... Insight team translates pet and pet parent research and Insights into competitive product ... By using best in class consumer and sensory research approaches, data analytics tools and ...
Posted today
... Insight team translates pet and pet parent research and Insights into competitive product ... By using best in class consumer and sensory research approaches, data analytics tools and ...
Posted today
... Insight team translates pet and pet parent research and Insights into competitive product ... By using best in class consumer and sensory research approaches, data analytics tools and ...
Posted today
By skillfully blending advanced technology with consumer insights, Barr Brands is committed to ... This role leads the R&D team responsible for developing Barr Brands' next generation of product ...
By skillfully blending advanced technology with consumer insights, Barr Brands is committed to ... This role leads the R&D team responsible for developing Barr Brands' next generation of product ...
Memphis, TN · On-site +1
$132K - $133K/yr
... consumer and donor insights that strengthen brand relevance, deepen audience engagement, and drive ... Present research findings and strategic recommendations to Executive Leadership, senior ...
Posted today
Memphis, TN · On-site +1
$132K - $133K/yr
... consumer and donor insights that strengthen brand relevance, deepen audience engagement, and drive ... Present research findings and strategic recommendations to Executive Leadership, senior ...
Posted today
Minimum qualifications: * 5-8+ years in analytics, shopper and consumer insights in CPG * 2+ years ... Experience combining primary research with behavioral data * Experience working cross-functionally ...
Minimum qualifications: * 5-8+ years in analytics, shopper and consumer insights in CPG * 2+ years ... Experience combining primary research with behavioral data * Experience working cross-functionally ...
Minimum qualifications: * 5-8+ years in analytics, shopper and consumer insights in CPG * 2+ years ... Experience combining primary research with behavioral data * Experience working cross-functionally ...
Minimum qualifications: * 5-8+ years in analytics, shopper and consumer insights in CPG * 2+ years ... Experience combining primary research with behavioral data * Experience working cross-functionally ...
Dresden, TN · On-site
Responsible to the County Extension Director and must keep current on the latest research information in Family and Consumer Sciences. * Provide leadership for a program of activities that meets the ...
Dresden, TN · On-site
Responsible to the County Extension Director and must keep current on the latest research information in Family and Consumer Sciences. * Provide leadership for a program of activities that meets the ...
Nashville, TN · On-site
$83K - $95K/yr
... market research. * Master's degree is a plus. * Prior experience with NielsenIQ (or similar ... About NIQ NIQ is the world's leading consumer intelligence company, delivering the most complete ...
Nashville, TN · On-site
$83K - $95K/yr
... market research. * Master's degree is a plus. * Prior experience with NielsenIQ (or similar ... About NIQ NIQ is the world's leading consumer intelligence company, delivering the most complete ...
Franklin, TN · On-site
$115K - $130K/yr
Analyze syndicated data, retailer point-of-sale data, household panel data, shopper insights, and consumer research to identify trends and growth opportunities. * Develop compelling, data-driven ...
Franklin, TN · On-site
$115K - $130K/yr
Analyze syndicated data, retailer point-of-sale data, household panel data, shopper insights, and consumer research to identify trends and growth opportunities. * Develop compelling, data-driven ...
Nashville, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Nashville, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Memphis, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Memphis, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Hermitage, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Hermitage, TN · On-site
As an editor for Deloitte Insights, you'll work with subject matter specialists, researchers, data ... Editor, Consumer Industry - Senior Specialist | Deloitte Insights Deloitte Insights is Deloitte ...
Vonore, TN · On-site
Champion the voice of the customer by leveraging consumer insights, ownership data, market research, and competitive intelligence to influence product strategy, customer experience, and marketing ...
Quick apply
Vonore, TN · On-site
Champion the voice of the customer by leveraging consumer insights, ownership data, market research, and competitive intelligence to influence product strategy, customer experience, and marketing ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Smyrna, TN · On-site
Lead consumer research initiatives that translate insights into actionable marketing and product plans * New Product Development and Innovation Roadmap through stage gate process management * Cross ...
Present trend research, consumer insights and product storytelling for seasonal initiatives. * Research emerging trends, materials, construction techniques and manufacturing innovations. * Special ...
Present trend research, consumer insights and product storytelling for seasonal initiatives. * Research emerging trends, materials, construction techniques and manufacturing innovations. * Special ...
This role partners cross-functionally with Quality, R&D, Marketing, and Operations to translate ... Strong understanding of consumer insights and sensory methodologies * Proven cross-functional ...
New
Quick apply
This role partners cross-functionally with Quality, R&D, Marketing, and Operations to translate ... Strong understanding of consumer insights and sensory methodologies * Proven cross-functional ...
New
Present trend research, consumer insights and product storytelling for seasonal initiatives. * Research emerging trends, materials, construction techniques and manufacturing innovations. * Special ...
Present trend research, consumer insights and product storytelling for seasonal initiatives. * Research emerging trends, materials, construction techniques and manufacturing innovations. * Special ...
Bells, TN · On-site
Research/Insights Lead and develop understanding of the priority consumer and deliver marketing tactics that drive affinity for the Pictsweet Farms brand. Leverage marketplace data & trends and ...
Bells, TN · On-site
Research/Insights Lead and develop understanding of the priority consumer and deliver marketing tactics that drive affinity for the Pictsweet Farms brand. Leverage marketplace data & trends and ...
Bells, TN · On-site
Research/Insights • Lead and develop understanding of the priority consumer and deliver marketing tactics that drive affinity for the Pictsweet Farms brand. • Leverage marketplace data & trends ...
Bells, TN · On-site
Research/Insights • Lead and develop understanding of the priority consumer and deliver marketing tactics that drive affinity for the Pictsweet Farms brand. • Leverage marketplace data & trends ...
| Aspect | Consumer Insight Research | Consumer Data Analyst |
|---|---|---|
| Primary Focus | Understanding consumer behaviors, motivations, and preferences to inform marketing strategies | Analyzing consumer data sets to identify trends and patterns for business decision-making |
| Skills & Tools | Qualitative research, survey design, focus groups, consumer psychology | Data analysis, statistical tools, Excel, SQL, data visualization |
| Work Environment | Market research firms, marketing departments, consulting agencies | Corporate, marketing agencies, data firms |
| Common Tasks | Conducting interviews, focus groups, consumer segmentation | Data mining, reporting, trend analysis |
While both roles analyze consumer information, Consumer Insight Research focuses on understanding consumer motivations and behaviors through qualitative methods, whereas Consumer Data Analysts primarily work with quantitative data to identify trends. Both roles are essential for developing effective marketing strategies but differ in approach and tools used.
7.7
Based on 39 frontline employees who took The Breakroom Quiz
121st of 434 rated food and drinks producers
Job Description:
MarsPet Nutrition NA - Director Consumer Technical Insights
The Consumer Technical Insight team translates pet and pet parent research and Insights into competitive product experience design forMarsPet Nutrition North America (PNNA). This role leads a team of associates and drives competitiveness of the portfolio by developing competitive innovation and product design strategy rooted in market, consumer, pets, trends and competitor insights. The role will also build out a scalable model for technical competitive intelligence.
This position will ensure that the overall R&D innovation, renovation and value leadership program is shaped and delivered with pet and pet parent insight at its heart, so that we design and deliver superior pet parent product experiences, drive Superior Proposition of our Core and deliver category building innovation. By using best in class consumer and sensory research approaches, data analytics tools and techniques, and rigorous logic this role will leverage consumer empathy, deep qualitative research as well as quantify and interpret data and then translate into clear insights and recommendations to the business. This role will remain current with sensory, consumer science, and product research methodologies and continuously stay abreast of new developments in the field, actively implementing them within the business.
This leader will be part of our North America R&D leadership team and Global CTI community. There will be a focus on playing a key strategic role in building our capabilities for the future, partnering with the Global CTI Senior Director and championing pet and pet parent centricity and Superior Proposition in the NA R&D team and RDLT
What are we looking for?
What will be your Key Responsibilities?
What can you expect from Mars?
Work with diverse and talented Associates, all guided by the Five Principles.
Join a purpose driven company, where we're striving to build the world we want tomorrow, today.
A strong focus on learning and development support from day one, including access to our in-house Mars University.
An industry competitive salary and benefits package, including company bonus.
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Employment Type: Full timeGet the full story on Breakroom