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Consumer Insight Manager Jobs in Kingsport, TN (NOW HIRING)

2020 Companies

Brand Ambassador

Kingsport, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

2020 Companies

Brand Ambassador

Kingsport, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

2020 Companies

Brand Ambassador

Johnson City, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

2020 Companies, Inc.

Brand Ambassador

Johnson City, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

2020 Companies, Inc.

Brand Ambassador

Kingsport, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

2020 Companies

Brand Ambassador

Johnson City, TN · On-site

$25/hr

Administer consumer surveys and accurately collect market feedback and insights * Distribute ... Build positive relationships with retail personnel and store management * Accurately document ...

Cellular Sales

Verizon Sales Consultant

Greeneville, TN · On-site

$63 - $102/hr

Gain invaluable knowledge, insight, and mentorship from our experienced sales leaders * Advancement ... Develop new consumer and business accounts * Provide outstanding service during and after the sale

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Consumer Insight Manager information

See Kingsport, TN salary details

$50.4K

$92.4K

$127K

How much do consumer insight manager jobs pay per year?

As of Aug 26, 2026, the average yearly pay for consumer insight manager in Kingsport, TN is $92,381.00, according to ZipRecruiter salary data. Most workers in this role earn between $76,100.00 and $103,200.00 per year, depending on experience, location, and employer.

What does a consumer insight manager do?

A Consumer Insight Manager is responsible for gathering, analyzing, and interpreting data about consumer behaviors, preferences, and trends. They use this information to help companies understand their target audience and make informed decisions about marketing strategies, product development, and customer experiences. The role often involves conducting market research, analyzing survey results, and presenting actionable insights to stakeholders. By understanding consumers’ motivations and needs, they help businesses stay competitive and better meet customer expectations.

What are the key skills and qualifications needed to thrive as a consumer insight manager, and why are they important?

To thrive as a Consumer Insight Manager, you need strong analytical abilities, market research expertise, and a background in business, marketing, or social sciences, often supported by a relevant degree. Proficiency with data analysis tools like SPSS, Tableau, or Qualtrics, and experience in quantitative and qualitative research methodologies are typically required. Exceptional communication, critical thinking, and stakeholder management skills help translate data into actionable business strategies. These skills are essential to accurately interpret consumer behavior, inform decision-making, and drive competitive advantage for organizations.

How does a consumer insight manager typically collaborate with marketing and product teams to drive business decisions?

A Consumer Insight Manager frequently works cross-functionally, partnering closely with marketing and product teams to translate research findings into actionable strategies. They present insights from qualitative and quantitative research, helping team members understand customer needs, preferences, and pain points. By participating in strategy meetings and brainstorming sessions, they ensure that consumer perspectives are embedded in campaign development, product design, and overall business planning. This collaborative approach not only enhances the relevance of marketing efforts and product offerings but also supports data-driven decision making throughout the organization.

What is the difference between Consumer Insight Manager vs Market Research Analyst?

AspectConsumer Insight ManagerMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often prefers experience in consumer behaviorBachelor's degree in marketing, statistics, or related field; often requires proficiency in data analysis
Work EnvironmentCorporate marketing teams, consumer goods companies, retailResearch firms, consulting agencies, corporate marketing departments
Employer & Industry UsageUsed in consumer-focused industries to guide marketing strategiesUsed across industries for data collection and market trend analysis

The Consumer Insight Manager focuses on understanding consumer behaviors to inform marketing strategies, often leading teams and developing insights. In contrast, the Market Research Analyst primarily collects and analyzes data to identify market trends. Both roles require analytical skills and industry knowledge but differ in scope and responsibilities.

How to get a job in consumer insight management?

To pursue a career as a Consumer Insight Manager, candidates typically need a bachelor's degree in marketing, psychology, or a related field, along with experience in market research or data analysis. Skills in data interpretation, consumer behavior, and familiarity with tools like SPSS or Tableau are important. Gaining relevant certifications and developing strong analytical and communication skills can improve job prospects.

What are popular job titles related to Consumer Insight Manager jobs in Kingsport, TN?

For Consumer Insight Manager jobs in Kingsport, TN, the most frequently searched job titles are:

What cities near Kingsport, TN are hiring for Consumer Insight Manager jobs?

Cities near Kingsport, TN with the most Consumer Insight Manager job openings:

Consumer Insight Manager jobs near you
Infographic showing various Consumer Insight Manager job openings in Kingsport, TN as of August 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution, with an average salary of $92,435 per year, or $44.4 per hour.

Digital Marketing Associate

Diversified Power International LLC

Piney Flats, TN • On-site

Full-time

Re-posted 11 days ago

Job description

The Digital Marketing Associate will play an integral role in building Diversified Power's digital marketing capabilities across all product lines. This role will report to the President with a focus on digital content management, creation, and including ratings and reviews campaigns. This role has the opportunity to expand its scope to include social media management.
Essential Duties and Responsibilities
Maintenance and Content Creation
  • Lead enhanced content creation for existing items.
  • Perform web design, web development, CRO and SEO.
  • Execute product sampling programs for existing items.
  • Coordinate with customer service team to ensure questions and reviews are getting timely responses.
  • Deliver monthly reporting on status of new review programs, commonly seen consumer concerns or complaints, and general insights to be shared with the product development organization.
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
  • Work with eCommerce sales teams to implement, track, and report on digital marketing programs.
  • Work to manage social media campaigns including social post reviews and approvals.
  • Perform other related tasks as required.

Requirements
  • A bachelor's degree from an accredited institution or equivalent experience
  • 2 Years of experience handling elements of content and omni digital marketing campaigns preferred.
  • Experience working with SEO platforms, WordPress, and other related platforms preferred.
  • Proficiency in social platforms such as Facebook, Instagram, TikTok, and Pinterest preferred.
  • Excellent consulting, writing, editing (photo/video/text), presentation and communication skills.
  • Enthusiasm and willingness to learn with an interest in eCommerce and/or Digital Marketing
  • Strong interpersonal skills, team player, detail oriented, and organized.
  • Ability to prioritize assignments to anticipate and meet multiple deadlines.
  • Proficient in Excel, and skilled in the use of Microsoft office software including Word, PowerPoint, and Outlook.
  • Must reside in Tri-Cities TN.

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