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Associate Media Planner Jobs (NOW HIRING)

Media Planner

New York, NY · On-site +1

$60K - $65K/yr

Oversee and work with associate on campaign set-up and optimizations. * Review campaign performance, suggest, make optimizations. * Work with associate to review reporting, help identify insights ...

As an Associate Media Strategist, you assist in the development and execution of media plans under ... Support media planning/buying team in developing, executing, and monitoring media objectives ...

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Media Planner

Manhattan, NY · On-site

$60K - $93K/yr

S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by ... Managing and mentoring the associate planner in gathering creative spec data, developing insertion ...

The Media team is responsible for developing comprehensive omnichannel media campaigns to meet ... QAs all deliverables developed by associate, including MBA/flowchart, memo, management of planning ...

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Associate Media Planner information

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$11K

$83.5K

$145.5K

How much do associate media planner jobs pay per year?

As of Jul 6, 2026, the average yearly pay for associate media planner in the United States is $83,499.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $125,000.00 per year, depending on experience, location, and employer.

What are some typical challenges an Associate Media Planner might face when working on multiple campaigns simultaneously?

As an Associate Media Planner, managing several campaigns at once can be challenging due to tight deadlines, shifting client priorities, and the need to coordinate with various internal and external stakeholders. You may need to balance competing demands while ensuring that each campaign is executed accurately and efficiently. Strong organizational skills, attention to detail, and clear communication are essential for handling overlapping timelines and making sure that deliverables meet clients’ expectations.

What is the difference between Associate Media Planner vs Media Buyer?

AspectAssociate Media PlannerMedia Buyer
ResponsibilitiesAssists in developing media strategies, research, and campaign planningExecutes media placements, negotiates with vendors, and manages ad buys
Skills & CertificationsKnowledge of media planning tools, basic analytics, and industry standardsNegotiation skills, familiarity with media platforms, and industry certifications
Work EnvironmentCollaborative team setting within advertising agencies or media firmsFast-paced environment focused on media transactions and placements

While both roles work within media and advertising, the Associate Media Planner primarily supports campaign planning and research, whereas the Media Buyer focuses on executing media buys and negotiations. Understanding these differences helps clarify career paths and employer expectations in media advertising.

What are the key skills and qualifications needed to thrive as an Associate Media Planner, and why are they important?

To thrive as an Associate Media Planner, you need strong analytical skills, attention to detail, and a degree in marketing, advertising, or a related field. Familiarity with media planning tools such as Nielsen, comScore, and buying platforms like MediaOcean or Prisma is commonly required. Excellent communication, organization, and teamwork abilities help you collaborate effectively with clients and internal teams. These skills ensure strategic media placements that maximize campaign impact and meet client objectives efficiently.

What does an Associate Media Planner do?

An Associate Media Planner assists in developing and executing media strategies for advertising campaigns. They research target audiences, analyze media consumption habits, and help select the most effective channels to reach potential customers. Their duties often include creating media schedules, tracking campaign performance, and coordinating with vendors. This role is typically entry-level and provides a foundation for advancing within the field of media planning.
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Who are the top companies hiring for Associate Media Planner jobs? The top employers for Associate Media Planner jobs are:
What states have the most Associate Media Planner jobs? States with the most job openings for Associate Media Planner jobs include:
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Infographic showing various Associate Media Planner job openings in the United States as of June 2026, with employment types broken down into 100% Full Time. Highlights an 33% In-person, and 67% Hybrid job distribution, with an average salary of $83,499 per year, or $40.1 per hour.

$60K - $93K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 10 days ago


Job description

Company Description

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.

Overview

Right now, we're looking for a quick-thinking, media-savvy go-getter who'll support the team as Media Planner in bringing that transformation to life.

Sound like you? Read on.

Responsibilities

You'll be a force within the company, known as a go-to-person for media planning expertise. Every day brings a new challenge to the job, but few things you can expect to be accountable for consistently: 

  • Working closely with the media supervisor to develop strategic channel/media approaches that routinely impress and excite clients
  • Managing and mentoring the associate planner in gathering creative spec data, developing insertion orders, trafficking and monitoring campaigns
  • Expertly developing and evaluating RFPs, making smart vehicle list recommendations, and effectively utilizing media research tools and resources to aid in buy recommendations and campaign development
  • Developing close working relationships with vendors, as well as managing cross-departmental issues/questions regarding campaign execution
  • Analyzing campaign results to highlight key learnings - and translating those learnings into concise, actionable recommendations so that we can push our work to be even more outstanding
Qualifications
  • A four-year college education and two to four years of experience working as a media assistant or planner, preferably in a multichannel capacity at a creative agency
  • Strong familiarity with the digital environment - you know this world by heart and you keep pulse with the rapid changes happening within it - and a clear, solid understanding of the media planning and buying process
  • An artful ability to translate client objectives into exceptional media strategies - and communicate them clearly
  • Solid understanding of general advertising and direct marketing performance metrics, and a firm grasp on media research tools and how and when to most effectively use them
  • Willingness to travel as needed - you're open to new places, new faces and new ideas
  • Familiarity with prompt-based interaction and commonly used generative AI tools (e.g., ChatGPT, Google Gemini, DALLE, Midjourney) is a plus, especially for tasks like ideation, research, or content generation

Got the sparkle? Apply if you believe your unique skills are a fit.

Additional Information

Our Publicis Groupe motto "Viva La Difference" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $60,800.00 - USD $93,600.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 8/15/2027.Employment Type: FULL_TIME