TBC Corporation rating
7.9
Based on 6 frontline employees who took The Breakroom Quiz
132nd of 429 rated retail wholesalers
Job description
Position Overview
As part of the Donor Resources Department, the Account Manager is responsible for the goal of a territory. This role is responsible for managing existing blood drive accounts, maximizing their production, finding new accounts, and working efficiently to best utilize corporate resources. This role works closely with the Donor Resource Department Management to meet and exceed the collection goals and inventory needs of The Blood Connection while building strong relationships in the territory. The Account Manager provides all necessary support to blood drive coordinators through personalized, consistent, and proactive planning, utilization of appropriate marketing and advertising tools, donor appointment management, and appropriate follow-up.
Essential Functions
- Plans and executes effective strategies to recruit, retain, and manage sponsor group organizations and relationships to achieve territory blood collection goals
- Establishes blood drive projections in line with divisional resources and needs
- Develops potential sponsor leads
- Strategizes recruitment tactics well in advance of blood drive date and adheres to drive planning best practices
- Holds external stakeholders responsible for helping to achieve drive goals
- Effectively communicates with donor chairpersons and donor groups pre, during, and post drive event
- Encourages creativity and successful campaigns to increase donor participation at blood drives
- Implements all TBC marketing programs
- Exhibits teamwork within division to help ensure divisional goal is met
- Establishes committees to recruit donors and volunteer at drives
- Coordinates meetings and presentations within sponsor groups to teach donor recruitment techniques and encourage importance of each account hitting goal
- Provides superior customer service to blood donors, blood donor groups, internal and external customers
- Establishes patronage and relationships with blood drive sponsor groups
- Educates the community by attending health fairs and community/marketing events and giving presentations to spread the mission of The Blood Connection
- Organizes meetings with sponsor contacts, committees, and/or employees to educate them and promote blood drives
- Seeks out opportunities to speak at services at houses of worship
- Seeks out supervisory, health/safety meetings, and employee meetings to further educate and recruit donors for blood drives
- Builds strong relationships with sponsor groups to grow blood drives into more successful events
- Other duties as assigned or required
Minimum Qualifications
- High School Diploma / College Degree preferred
- Outside sales and/or marketing experience of two years preferred or related experience
- Public Speaking ability to sell The Blood Connection to all groups in the community by carrying our message of community service and the necessity of participation and support
- Experience with Microsoft Office including PowerPoint, Excel, and Word
- Valid Driver’s License with no major infractions and dependable transportation
- Ability to communicate effectively, tactfully, and courteously to patrons, donors, sponsors, and co-workers
- Ability to organize and prioritize workload and meet deadlines
- Excellent analytical, organizational, interpersonal, verbal, and written communications skills
- Strong computer skills
- Ability to work with all levels and in a diverse work environment
- Ability to establish and maintain effective working relationships with staff, management, and peers
Physical Demands
The physical demands described here are representative of those that must be met to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Lifting up to 25 pounds
- Sitting, standing, or walking for an extended period of time
- Bending and twisting
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Frequently asked questions
Q: What skills or qualities help someone succeed as a Account Manager?
A: To succeed as an Account Manager, key technical skills include proficiency in CRM software, data analysis, and financial management, as well as a strong understanding of industry trends and market dynamics. Soft skills such as excellent communication, negotiation, and problem-solving abilities, along with strong relationship-building and time management skills, are also crucial for building and maintaining strong client relationships. By combining these technical and soft skills, Account Managers can effectively manage client expectations, drive revenue growth, and foster long-term partnerships, ultimately supporting their career growth and effectiveness in the role.
Q: What is the career path for a Account Manager?
A: A typical career progression for an Account Manager involves starting as a Sales Representative or Business Development Representative, then advancing to Account Manager, and eventually moving into senior roles such as Account Director or Senior Account Manager, where they oversee multiple accounts and teams. Key opportunities for skill development and professional growth in this role include developing strong communication and negotiation skills, learning about industry trends and market analysis, and expanding knowledge of sales strategies and customer relationship management. Long-term career prospects for Account Managers may include transitioning into leadership roles, such as Sales Manager or Director of Sales, or pursuing specialized roles like Business Development or Strategic Partnership Management.
