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Conversion Rate Optimization Jobs in Minnesota (NOW HIRING)

ImageTrend

Senior Content Writer

Eagan, MN · On-site +1

$75K - $100K/yr

Apply data-driven insights to improve engagement, conversion, and performance metrics, track and analyze content performance (SEO, engagement, conversion rates), use analytics tools to refine content ...

WAGNER Group

Senior Manager, E-Commerce

Plymouth, MN · On-site

Expertise in digital shelf optimization, retail media, and eCommerce merchandising. * Excellent ... Conversion rate and customer acquisition cost • Digital shelf performance (content quality ...

Wagner Group

Senior Manager, E-Commerce

Plymouth, MN

Expertise in digital shelf optimization, retail media, and eCommerce merchandising. * Excellent ... Conversion rate and customer acquisition cost Digital shelf performance (content quality, ratings ...

Storm Creek

Digital Marketing Specialist

Eagan, MN

$75K - $85K/yr

... Optimization * Optimize conversion across Storm Creek's digital properties and Shopify storefronts ... Monitor key metrics: conversion rates, customer acquisition costs, lead volume, LTV * Translate ...

Storm Creek

Digital Marketing Specialist

Saint Paul, MN · On-site

$75K - $85K/yr

... Optimization * Optimize conversion across Storm Creek's digital properties and Shopify storefronts ... Monitor key metrics: conversion rates, customer acquisition costs, lead volume, LTV * Translate ...

WellHaven Pet Health

Veterinary Receptionist

Burnsville, MN

$15.50 - $18.50/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each clients unique needs, ensuring calls are handled with empathy and ...

WellHaven Pet Health

Veterinary Receptionist

New Brighton, MN · On-site

$15.25 - $18.25/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each client's unique needs, ensuring calls are handled with empathy ...

WellHaven PetHealth

Veterinary Receptionist

Burnsville, MN

$15.50 - $18.50/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each client's unique needs, ensuring calls are handled with empathy ...

WellHaven Pet Health

Veterinary Receptionist

Burnsville, MN · On-site

$15.50 - $18.50/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each client's unique needs, ensuring calls are handled with empathy ...

WellHaven PetHealth

Veterinary Receptionist

Saint Paul, MN

$15 - $18.25/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each client's unique needs, ensuring calls are handled with empathy ...

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How much do conversion rate optimization jobs pay per hour?

As of Jun 1, 2026, the average hourly pay for conversion rate optimization in Minnesota is $61.21, according to ZipRecruiter salary data. Most workers in this role earn between $61.20 and $61.20 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.
More about Conversion Rate Optimization jobs
What are the most commonly searched types of Conversion Rate Optimization jobs in Minnesota? The most popular types of Conversion Rate Optimization jobs in Minnesota are:
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What job categories do people searching Conversion Rate Optimization jobs in Minnesota look for? The top searched job categories for Conversion Rate Optimization jobs in Minnesota are:
Conversion Rate Optimization jobs near you
Infographic showing various Conversion Rate Optimization job openings in Minnesota as of May 2026, with employment types broken down into 4% As Needed, 61% Full Time, 6% Part Time, 1% Temporary, 27% Contract, and 1% Nights. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $127,323 per year, or $61.2 per hour.
Senior Content Writer

Senior Content Writer

ImageTrend

Eagan, MN • On-site, Remote

$75K - $100K/yr

Full-time

Posted 10 days ago

Job description

Job Description
About Us:
ImageTrend, LLC. is dedicated to connecting life's most important data in the healthcare and emergency response community. We deliver software solutions, data analytics and services for EMS, hospitals, community paramedicine (CP), critical care, fire, and preparedness to enable fully integrated patient-centric healthcare and public safety. Our commitment to innovation, its clients, and providing world-class implementation and support is unsurpassed. Based in Eagan, MN, ImageTrend combines business analysis, creative design and data driven architecture to offer scalable solutions and strategies for today and the future.
Employment at ImageTrend is not just about doing a job; it's about being a part of a community. We are top-notch talent, passionate about making a difference through the work we do together!
Position Summary:
Under the direction of the Director of Marketing, the Senior Content Writer will lead the development of, coordinate, write, review and deliver high-impact content that drives brand awareness, customer engagement, and revenue growth. Senior content writers are expected to shape content strategy, mentor junior team members, and collaborate cross-functionally to deliver measurable results. This role directly influences brand positioning, demand generation performance, and the quality of customer-facing communication across the organization.
Essential Duties & Responsibilities:
  • Develop and execute a comprehensive content marketing strategy aligned with business and revenue goals
  • Drives the development and execution of all marketingcopyfor websites, landing pages, literature, campaigns and product messaging, ensuring all content is SEO-optimized and aligned with brand voice and guidelines
  • Ideate, write and producecontentincludingpress releases, webinars, blogs, white papers, presentations, proposals, research reports, case studies,and articles
  • Oversee and support the creation of email communications and nurturing campaigns
  • Coordinate and complete client interviewsfor stories and references, aiding in the creation of video interviews
  • Drive the planning and execution of the content calendar, roadmap, and publishing cadence across channels
  • Define audience personas, content themes, and messaging frameworks across the buyer journey, translate complex concepts into clear, engaging narratives that resonate with target audiences

  • Conduct content audits and identify gaps to improve performance and coverage andkeep content repurposed and fresh
  • Generate quarterly reports on keyword and SEO trends within the industry, building out plans for the Director of Marketing based on shifts
  • Apply data-driven insights to improve engagement, conversion, and performance metrics, track and analyze content performance (SEO, engagement, conversion rates), use analytics tools to refine content strategy and improve ROI
  • Partner with Marketing, Product, Sales, and Design teams to deliver cohesive campaigns, collaborate with subject matter experts to develop technical and industry-specific content
  • Support product launches, demand generation, and sales enablement initiatives
  • Mentor and provide editorial guidance to junior writers and social media specialists
  • Maintain editorial standards, workflows, and content governance processes, act as a strategic advisor on content best practices and storytelling
  • Assistwith event support, in person and virtual, including our annual Connect conference and Sales Kick Off as well as others on an ad-hoc basis.
  • Additionalduties as assigned

Position Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English or related field or equivalent relevant work experience
  • Proven experience in professional content writing, copywriting, or content marketing experiencein a SaaS environment; familiarity with Fire, EMS, Healthcare, or Public Safety is preferred but not required
  • Established ability and strong track record of creating content that drives traffic, engagement, and lead generation
  • Advanced proficiency in verbal and written communication and the proven ability to communicate complex concepts to key stakeholders in clear, simple, and understandable terms
  • Proven ability to navigate critical timelines and handle multiple priorities while meeting deadlines
  • Demonstrates strong organizational skills, a clear understanding of critical timelines, and the ability to organize multiple projects, and work independently with minimal supervision
  • Demonstrates exceptional attention to detail while effectively managing multiple competing priorities in a fast-paced, complex environment
  • Strong portfolio demonstrating multi-format content (digital, long-form, campaigns)
  • Technologicallysavvy and demonstrates willingness to continue to learn new technologies

  • Advanced knowledge of SEO and keyword strategy, content management systems (CMS) and Analytics platforms (Google Analytics, etc.)
  • Proven experience with marketing automation and CRM tools such as Seismic, Salesforce, HubSpot, and WordPress
  • Ability to maintain discretion when handling proprietary and confidential information
  • Enthusiasm for learning and expanding knowledge or skills
  • Strong work ethic, integrity, honesty, collaboration and team orientation
  • Ability to travel as required, up to 10%

This role can be performed 100% virtually anywhere in the US while following our Remote Work Policy. Deadline to apply is at least 3 days after the posting date listed.
Position Salary Range: The annual base salary range for this full-time role is $75,000- $100,000 USD + bonus + benefits + perks + community gains. Within the range, individual pay is determined by job-related skills, education or training and other relevant qualifications.
ImageTrend is an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. We celebrate the unique differences of our employees because that is what drives curiosity, innovation, and the success of our business. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations where we operate. Accommodations are available for applicants with disabilities.
If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at 952-469-1589, and ImageTrend will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.
ImageTrend participates in the Electronic Employment Verification Program (E-Verify) to validate employee Form I-9 documentation. Please visit everify.gov to learn more.

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