight Analyst jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Consumer Insight Analyst jobs in Virginia look for? The top searched job categories for Consumer Insight Analyst jobs in Virginia are:
What cities in Virginia are hiring for Consumer Insight Analyst jobs? Cities in Virginia with the most Consumer Insight Analyst job openings:
Infographic showing various Consumer Insight Analyst job openings in Virginia as of July 2026, with employment types broken down into 67% Full Time, 7% Part Time, 2% Temporary, and 24% Contract. Highlights an 61% Physical, 5% Hybrid, and 34% Remote job distribution.

Consumer Insights Lead

Silgan Dispensing Systems

Richmond, VA • On-site, Remote

$95K/yr

Full-time

Posted 15 days ago


Job description

Make an impact through consumer insights.
We are looking for a strategic, curious, and data-driven Consumer Insights Lead to help shape business decisions by turning consumer behavior into actionable insights. In this role, you will partner closely with Marketing, Sales, Innovation, and Leadership to identify opportunities, influence strategy, and champion the voice of the consumer across the organization.
What You'll Do
  • Lead qualitative and quantitative consumer research projects from design through execution.
  • Analyze consumer, market, and competitive trends to identify opportunities and risks.
  • Translate complex data into clear, actionable recommendations for business leaders.
  • Partner cross-functionally to support innovation, product development, brand strategy, and commercial initiatives.
  • Develop presentations and executive-ready reports that influence strategic decisions.
  • Manage external research vendors and research budgets as needed.
  • Champion a consumer-first mindset throughout the organization.

What We're Looking For
  • Bachelor's degree in Marketing, Business, Psychology, Market Research, or a related field.
  • 5+ years of experience in consumer insights, market research, or customer analytics.
  • Strong analytical skills with experience interpreting qualitative and quantitative data.
  • Excellent presentation, storytelling, and communication skills.
  • Experience with survey platforms, syndicated data, and consumer research methodologies.
  • Advanced proficiency in Microsoft Excel and PowerPoint.

Why this role?
You'll have the opportunity to influence key business decisions, collaborate with talented cross-functional teams, and help shape the future of our brands through meaningful consumer insights
Why Silgan?
Join a global organization where innovation, teamwork, inclusion, and continuous improvement drive everything we do. You'll have the opportunity to grow your HR technology career while supporting employees around the world.
Ready to build your future with us? Apply today!
The anticipated starting salary for this position is $95,000. Final compensation may be higher and will be commensurate with the selected candidate's experience, qualifications, and overall value they bring to the organization.
Equal Employment Opportunity
Silgan Dispensing is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, age, or any other characteristic protected by applicable federal, state, or local law.
LIMITATIONS AND DISCLAIMER
The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.
All job requirements are subject to possible modification to reasonably accommodate individuals with disabilities. Some requirements may exclude individuals who pose a direct threat or significant risk to the health and safety of themselves or other employees.
This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.
Requirements are representative of minimum levels of knowledge, skills and/or abilities. To perform this job successfully, the employee must possess the abilities or aptitudes to perform each duty proficiently. Continued employment remains on an "at-will" basis.
Silgan is an Equal Opportunity Employer. We consider applicants for all positions without regard to race, color, religion, sex, national origin, age, marital status, or the presence of a disability, which would not prevent the performance of essential job duties with, or without reasonable accommodation of any other protective status.
Silgan is a drug-free workplace.