1

Consumer Insight Manager Jobs in Brookfield, CT (NOW HIRING)

Leverage consumer insights, syndicated data, retail analytics, social listening, and marketplace ... Manage agency and external partner relationships to ensure creative excellence and flawless ...

Leverage consumer insights, syndicated data, retail analytics, social listening, and marketplace ... Manage agency and external partner relationships to ensure creative excellence and flawless ...

Brand Manager

Wilton, CT · Hybrid

$100K - $120K/yr

As the Brand Manager for Melissa & Doug, you are responsible for driving brand growth through ... Utilize consumer insights and audience targeting data to develop tailored communication strategies ...

New

Analyze competitive products, retail trends, consumer insights, and market opportunities * Support growth initiatives for both private label and branded assortments Portfolio & Business Management

Merchandising Manager

Shelton, CT · Hybrid

$50K - $61K/yr

The Merchandising Manager analyzes market trends, consumer insights, competitive activity, and sales performance to identify opportunities for assortment optimization and new product introductions.

Merchandising Manager

Shelton, CT · On-site

$50K - $61K/yr

The Merchandising Manager analyzes market trends, consumer insights, competitive activity, and sales performance to identify opportunities for assortment optimization and new product introductions.

Merchandising Manager

Shelton, CT · On-site

$50K - $61K/yr

The Merchandising Manager analyzes market trends, consumer insights, competitive activity, and sales performance to identify opportunities for assortment optimization and new product introductions.

Bachelor's degree or equivalent experience * 6-10 years in brand strategy, brand management, consumer insights, strategic planning, or integrated marketing with demonstrable experience activating a ...

Senior Manager 2, Field Marketing

Derby, CT · On-site +1

$100K - $155K/yr

Sodexois seeking aSenior Manager 2, Field Marketingto join our team! Our food operations consist of ... Analyze market trends, competitor actions, and consumer insights to shape effective marketing ...

... consumer insights, strategy, design, software engineering, and systems integration. We strongly believe : " If something cannot be measured, it cannot be managed. " TekWissen measures all of these ...

Senior Manager 2, Field Marketing

Derby, CT · On-site

$100K - $155K/yr

Sodexo is seeking a Senior Manager 2, Field Marketing to join our team! Our food operations consist ... Analyze market trends, competitor actions, and consumer insights to shape effective marketing ...

next page

Showing results 1-20

Consumer Insight Manager information

See Brookfield, CT salary details

$53.8K

$98.5K

$135.4K

How much do consumer insight manager jobs pay per year?

As of Sep 11, 2026, the average yearly pay for consumer insight manager in Brookfield, CT is $98,520.00, according to ZipRecruiter salary data. Most workers in this role earn between $81,100.00 and $110,000.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

Insights Manager & Moderator

Norwalk, CT • On-site

Marketing Management Analytics, Inc.
51 - 200 employees

Other

Posted 9 days ago


Key responsibilities

  • Manage and direct qualitative consumer research projects from start to finish, including collaboration with fieldwork teams and client servicing.

  • Moderate face-to-face and online research sessions, including briefing and debriefing, and attend fieldwork activities both online and offline.

  • Write and present strategic reports of research findings using PowerPoint and assist with debrief presentations.


Job description

Is your next opportunity as an Insight Managerwith PRS IN VIVO Qualitative?

We are a full-service Market Research company specializing inPackaging, Shopper and New Product Development. We seek independent thinkers who will apply their critical reasoning skills to provide our clients with the best solutions to their business questions. We encourage our staff to challenge the status quo innovating and proposing new solutions for the benefit of PRS IN VIVO and our clients.

We have open position in our USA office for a Qualitative Insight Manager to be responsible for the implementation of qualitative consumer research studies for USA and outside.

This is an exciting opportunity to join a thought leadership market research agency which is ever expanding and known for its pioneering of behavioral economic science approaches.

Responsibilities

  • To understand the background and intent of client requests (participating in kick-off calls, reviewing proposals and market research briefs)
  • Input on the development of research plans and proposals (adhering to PRS IN VIVO best practices, services, and visual guidelines)
  • Managing / directing projects from start to finish including close collaboration with fieldwork department
  • Moderating f2f and online
  • Attending field online/offline - responsibilities include client servicing (backroom), moderator briefing, leading initial on-site research debriefs
  • Writing and presenting strategic reports of findings in PowerPoint
  • Leading / assisting with debrief presentations
  • Actively participate in internal and external marketing activities developing white papers, participate in client events, conferences, LinkedIn posts, etc
  • Experience in qualitative consumer research (minimum 3 years)
  • Project Management understanding and experience.
  • Excellent level of expression and sophistication in written and spoken English
  • Shopper/packaging/ NPD/ retail research experience is a plus
  • Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus
  • Strong analytical ability - able to see past claimed preferences and behaviors to understand the true underlying insights
  • Passion for international exposure and interest in understanding behaviors across cultures
  • Advanced level of PowerPoint, video editing is a plus
  • Experience setting up online qual projects including online communities with providers like 20/20, Recollective, FF, etc
  • Proven ability to take responsibility, think analytically and to communicate clearly
  • Must be able to work independently, yet be comfortable asking questions
  • Curious and creative, non-stop learning attitudes, ready to go beyond standard approaches and trial things

Requirements:

  • Experience in qualitative consumer research (minimum 3 years)
  • Project Management understanding and experience.
  • Excellent level of expression and sophistication in written and spoken English
  • Shopper/packaging/ NPD/ retail research experience is a plus
  • Focus group moderation experience (1+ years); Unilever or P&G accreditation / references a plus
  • Strong analytical ability - able to see past claimed preferences and behaviors to understand the true underlying insights
  • Passion for international exposure and interest in understanding behaviors across cultures
  • Advanced level of PowerPoint, video editing is a plus
  • Experience setting up online qual projects including online communities with providers like 20/20, Recollective, FF, etc.
  • Proven ability to take responsibility, think analytically and to communicate clearly
  • Must be able to work independently, yet be comfortable asking questions
  • Curious and creative, non-stop learning attitudes, ready to go beyond standard approaches and trial things
About the Team

The Innovation Service Line guides clients throughout the innovation journey as they develop and launch new or improved products and services spanning a range of verticals. We help our clients develop the initial idea for a product/service, ensure the fully-articulated description of the product/service resonates with consumers, confirm that prototypes of the product/service properly deliver on consumer expectations, and finetune the full mix prior to launch. This is accomplished using best-in-class services, including idea screening, concept testing, product testing, price and line optimization, package testing and volumetric forecasting.

About Us

Ipsos is one of the world’s largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!

Job Info
  • Job Identification 8066
  • Job Category Research
  • Locations New York, NY, United States Norwalk, CT, United States (Hybrid)
#J-18808-Ljbffr