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Conversion Rate Optimization Jobs in Minnesota (NOW HIRING)

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate ...

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Title: SEO Specialist (PPC Strategist) Location: Eagan, MN Duration: 4 month (may extend ... Experienced in creating and presenting campaign reports including ROI, conversion rates, etc.

Experienced with paid search keyword research, campaign construction, daily optimization, test plan ... Experienced in creating and presenting campaign reports including ROI, conversion rates, etc.

Experienced with paid search keyword research, campaign construction, daily optimization, test plan ... Experienced in creating and presenting campaign reports including ROI, conversion rates, etc.

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Conversion Rate Optimization information

See Minnesota salary details

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$61

How much do conversion rate optimization jobs pay per hour?

As of Jun 22, 2026, the average hourly pay for conversion rate optimization in Minnesota is $61.21, according to ZipRecruiter salary data. Most workers in this role earn between $61.20 and $61.20 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

How much does a conversion rate optimization specialist make?

A conversion rate optimization (CRO) specialist typically earns between $60,000 and $100,000 annually, depending on experience, location, and company size. Senior roles or those with advanced skills in analytics and A/B testing can earn higher salaries, often exceeding $120,000. Many CRO specialists also work with tools like Google Optimize, Optimizely, or VWO to improve website performance.

What does a conversion rate optimizer do?

A conversion rate optimizer analyzes website data and user behavior to identify ways to increase the percentage of visitors who complete desired actions, such as making a purchase or signing up. They use tools like A/B testing and analytics platforms to implement and measure improvements, often collaborating with designers and marketers to enhance user experience and maximize conversions.

What is a conversion rate optimization specialist job description?

A conversion rate optimization (CRO) specialist analyzes website data and user behavior to improve site performance and increase conversions. They conduct A/B testing, optimize landing pages, and use tools like Google Analytics to identify areas for improvement, often requiring skills in data analysis, UX design, and digital marketing. The role typically involves collaboration with marketing and development teams to implement data-driven strategies.

How to become a conversion rate optimization specialist?

To become a conversion rate optimization (CRO) specialist, develop skills in data analysis, user experience design, and A/B testing, often through online courses or certifications. Gaining experience with analytics tools like Google Analytics and CRO platforms, along with a strong understanding of digital marketing, is essential for success in this role.
What are the most commonly searched types of Conversion Rate Optimization jobs in Minnesota? The most popular types of Conversion Rate Optimization jobs in Minnesota are:
What are popular job titles related to Conversion Rate Optimization jobs in Minnesota? For Conversion Rate Optimization jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimization jobs in Minnesota look for? The top searched job categories for Conversion Rate Optimization jobs in Minnesota are:
Infographic showing various Conversion Rate Optimization job openings in Minnesota as of June 2026, with employment types broken down into 100% Full Time. Highlights an 73% In-person, and 27% Remote job distribution, with an average salary of $127,323 per year, or $61.2 per hour.

Ecommerce Manager

FACE FOUNDRIÉ

Eden Prairie, MN • On-site

$55K - $65K/yr

Full-time

Posted 11 days ago


Job description

Job Description
About FACE FOUNDRIÉ
FACE FOUNDRIÉ is the world's largest facial bar, making skincare approachable, affordable, and accessible through results-driven services, expert estheticians, and a growing line of skincare products. With locations nationwide and rapid expansion ahead, we're looking for an Ecommerce Manager to own and grow our online retail business.
Position Summary
The Ecommerce Manager will be responsible for the strategy, execution, and performance of FACE FOUNDRIÉ's ecommerce business. This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate optimization.
This is a highly analytical and entrepreneurial role for someone who loves ecommerce, understands consumer behavior, and is excited to build a rapidly growing channel from the ground up.
Key Responsibilities
Ecommerce Strategy & Growth
• Own ecommerce revenue, conversion, average order value, and customer retention goals
• Develop and execute quarterly ecommerce growth strategies
• Identify opportunities to increase online sales through promotions, bundles, subscriptions, and new initiatives
• Monitor industry trends and recommend new opportunities to drive growth
Website Management & Merchandising
• Manage the ecommerce storefront and overall customer experience
• Optimize site navigation, collections, product categorization, and merchandising
• Ensure product pages are accurate, compelling, and conversion-focused
• Coordinate product launches and seasonal campaigns online
• Maintain site content and ensure a seamless shopping experience across desktop and mobile
Conversion Rate Optimization
• Analyze customer behavior and site performance to improve conversion rates
• Conduct A/B testing and implement improvements to key landing pages and product pages
• Identify and resolve friction points throughout the customer journey
• Develop strategies to improve cart conversion and reduce abandonment
Analytics & Reporting
• Monitor and report on key ecommerce KPIs including:
• Revenue
• Conversion Rate
• Average Order Value
• Customer Acquisition Cost
• Customer Lifetime Value
• Cart Abandonment Rate
• Repeat Purchase Rate
• Provide regular performance reporting and actionable recommendations
• Utilize data to guide merchandising, promotional, and growth decisions
Promotions & Customer Retention
• Partner with the Brand team to execute ecommerce campaigns, promotions, and product launches
• Develop ecommerce-exclusive offers and programs
• Support loyalty, referral, and subscription initiatives
• Collaborate on email, SMS, and digital campaigns that drive online sales
Cross Functional Collaboration
• Partner closely with the Merchandising Manager to ensure inventory alignment and product availability
• Coordinate with external partners and platform vendors as needed
• Work with Marketing, Creative, and Operations teams to ensure a cohesive customer experience across channels
Qualifications
  • 3+ years of ecommerce management experience
  • Proven track record of growing ecommerce revenue and improving conversion metric
  • Experience with Shopify or similar ecommerce platforms
  • Strong understanding of ecommerce analytics and reporting
  • Experience with product merchandising, promotions, and customer lifecycle marketing
  • Highly analytical with strong problem-solving skills
  • Ability to manage multiple projects and priorities in a fast-paced environment
  • Excellent communication and collaboration skills
  • Location: In-person, Minneapolis preferred

Success in This Role Looks Like
• Ecommerce becomes a meaningful and growing revenue channel for the business
• Conversion rates consistently improve
• Average order value increases through strategic merchandising and bundling
• Product launches are executed successfully online
• Customer retention and repeat purchase rates improve
• Data drives decision-making and continuous optimization