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Consumer Insight Manager Jobs in Connecticut (NOW HIRING)

Senior Manager Product Marketing

Stamford, CT · On-site

$134K - $178K/yr

Join us as our Senior Manager Product Marketing, where you'll lead the charge in defining our ... You'll translate consumer and market insights into compelling product strategies and positionings ...

Senior Manager Product Marketing

Stamford, CT · On-site

$134K - $178K/yr

Join us as our Senior Manager Product Marketing, where you'll lead the charge in defining our ... You'll translate consumer and market insights into compelling product strategies and positionings ...

Senior Manager Product Marketing

Stamford, CT · On-site

$129K - $169K/yr

Join us as our Senior Manager Product Marketing, where you'll lead the charge in defining our ... You'll translate consumer and market insights into compelling product strategies and positionings ...

You'lltranslate consumer and market insights into compelling product strategiesand positioningsthat ... Required * 7+ years of progressive experience in product marketing, product management ...

You'lltranslate consumer and market insights into compelling product strategiesand positioningsthat ... Required * 7+ years of progressive experience in product marketing, product management ...

You'lltranslate consumer and market insights into compelling product strategiesand positioningsthat ... Required * 7+ years of progressive experience in product marketing, product management ...

Director, Product Marketing (Stamford)

Stamford, CT · On-site

$248K - $260K/yr

Proven ability to translate consumer insights and ideas into executable strategies and tangible business outcomes. * Experience managing the full product lifecycle, including concept development ...

Proven ability to translate consumer insights and ideas into executable strategies and tangible business outcomes. * Experience managing the full product lifecycle, including concept development ...

Director, Product Marketing

Stamford, CT · On-site

$120 - $190/hr

Proven ability to translate consumer insights and ideas into executable strategies and tangible business outcomes. * Experience managing the full product lifecycle, including concept development ...

Proven ability to translate consumer insights and ideas into executable strategies and tangible business outcomes. * Experience managing the full product lifecycle, including concept development ...

Director, Product Marketing

Stamford, CT · On-site

$140 - $165/hr

Proven ability to translate consumer insights and ideas into executable strategies and tangible business outcomes. * Experience managing the full product lifecycle, including concept development ...

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Showing results 1-20

Consumer Insight Manager information

See Connecticut salary details

$50.4K

$92.4K

$127K

How much do consumer insight manager jobs pay per year?

As of Aug 20, 2026, the average yearly pay for consumer insight manager in Connecticut is $92,404.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,100.00 and $103,200.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Connecticut?

For Consumer Insight Manager jobs in Connecticut, the most frequently searched job titles are:

What cities in Connecticut are hiring for Consumer Insight Manager jobs?

Cities in Connecticut with the most Consumer Insight Manager job openings:

Infographic showing various Consumer Insight Manager job openings in Connecticut as of August 2026, with employment types broken down into 84% Full Time, 11% Part Time, 2% Temporary, and 3% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $92,404 per year, or $44.4 per hour.

Brand Manager ZYN - Consumer Programs

Philip Morris International

Stamford, CT • On-site

$132K - $165K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 29 days ago


Job description

Be a part of a revolutionary change!
At Philip Morris International (PMI), we've chosen to do something incredible. We're totally transforming our business and building our future on one clear purpose - to deliver a smoke-free future.
With huge change, comes huge opportunity. So, if you join us, you'll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Our success depends on people who are committed to our purpose and have an appetite for progress.
Our beautiful HQ in Stamford, CT is just steps away from the Stamford Metro-North Train Station and easily accessible from NYC.
This position sits with our Swedish Match affiliate.
The Brand Manager with cross-functional leadership to develop, execute, and optimize consumer-focused marketing programs that drive engagement, loyalty, and brand equity. This role primarily focuses on consumer programs (including the ZYN Rewards ecosystem and Club 3|6 integration) and the development of multi-category assets that deliver a cohesive, consumer-first brand experience across touchpoints.
Your 'day to day':
    • Lead development, redesign, and optimization of consumer programs, including ZYN Rewards and Club 3|6 integration, to drive engagement and loyalty.
    • Own consumer program strategy, journey mapping, and execution in partnership with cross-functional teams.
    • Lead creation of multi-category consumer assets, ensuring consistent messaging, creative standards, and scalable execution.
    • Develop toolkits, messaging frameworks, and visual assets to support downstream activation across categories and channels.
    • Collaborate closely with Marketing, Digital, Trade Marketing, CE&A, Legal, and external partners to execute approved programs.
    • Support advertising and promotional development, including creative briefs, asset review, copy clearance, and production.
    • Partner with research teams to generate consumer insights, develop stimuli, and optimize program performance.
    • Analyze and report on consumer engagement metrics, program performance, market trends, and segment insights.
    • Manage and track consumer program budgets, including spend versus plan and month-end reporting.
    • Support special projects, portfolio initiatives, and international alignment as needed.
    • Other responsibilities as assigned.

Who we're looking for:
    • Bachelor's degree in Business or equivalent. MBA strongly preferred.
    • 5+ years of experience in Marketing or Sales Promotion Activities in Consumer-Packaged Goods
      Industry.
    • Experience working on consumer programs, CRM/loyalty platforms, or multi-brand initiatives strongly preferred.
    • Strong understanding of consumer engagement and loyalty programs.
    • Experience managing complex, cross-functional marketing initiatives.
    • Strategic thinker with strong analytical and problem-solving skills.
    • Highly organized self-starter able to manage multiple workstreams simultaneously.
    • Strong communication and presentation skills (Excel, PowerPoint).
    • Ability to perform under pressure in a fast-paced environment.
    • Demonstrated leadership, initiative, and follow-through.
    • Devotion to make an impact on the PMI US portfolio.
    • Authorized to work in the US without sponsorship now and in the future

Annual Base Salary Range: $132,000 - $165,000
What we offer
    • We offer a competitive base salary, annual bonus (applicable based on level of position), great medical, dental and vision coverage, 401k with a generous company match, incredible wellness benefits, commuter benefits, pet insurance, generous PTO, and much more!
    • We have implemented Smart Work, a hybrid model of working that promotes flexibility in the workplace.
    • Seize the freedom to define your future and ours. We'll empower you to take risks, experiment and explore.
    • Be part of an inclusive, diverse culture where everyone's contribution is respected; Collaborate with some of the world's best people and feel like you belong.
    • Pursue your ambitions and develop your skills with a global business - our staggering size and scale provides endless opportunities to progress.
    • Take pride in delivering our promise to society: To improve the lives of millions of smokers.

PMI is an Equal Opportunity Employer.
PMI is headquartered in Stamford, Conn., and its U.S. affiliates have more than 2,300 employees.
PMI has been an entirely separate company from Altria and Philip Morris USA since 2008. PMI's affiliates first entered the U.S. market following the company's acquisition of Swedish Match in late 2022.
Philip Morris International and its U.S. affiliates are working to deliver a smoke-free future. Since 2008, PMI has invested $12.5 billion globally to develop, scientifically substantiate and commercialize innovative smoke-free products for adults who would otherwise continue to smoke with the goal of transitioning legal-age consumers who smoke to better alternatives. In 2022, PMI acquired Swedish Match - a leader in oral nicotine delivery - creating a global smoke-free champion led by the IQOS and ZYN brands. The U.S. Food and Drug Administration has authorized versions of PMI's IQOS electronically heated tobacco devices and Swedish Match's General snus as Modified Risk Tobacco Products and renewal applications for these products are presently pending before the FDA. For more information, please visit www.pmi.com/us and www.pmiscience.com.
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