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Brand Development Jobs (NOW HIRING)

Hearst

Global Brand Development Manager

New York, NY · Hybrid

$80K - $83K/yr

Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance, and legal teams to support global licensing initiatives * Lead onboarding of new licensees from ...

Hearst

Global Brand Development Manager

New York, NY · Hybrid

$80K - $83K/yr

Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance, and legal teams to support global licensing initiatives * Lead onboarding of new licensees from ...

Hearst

Global Brand Development Manager

New York, NY · Hybrid

$80K - $83K/yr

Collaborate cross-functionally with sales, marketing, editorial, brand, digital strategy, finance, and legal teams to support global licensing initiatives * Lead onboarding of new licensees from ...

Quality Choice | CDMA

Be Seen First

Brand Development & Product Marketing Manager

Novi, MI · On-site

$80K/yr

Brand Development & Product Marketing Manager Full-Time | Exempt About Quality Choice | CDMA Quality Choice | CDMA is a privately held wholesaler headquartered in Novi, Michigan, offering more than 1 ...

Quality Choice | CDMA

Be Seen First

Brand Development & Product Marketing Manager

Novi, MI · On-site

$80K/yr

Brand Development & Product Marketing Manager Full-Time | Exempt About Quality Choice | CDMA Quality Choice | CDMA is a privately held wholesaler headquartered in Novi, Michigan, offering more than 1 ...

Fuku

Brand Business Development US Focus

New York, NY · On-site

Brand Business Development (US Focus)-fully remote About Us - We are a leading global digital content & entertainment platform. - Our specialties include premium original content creation, global IP ...

Fuku

Brand Business Development US Focus

New York, NY · Remote

Brand Business Development (US Focus)-fully remote About Us * W e are a leading global digital content & entertainment platform. * O ur specialties include premium original content creation, global ...

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Brand Development information

See salary details

$11K

$60K

$112.5K

How much do brand development jobs pay per year?

As of Aug 12, 2026, the average yearly pay for brand development in the United States is $60,000.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $74,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in brand development?

To thrive in Brand Development, you need strong expertise in marketing strategy, market research, and brand positioning, often supported by a degree in marketing, communications, or business. Familiarity with analytics platforms, creative design tools, and customer relationship management (CRM) systems is typically required. Excellent communication, creativity, and strategic thinking are essential soft skills for building and nurturing impactful brands. These skills and tools are crucial for crafting compelling brand identities, driving engagement, and supporting business growth in competitive markets.

How to get into brand development?

To enter brand development, candidates typically need a background in marketing, communications, or business, along with strong creative and strategic skills. Gaining experience through internships, entry-level marketing roles, or related positions helps build relevant knowledge. Familiarity with branding tools, market research, and consumer behavior enhances prospects in this field.

What is brand development?

Brand development is the process of creating and strengthening a company's brand or image in the market. It involves defining what the brand stands for, how it is perceived by customers, and how it differentiates from competitors. Key activities include developing a brand strategy, designing visual elements like logos and colors, and consistently communicating the brand message across all channels. Effective brand development helps build customer loyalty, trust, and long-term business success.

How does a brand development professional typically collaborate with other departments within a company?

Brand Development professionals work closely with various teams such as marketing, product development, sales, and design to ensure consistent messaging and alignment with overall business goals. Collaboration often involves participating in cross-functional meetings to gather insights, share branding strategies, and coordinate campaigns. This team-oriented approach helps to create a unified brand identity and ensures that all customer touchpoints reflect the brand's values. Open communication and adaptability are key to successful collaboration in this role.

What is the difference between Brand Development vs Brand Manager?

AspectBrand DevelopmentBrand Manager
Primary FocusCreating and establishing brand identity and strategyOverseeing brand execution and managing brand performance
ResponsibilitiesMarket research, brand positioning, brand messagingCampaign management, brand consistency, performance analysis
Required SkillsStrategic thinking, creativity, market analysisProject management, communication, analytics
Work EnvironmentMarketing teams, creative agenciesMarketing departments, cross-functional teams

While both roles focus on the brand, Brand Development is centered on creating and shaping the brand's identity, whereas a Brand Manager handles the ongoing management, execution, and performance of the brand strategy.

More about Brand Development jobs
What cities are hiring for Brand Development jobs? Cities with the most Brand Development job openings:
What are the most commonly searched types of Brand Development jobs? The most popular types of Brand Development jobs are:
What states have the most Brand Development jobs? States with the most job openings for Brand Development jobs include:
What job categories do people searching Brand Development jobs look for? The top searched job categories for Brand Development jobs are:
Brand Development jobs near you
Infographic showing various Brand Development job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 14% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $60,000 per year, or $28.8 per hour.

Brand Development Manager - Dallas

Round 2 Spirits

Dallas, TX • On-site

$80K - $90K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 26 days ago

Job description

Benefits:
  • 401(k)
  • Competitive salary
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Parental leave
  • Vision insurance
  • Wellness resources

The Dallas Brand Development Manager is responsible for developing and growing Weber Ranch 1902 Vodka throughout the Greater DFW market. This role will focus on building strong distributor partnerships, increasing distribution, monthly volume goals, securing menu placements, driving activations, and developing relationships with key on-premise and off-premise accounts. 
 
Success in this role requires a highly visible market presence, frequent account engagement, and the ability to execute against aggressive growth objectives in one of the company's largest and most strategic markets. 
 
The BDM will report to the Region Vice President and will serve as an ambassador and brand advisor to consumers, wholesalers, and trade. The BDM will also represent the brand at regional and local industry and consumer events, and will serve as an important social media liaison for the brand in the local market, creating hyper-local content in real time, and providing that to the marketing team for syndication. 
 
Core Responsibilities and Activities 
  • Brand Representation. Be the face of our brand within the dedicated market and instill brand story and knowledge in multiple avenues each day. 
  • Industry Education. Promote our brand within the targeted consumer audience, including trade and wholesalers. 
  • Identify, Execute and Recap Local Events. Manage and attend monthly local events to drive and promote brand awareness.  
  • Social Media Presence. Utilize all social platforms to support brand and company initiatives. All social media activity must follow company polices.  
  • Secure New Opportunities.  Seek and secure new brand and consumer opportunities within the assigned market to increase awareness and consumer engagement. 
  • Maintain Brand Placements. Promote and extend all brand relationships within the dedicated market. 
  • Legal and Compliance Accountability.  Maintain all industry legal guidelines and maintain compliance with all company policies.  
  • In Field Activities and Travel. May be required to travel within an assigned territory of the dedicated market. This travel may be up to 50% of your time.  
  • Travel/Entertainment and Promotion Budget Management.  Complete timely expense reporting in compliance with company polices. 
  • Develop and maintain strong working relationships with distributor sales representatives, district managers, and leadership teams. 
  • Conduct regular work-withs and market visits with distributor personnel to drive account execution and brand awareness. 
  • Influence distributor priorities and secure support for key account initiatives and promotional programs. 
What Does this Role Require? 
  • Dynamic, outgoing personality, and the courage to drive a new brand with the trade and consumers. 
  • Strong, competitive spirit, and a passion for building a new, national brand, and being part of a winning team that shares in its success.  
  • Frequent moving of product cases, event materials and barware, up to 50 pounds. 
  • This position requires regular evening and weekend work. Candidates must be available to attend consumer events, account activations, tastings, staff trainings, and industry functions outside traditional business hours. 
  • Evening and weekend availability is considered an essential function of the role. 
 
What Success Looks Like in DFW? 
  • Growth in active account base and account engagement.  
  • Increased menu placements and feature activity.  
  • Consistent achievement of monthly depletion goals.  KPI’s reviewed monthly, quarterly, H1, H2, and annually.   
  • Strong distributor relationships, management, and programming.  
  • Successful planning and execution of consumer activations.  
  • Consistent visibility in market and account coverage.  
  • Timely completion of reporting, expense management, and follow-up activities. 
  • Being active on social media platforms to drive engagement with the target audience, including trade and consumers. 
The information listed above is not a comprehensive listing of all day-to-day activity. Similar activities to those listed above may be required from time to time. 
 
Required Qualifications 
  • Reside in the DFW market.  
  • 3+ years beverage alcohol industry experience.  
  • Supplier, distributor, or agency experience preferred.  
  • Proven success building distributor relationships.  
  • Experience managing both on-premise and off-premise accounts.  
  • Ability to work independently in a remote field-based environment.  
  • Availability to work evenings and weekends.  
  • Strong presentation and account management skills. 
Preferred Qualifications
  • Strong social media influence. 
  • Ability to manage an ad hoc schedule.  
  • A valid driver’s license and automobile or other form of transportation (travel within territory). 
  • Outgoing, competitive personality with superior presentation skills. 
  • Excellent budget management skills. 
  • Must be able to thrive in a team setting. 
  • Proficient in Word, Excel, and PowerPoint. 
Additional Information
The annual base compensation for this position is $80,000+ with a competitive annual performance bonus.  Subject to company bonus plan terms and conditions.   
 
This is an exempt position (not subject to overtime).  The position offers a highly competitive benefits package including premium medical, dental, vison, 401k, monthly auto allowance, and flexible paid time off. 
 
At Round 2 Sprits, LLC we are proud to be an Equal Opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability, protected veteran status or other characteristics protected by applicable federal, state, or local law. 

Flexible work from home options available.