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Consumer Insight Manager Jobs (NOW HIRING)

GoTo Foods

Consumer Insights Manager

Atlanta, GA · On-site

The Consumer Insights Manager is part of our Consumer Insights & Analytics team. The Consumer Insights Manager's mission is to support marketing and consumer research initiatives along with business ...

Primark

Consumer Insights Manager

Boston, MA

Lead consumer insight projects from end to end, aligning research activities with business ... Agency and budget management with ability to build relationships, work in partnership with research ...

Primark

Consumer Insights Manager

Boston, MA

Lead consumer insight projects from end to end, aligning research activities with business ... Agency and budget management with ability to build relationships, work in partnership with research ...

Primark

Consumer Insights Manager

Boston, MA · On-site

Lead consumer insight projects from end to end, aligning research activities with business ... Agency and budget management with ability to build relationships, work in partnership with research ...

Jockey

Consumer Insights Manager

Kenosha, WI · On-site

Jockey is seeking a Consumer Insights Manager to join our Marketing team! JOB SUMMARY The Consumer ... brand insight needs. * Bachelor's degree in related field (i.e. Research, Data Analytics ...

Keurig Dr Pepper

Manager, Consumer Insights

Frisco, TX · On-site

$98K - $145K/yr

Own consumer insight development and deliverables to ensure insights are translated into actionable ... management. Innovate How We Learn * Lead the development and implementation of new insights ...

Scripps Health

Consumer Insight Analyst

San Diego, CA · On-site

The Consumer Insight Analyst supports the objectives of the marketing team and organization through ... Proven experience in managing digital marketing data pipelines. * Proficiency in SQL and Python for ...

Snipes

Manager, Consumer Insights

Bensalem, PA · On-site

SNIPES Manager, Consumer Insights Bensalem, PA Hybrid We live sneakers, streetwear, and ... Effectively manage and utilize relationships with external partners to achieve insight goals

Tapestry, Inc.

Manager, Consumer Insights

New York, NY · On-site

The Manager of Global Consumer Insights, Coach is a member of our Strategy and Consumer Insights team and is responsible for supporting Tapestry's consumer insights roadmap and innovation strategy ...

Conair LLC

Manager, Consumer Insights

Stamford, CT · On-site

The Manager, Consumer Insights, plays a critical role in translating consumer, shopper, and market ... Insight Generation & Storytelling * Synthesize data from multiple sources (primary research ...

loco

Consumer Insights Manager

Costa Mesa, CA · Hybrid

We are seeking a highly motivated and detail-oriented Manager of Consumer Insights to drive our consumer research initiatives. This role is pivotal in understanding and translating consumer behavior ...

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Consumer Insight Manager information

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$53K

$97.1K

$133.5K

How much do consumer insight manager jobs pay per year?

As of Jul 16, 2026, the average yearly pay for consumer insight manager in the United States is $97,136.00, according to ZipRecruiter salary data. Most workers in this role earn between $80,000.00 and $108,500.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a Consumer Insight Manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a Consumer Insight Manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a Consumer Insight Manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
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Consumer Insight Manager jobs near you
Consumer Insights Manager

Consumer Insights Manager

GoTo Foods

Atlanta, GA • On-site

Full-time

Posted 26 days ago

Job description

The Consumer Insights Manager is part of our Consumer Insights & Analytics team. The Consumer Insights Manager's mission is to support marketing and consumer research initiatives along with business analytics across brands and marketing activities. They will be responsible for all phases of primary and/or tracking research, working with external research suppliers as needed, and analytics to inform strategic decision making. This individual will be a strategic partner in helping our brands leverage consumer insights and data-driven analysis to drive performance and brand preference.
"Education
Bachelor's Degree Business Administration, Business Analytics, Marketing, Finance, Mathematics/Statistics or related field. Pref
Work Experience
4-7 years 5+ years of experience in consumer research, marketing analytics, business intelligence, guest research. (Preferred candidates will have experience within the restaurant industry.) Pref
Skills and Abilities
Advanced Knowledge of Microsoft Excel and PowerPoint.
Experience managing quantitative research design and analysis.
Experience conducting a variety of quantitative analysis using consumer research, social listening, and syndicated behavioral data sources
Experience conducting a variety of quantitative analysis using consumer research, social listening, and syndicated behavioral data sources
Ability to analyze quantitative and qualitative data to identify patterns, opportunities and gaps, and integrate across disparate data sources.
Ability to quickly navigate ambiguity and large amounts of data.
Ability to communicate complex information and implications both verbally, in interactions with senior customer leaders, and in written presentations, utilizing ""storytelling techniques"" to communicate a clear, compelling, and cohesive story.
Organization skills with detail-oriented project management.
Attention to detail with a focus on quality.
Experience organizing, prioritizing, and managing multiple tasks and requests.
Ability to quickly build trust and partnerships across various stakeholder groups.
Ability to learn new software and/or web-based tools quickly.
"

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