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Consumer Insight Manager Jobs in Connecticut (NOW HIRING)

Bachelor's degree or equivalent experience * 6-10 years in brand strategy, brand management, consumer insights, strategic planning, or integrated marketing with demonstrable experience activating a ...

Senior Manager 2, Field Marketing

Derby, CT · On-site +1

$100K - $155K/yr

Sodexois seeking aSenior Manager 2, Field Marketingto join our team! Our food operations consist of ... Analyze market trends, competitor actions, and consumer insights to shape effective marketing ...

... consumer insights, strategy, design, software engineering, and systems integration. We strongly believe : " If something cannot be measured, it cannot be managed. " TekWissen measures all of these ...

Associate Brand Manager

Shelton, CT · On-site

$86K - $112K/yr

Contribute to brand growth strategies through consumer insights, competitive analysis, and ... Manage timelines and cross-functional communication to ensure on-time, high-quality execution.

Sodexo is seeking a Senior Manager 2, Field Marketing to join our team! Our food operations consist ... Analyze market trends, competitor actions, and consumer insights to shape effective marketing ...

Associate Brand Manager

Shelton, CT · Hybrid

$86K - $112K/yr

Contribute to brand growth strategies through consumer insights, competitive analysis, and ... Manage specific initiatives or workstreams (e.g., promotions, campaigns, launches) with increasing ...

Associate Brand Manager

Shelton, CT · On-site

$86K - $112K/yr

Contribute to brand growth strategies through consumer insights, competitive analysis, and ... Manage specific initiatives or workstreams (e.g., promotions, campaigns, launches) with increasing ...

Whether it is advising on the right partnership opportunities, developing sharp consumer insights ... This person will support projects across multiple clients, so you must be someone who can manage ...

This role is critical in delivering insights into the company, category, consumer, and culture ... This person will support projects across multiple clients, so you must besomeone who can manage ...

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This ... Maintain marketing performance reports, documentation of results, insights, and best practices.

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This ... Maintain marketing performance reports, documentation of results, insights, and best practices.

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This ... Maintain marketing performance reports, documentation of results, insights, and best practices.

Showing results 41-60

Consumer Insight Manager information

See Connecticut salary details

$50.4K

$92.4K

$127K

How much do consumer insight manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for consumer insight manager in Connecticut is $92,404.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,100.00 and $103,200.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Connecticut?

For Consumer Insight Manager jobs in Connecticut, the most frequently searched job titles are:

What job categories do people searching Consumer Insight Manager jobs in Connecticut look for?

The top searched job categories for Consumer Insight Manager jobs in Connecticut are:

What cities in Connecticut are hiring for Consumer Insight Manager jobs?

Cities in Connecticut with the most Consumer Insight Manager job openings:

Infographic showing various Consumer Insight Manager job openings in Connecticut as of August 2026, with employment types broken down into 84% Full Time, 11% Part Time, 2% Temporary, and 3% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $92,404 per year, or $44.4 per hour.

Data Scientist Sr. Manager - Consumer Markets

Hartford, CT • On-site

Pwc
Finance and Insurance • 10K+ employees

$91K - $321K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 28 days ago


Key responsibilities

  • Leading strategic initiatives to leverage data and analytics for informed decision-making

  • Developing innovative solutions to optimize business performance and enhance competitive advantage

  • Directing teams through complex data analysis and interpretation to solve challenging problems


PwC rating

8.3

Company rating: 8.3 out of 10

Based on 77 frontline employees who took The Breakroom Quiz


Job description

Industry/Sector

Not Applicable

Specialism

IFS - Clients & Markets

Management Level

Senior Manager

Job Description & Summary

The Opportunity
As a Data Scientist Senior Manager - Consumer Markets, you will leverage data and analytics to provide strategic insights and drive informed decision-making for clients. Within our Internal Firm Services practice, you will focus on developing and implementing innovative solutions to optimize business performance and enhance competitive advantage. As a Senior Manager, you will apply your skills and influence to deliver quality results, motivating and coaching teams to solve complex problems. You will exercise sound judgment, recognizing when to take action and when to escalate, while fostering diverse and inclusive teams that contribute to the success of our firm.
In this role at PwC, you will craft and convey clear, impactful messages that tell a holistic story, applying systems thinking to identify underlying problems and opportunities. You will validate outcomes with clients, share alternative perspectives, and act on feedback, demonstrating composure through ambiguous and challenging situations. Your commitment to excellence and ability to initiate open and honest coaching conversations at all levels will be key to resolving issues hindering team effectiveness and modeling professional standards.
Responsibilities
- Leading strategic initiatives to leverage data and analytics for informed decision-making
- Developing innovative solutions to optimize business performance and enhance competitive advantage
- Utilizing advanced analytics techniques to drive insights and support clients in achieving their strategic goals
- Building and maintaining relationships with stakeholders to identify and address data challenges
- Implementing business intelligence tools and cloud-based analytics platforms to enhance insights generation
- Directing teams through complex data analysis and interpretation to solve challenging problems
- Crafting and conveying clear, impactful messages that tell a holistic story
- Applying systems thinking to identify underlying problems and opportunities
- Validating outcomes with clients and acting on feedback to improve processes
- Promoting continuous process improvement and embracing change within teams
- Coaching and motivating teams to develop high-performing, diverse, and inclusive environments
- Initiating open and honest coaching conversations at all levels to foster growth and development
What You Must Have
- At least a High School Diploma or the equivalent degree
- At least 6 years of experience
What Sets You Apart
- Preference for at least one of the following fields of study: Accounting, Analytics/Data Science, Biology/Biomedical Sciences, Business Administration/Management, Computer Science/Information Systems, Economics, Engineering, Finance, Financial Mathematics/Quantitative Finance, Health Administration/Public Health, Mathematics/Statistics, Operations/Supply Chain, Project/Technology Management, Risk Management/Insurance, Science
- Leveraging advanced skills in data visualization tools like QlikView and Spotfire
- Demonstrating proficiency in business intelligence development and reporting tools
- Applying analytical thinking to drive continuous process improvement
- Utilizing data architecture development to enhance data quality and pipeline efficiency
- Excelling in stakeholder engagement and strategic questioning for impactful decision-making
- Innovating through rapid experimentation and embracing change in dynamic environments

Travel Requirements

Up to 20%

Job Posting End Date

The salary range for this position is: $91,000 - $321,500. Actual compensation within the range will be dependent upon the individual's skills, experience, qualifications and location, and applicable employment laws. All hired individuals are eligible for an annual discretionary bonus. PwC offers a wide range of benefits, including medical, dental, vision, 401k, holiday pay, vacation, personal and family sick leave, and more. To view our benefits at a glance, please visit the following link: https://pwc.to/benefits-at-a-glanceAs PwC is anequal opportunity employer, all qualified applicants will receive consideration for employment at PwC without regard to race; color; religion; national origin; sex (including pregnancy, sexual orientation, and gender identity); age; disability; genetic information (including family medical history); veteran, marital, or citizenship status; or, any other status protected by law.PwC does not intend to hire experienced or entry level job seekers who will need, now or in the future, PwC sponsorship through the H-1B lottery, except as set forth within the following policy: https://pwc.to/H-1B-Lottery-Policy.Learn more about how we work: https://pwc.to/how-we-workFor only those qualified applicants that are impacted by the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles' Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, San Diego County Fair Chance Ordinance, and the California Fair Chance Act, where applicable, arrest or conviction records will be considered for Employment in accordance with these laws. At PwC, we recognize that conviction records may have a direct, adverse, and negative relationship to responsibilities such as accessing sensitive company or customer information, handling proprietary assets, or collaborating closely with team members. We evaluate these factors thoughtfully to establish a secure and trusted workplace for all.

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About pwc

Sourced by ZipRecruiter

We know that the future success of our firm is contingent on equitable experiences for our people. From recruitment to partnership, we’re working hard to give every person an equitable opportunity to grow and to thrive as part of our community of solvers. We understand that establishing and maintaining a fair, equitable and welcoming environment for all people requires building a culture of belonging: a shift from awareness to empathy — while demonstrating inclusive leadership that cultivates trust among our people and our clients. PwC is committed to advancing diversity, equity and inclusion (DEI) through an evidence-based strategy designed to achieve well-defined and meaningful aspirational goals. Our aim is to solve problems for the long term, as that is how we build trust and continue to build on our culture of belonging. At the core of this endeavor are stated goals and a series of linked programs enabling targeted interventions at key moments in our employees’ career trajectories.

Industry

Finance and insurance

Company size

10,000+ Employees

Headquarters location

London, London, UK