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Consumer Insight Analyst Jobs (NOW HIRING)

Dart Container

Sr Consumer Insight Analyst

Chicago, IL

$90K - $120K/yr

The Senior Consumer Insight Analyst uncovers consumer, category, and shopper trends to help shape the future of products, translating them into bold, insight-led strategies that drive growth for the ...

Dart Container

Sr Consumer Insight Analyst

Chicago, IL · On-site

$90K - $120K/yr

The Senior Consumer Insight Analyst uncovers consumer, category, and shopper trends to help shape the future of products, translating them into bold, insight-led strategies that drive growth for the ...

Dart Container

Sr Consumer Insight Analyst

Chicago, IL · On-site

$90K - $120K/yr

The Senior Consumer Insight Analyst uncovers consumer, category, and shopper trends to help shape the future of products, translating them into bold, insight-led strategies that drive growth for the ...

GoTo Foods

Consumer Insights Manager

Atlanta, GA · On-site

The Consumer Insights Manager is part of our Consumer Insights & Analytics team. The Consumer Insights Manager's mission is to support marketing and consumer research initiatives along with business ...

Snipes

Manager, Consumer Insights

Bensalem, PA · On-site

Reporting to the Chief Marketing Officer, the Manager, Consumer Insights will analyze customer data to understand consumer insights, shopping behaviors and trends to drive sales and customer loyalty ...

Jockey

Consumer Insights Manager

Kenosha, WI · On-site

Jockey is seeking a Consumer Insights Manager to join our Marketing team! JOB SUMMARY The Consumer ... brand insight needs. * Bachelor's degree in related field (i.e. Research, Data Analytics ...

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Consumer Insight Analyst information

How much does a Customer Insights analyst earn?

A Customer Insights analyst typically earns between $60,000 and $90,000 annually, depending on experience, location, and industry. Entry-level roles may start around $50,000, while experienced analysts with advanced skills in data analysis and tools like SQL or Tableau can earn over $100,000.

What jobs in the US pay 300,000 a year?

For a Consumer Insight Analyst, earning $300,000 annually is uncommon and typically requires senior-level experience, advanced skills in data analysis and market research, and often a leadership role within a large organization. High salaries in this field are usually associated with executive positions, such as Director or Vice President of Consumer Insights, or roles in consulting firms with extensive client portfolios.

What Is the Job of a Consumer Insight Analyst?

A consumer insight analyst helps a business understand their consumers or clients. Your responsibilities in this career are to perform research and collect data regarding sales trends and consumer satisfaction. You then analyze the information to identify issues or shortcomings. Your duties may be to design potential processes and procedures or merely provide reports to assist in product development, marketing strategies, sales projections, or improvement of the services of the company. You might also utilize your research to determine areas that are not currently being met by sales markets. As a customer insight analyst, you may work independently or operate as a part of a team.

What are the key skills and qualifications needed to thrive as a Consumer Insight Analyst, and why are they important?

To thrive as a Consumer Insight Analyst, you need strong analytical skills, proficiency in data interpretation, and typically a degree in marketing, statistics, or a related field. Familiarity with tools such as SPSS, SAS, Tableau, and survey platforms, along with experience in market research methodologies, is highly valued. Exceptional communication, attention to detail, and critical thinking abilities help convey complex insights to stakeholders and influence business decisions. These skills are crucial for transforming data into actionable strategies that drive consumer-focused business growth.

What are some common challenges Consumer Insight Analysts face when translating research findings into actionable business recommendations?

Consumer Insight Analysts often encounter the challenge of bridging the gap between complex data and practical business strategies. Interpreting large volumes of qualitative and quantitative data to uncover clear, actionable insights requires a deep understanding of both the market and the specific goals of stakeholders. Additionally, analysts must communicate their findings in a way that is easily understood by non-technical team members, ensuring recommendations are relevant and impactful. Balancing the need for detailed analysis with tight project deadlines is also a common aspect of the role.

What does a consumer insight analyst do?

A consumer insight analyst studies customer data and market trends to understand consumer behaviors and preferences. They analyze surveys, sales data, and social media to help companies improve products, marketing strategies, and customer experience, often using tools like Excel, SPSS, or Tableau. Strong analytical skills and knowledge of market research methods are essential for this role.

How much do consumer insights analysts make?

Consumer insights analysts typically earn a median annual salary of around $65,000 to $85,000, depending on experience, location, and industry. Entry-level roles may start lower, while experienced analysts with advanced skills in data analysis and market research can earn higher salaries and bonuses.
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Consumer Insight Analyst jobs near you
Infographic showing various Consumer Insight Analyst job openings in the United States as of July 2026, with employment types broken down into 66% Full Time, 4% Part Time, and 30% Contract. Highlights an 61% Physical, 5% Hybrid, and 34% Remote job distribution.
Consumer Insight Analyst

Consumer Insight Analyst

Scripps Health

San Diego, CA

Other

Posted 15 days ago

Scripps Health rating

8.6

Company rating: 8.6 out of 10

Based on 141 frontline employees who took The Breakroom Quiz

10th of 890 rated healthcare providers

Job description

This is a full-time, benefit eligible position located in San Diego.

Why join Scripps Health?

At Scripps Health, your ambition is empowered and your abilities are appreciated:

  • Nearly a quarter of our employees have been with Scripps Health for over 10 years.
  • Scripps is a Great Place to Work Certified company for 2025.
  • Scripps Health has been consistently ranked as a top employer for women, millennials, diversity, and as an overall workplace by various national publications.
  • Becker's Healthcare ranked Scripps Health on its 2024 list of 150 top places to work in health care.
  • We have transitional and professional development programs to create a learning environment that enables you to thrive in your specific field as well as in your overall career.
  • Our specialties have been nationally recognized for quality in areas such as cardiovascular care, oncology, orthopedics, geriatrics, obstetrics and gynecology, and gastroenterology.

The Consumer Insight Analyst supports the objectives of the marketing team and organization through reliable analysis of data and preparation of reports that demonstrate the success of marketing campaigns including marketing return on investment (ROI). As a sophisticated data professional, the ideal candidate will leverage deep expertise in digital marketing analytics and consumer insights, transforming complex data into strategic insights through advanced research methodologies, including consumer studies using platforms like Qualtrics, to support marketing and operational decisions. The analyst must blend technical proficiency, analytical thinking, and strategic communication skills to drive data-informed marketing decisions across digital channels, CRM, and broader marketing initiatives, effectively interpreting data and clearly communicating insights with internal stakeholders.

#LI-JS1

Required Education/Experience/Specialized Skills: 

  • Bachelor's Degree in market research, business, marketing or analytics.
  • Three years of previous experience working with sensitive data qualitative and quantitative customer research, including surveys, panels, focus groups, conjoint analysis, and other best-practice methodologies. 
  • Track record of working collaboratively across multiple teams. 
    Preferred Education/Experience/Specialized Skills/Certification: 
  • MBA preferred.
  • Ideal candidate will have demonstrated experience with platforms such as customer relationship management, reporting tools such as Power BI and Google Data Studio, survey tools such as Qualtrics, Google Analytics 360 plus proficiency in Excel and PowerPoint.

  • Proven experience in managing digital marketing data pipelines.

  • Proficiency in SQL and Python for data manipulation and analysis.
  • Working knowledge of CRM and marketing cloud platforms such as Salesforce, Microsoft ecosystem (Azure, Power BI), Snowflake, and cloud data solutions.
  • Solid understanding of web analytics and digital performance tracking.
  • Skills in data visualization and basic predictive analytics.
  • Ability to support marketing attribution model development.
  • Basic experience in designing data-driven marketing analytics solutions.
  • Capability to integrate and analyze data from digital marketing platforms.
  • Emerging skills in developing data tracking and analysis methodologies.
  • Interest in advancing HIPAA-compliant analytics practices.
  • Foundational experience with statistical analysis and machine learning techniques for marketing insights.

What Scripps Health employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Scripps Health logo

About Scripps Health

Sourced by ZipRecruiter

As a nationally recognized health system, Scripps Health is committed to providing the highest quality care to our patients. Through collaboration and innovation, our healthcare professionals lead the frontier in caring for our community. With a culture centered around teamwork, each laboratory site serves as a resource of support for each other, setting our laboratories as the benchmark for standardization.

Industry

Health care and social assistance

Company size

10,000+ Employees

Headquarters location

San Diego, CA, US

Year founded

1924

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