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Consumer Insight Manager Jobs in Tennessee (NOW HIRING)

This role will help sales planning translate insights in to actionable retail plans, and shape the ... Sales, Category Management, Sales planning * Successful experience building collaborative ...

New

Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...

Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...

Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

Market research respondents come from all different backgrounds including sales, retail, managers, management, customer service, grocery, restaurant food cooks, servers, cashiers, admin and many more!

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Consumer Insight Manager information

See Tennessee salary details

$48.1K

$88.2K

$121.2K

How much do consumer insight manager jobs pay per year?

As of Jul 16, 2026, the average yearly pay for consumer insight manager in Tennessee is $88,162.00, according to ZipRecruiter salary data. Most workers in this role earn between $72,600.00 and $98,500.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a Consumer Insight Manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

What does a Consumer Insight Manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

How does a Consumer Insight Manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.
What are popular job titles related to Consumer Insight Manager jobs in Tennessee? For Consumer Insight Manager jobs in Tennessee, the most frequently searched job titles are:
What cities in Tennessee are hiring for Consumer Insight Manager jobs? Cities in Tennessee with the most Consumer Insight Manager job openings:
Customer Execution Manager - Wet Dog

Customer Execution Manager - Wet Dog

Mars

Franklin, TN • On-site, Remote

Full-time

Posted 2 days ago

New


Mars Inc. rating

7.7

Company rating: 7.7 out of 10

Based on 39 frontline employees who took The Breakroom Quiz

113th of 396 rated food and drinks producers


Job description

Job Description:

We are looking for a Customer Execution Manager - Wet Dog. Sitting at the nerve center of commercial execution, this role acts as critical connector bridging strategic data and diagnostics, portfolio vision, and on-the-ground sales execution. This role will help sales planning translate insights in to actionable retail plans, and shape the field sales blueprint for seasonal and key drive period activation.

This role is based in Franklin, Tennessee with regular in-office collaboration expected. Flexibility is a key enabler-empowering associates to make choices that support both business outcomes and personal needs, including occasional remote work.

What are we looking for?

  • Bachelor's degree in business administration or a related field
  • 3+ years of experience in Sales, Category Management, Sales planning
  • Successful experience building collaborative relationships within immediate team and across key stakeholders
  • Ability to understand complex data sources to develop and influence strategy and execution
  • Experience with syndicated data (Nielsen, IRI, Circana)

Whatwill beyour key responsibilities?

Turn Insights in to Action

  • Translate market data into executional growth playbooks, scenario models, and brand/retailer recommendations.
  • Collaborate with multiple stakeholders to track business performance against key objectives leveraging data products such as Nielsen and Mars internal reporting tools.

Champion Launch Excellence

  • Own the blueprint for our seasonal planning and commercial launches.
  • Collaborate with portfolio teams on how to bring our brands to life in display execution

Empower Our Field Teams

  • Build, refine, and deliver tools and resources our field teams need to build deeper retail partnerships and accelerate growth.
  • Link portfolio and central teams with field teams on executing retailer meetings with excellence

Optimize the Blueprint

  • You will continuously audit, refine, and govern our internal processes to eliminate friction and elevate how we work cross-functionally.

What can you expect from Mars?

  • Work with diverse and talented Associates, all guided by the Five Principles.
  • Join apurpose drivencompany, wherewe'restriving to build the world we want tomorrow, today.
  • A strong focus on learning and development support from day one, including access to our in-house Mars University.
  • An industry competitive salary and benefits package, including company bonus.
Employment Type: Full time

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