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Conversion Rate Optimization Jobs (NOW HIRING)

Conversion Rate Optimization: Develop and run tests across PracticeTek's web properties with a focus on maximizing conversions and improving engagement. * Website Development: Own the front-end and ...

Landing page CRO (conversion rate optimization): testing, speed/UX improvements, and funnel refinement * CRM integration + lead flow: Salesforce and/or Kipu (lead routing, lifecycle stages, data ...

Drive conversion rate optimization across key funnel stages including homepage, PDP, cart, and checkout * Develop and execute A/B and multivariate testing strategies to improve performance metrics

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How much do conversion rate optimization jobs pay per hour?

As of Jun 9, 2026, the average hourly pay for conversion rate optimization in the United States is $62.50, according to ZipRecruiter salary data. Most workers in this role earn between $62.50 and $62.50 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

More about Conversion Rate Optimization jobs
What cities are hiring for Conversion Rate Optimization jobs? Cities with the most Conversion Rate Optimization job openings:
What are the most commonly searched types of Conversion Rate Optimization jobs? The most popular types of Conversion Rate Optimization jobs are:
What states have the most Conversion Rate Optimization jobs? States with the most job openings for Conversion Rate Optimization jobs include:
Infographic showing various Conversion Rate Optimization job openings in the United States as of May 2026, with employment types broken down into 72% Full Time, 14% Part Time, 7% Temporary, 5% Contract, and 2% Nights. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution, with an average salary of $130,000 per year, or $62.5 per hour.
Program Manager Advertising & Conversion I/II

Program Manager Advertising & Conversion I/II

Bank of Hawaii

Honolulu, HI

Full-time

Posted 15 days ago


Bank Of Hawaii rating

7.0

Company rating: 7.0 out of 10

Based on 16 frontline employees who took The Breakroom Quiz

102nd of 141 rated banks


Job description

As an Individual Contributor, this role is responsible for planning, executing, and optimizing advertising programs across digital and traditional media to support business and marketing objectives. This role contributes to measurable outcomes by managing media investments, analyzing performance, and improving brand awareness, demand generation, and conversion performance across the marketing funnel.

  • Bachelor's degree in marketing, communications, or a related field. Equivalent work experience or certification(s) may be considered in lieu of degree. 
  • Level I:
    • Minimum 5 years of experience in digital marketing, including paid media strategy, execution, and performance optimization. 
  • Level II:
    • Minimum 7 years of experience in digital marketing, including paid media strategy, execution, and performance optimization. 

  • Proficient with Microsoft Office applications. Experience with Google Ads, The Trade Desk, Meta Business Suite Advertising, and Adobe Analytics. 
  • Experience managing large and complex media budgets
  • Demonstrated experience working with digital advertising platforms, performance analytics tools, and media measurement methodologies. Familiarity with data visualization tools, marketing automation platforms, conversion tracking, attribution models, and project management software is preferred. 
  • Advanced knowledge and skill proficiency in digital marketing and social media marketing. 
  • Intermediate knowledge and skill proficiency in brand and marketing understanding, business analytics, communication, content creation, critical thinking, crossfunctional collaboration, customer experience, project management, and technology acumen. 

As a Bank of Hawaii employee, you ensure (or assist with ensuring) compliance with applicable laws, regulations, regulatory requirements and Bank policies and procedures, including but not limited to those related to Fair Banking, Anti-Money Laundering laws and regulations, Bank Secrecy Act and USA PATRIOT Act.

Delivering exceptional customer experiences is at the heart of what we do at Bank of Hawaii.  We listen, understand and deliver what our customers need to help them build a better tomorrow.

We are an EEO/AA employer, including disability and veterans.  For Bank of Hawaii's full EEO statement, please visit  https://www.boh.com/careers.

  • Media Strategy and Planning: Owns media strategy and develops integrated paid media plans aligned to strategic business goals across all channels (digital and traditional advertising).
  • Campaign Performance Optimization: Analyzes performance data, translating to actionable incomes to optimize performance across all channels to improve ROAS and conversion rates. Identifies opportunities, issues, and assists in the creation, management, and optimization of marketing campaigns and programs.
  • Budget and Financial Management: Manages media budgets, forecasts spend, and monitors pacing to ensure alignment with approved plans. Coordinates required compliance reviews and approvals to support timely and accurate campaign execution.

  • Agency and CrossFunctional Collaboration: Manages daytoday relationships with media agencies and collaborates with internal partners to support campaign development, execution, and reporting. Ensures alignment across teams to deliver cohesive and effective advertising programs.

  • Conversion Rate Optimization: Drives lead conversion rate optimization efforts through testing and funnel analysis; develops and implements optimization plans and performs result analysis for continued growth.

  • Performs other responsibilities and duties as assigned.


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