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Conversion Rate Optimization Jobs (NOW HIRING)

BluZinc

Director Conversion Rate Optimization Marketing

NY · On-site +1

$180K - $200K/yr

Director Conversion Rate Optimization (eCommerce Digital Marketing, CRO, Data Analytics) USA Remote job opening for an individual who has been part of the growth of a $50MM-$300MM+ range in revenue ...

PandaDoc

Web Optimization & Personalization Manager

You will own conversion rate optimization and the web experimentation program for our self-serve and sales journeys. You will turn traffic into pipeline and revenue through sharp hypotheses, clean ...

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How much do conversion rate optimization jobs pay per hour?

As of Jul 21, 2026, the average hourly pay for conversion rate optimization in the United States is $62.50, according to ZipRecruiter salary data. Most workers in this role earn between $62.50 and $62.50 per hour, depending on experience, location, and employer.

What is a Conversion Rate Optimization job?

A Conversion Rate Optimization (CRO) job involves analyzing user behavior, running A/B tests, and implementing strategies to improve the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. CRO specialists use data, analytics, and user feedback to identify barriers in the conversion funnel and optimize website elements like landing pages, forms, and calls-to-action. The goal is to enhance user experience and increase conversions without increasing traffic.

What are the typical challenges faced by professionals in Conversion Rate Optimization, and how can they be addressed?

Professionals in Conversion Rate Optimization often face challenges such as interpreting complex user data, running statistically valid experiments, and balancing various stakeholder priorities. It can take time to achieve meaningful results since significant changes in conversion rates may require multiple iterations of testing and optimization. To address these challenges, strong analytical skills and open communication with marketing, design, and development teams are essential. Many employers also encourage ongoing learning and team collaboration to stay updated with evolving CRO strategies. This collaborative and data-driven environment helps CRO specialists implement effective solutions that drive business growth.

What are the key skills and qualifications needed to thrive in the Conversion Rate Optimization position, and why are they important?

To excel in Conversion Rate Optimization (CRO), you need a solid understanding of digital marketing, data analysis, user experience (UX) principles, and A/B testing methodologies, typically supported by a degree in marketing, statistics, or a related field. Familiarity with CRO tools such as Google Analytics, Optimizely, VWO, and heatmapping software, as well as certifications in analytics or UX, is highly valuable. Strong problem-solving skills, creativity, and effective communication help in interpreting data and collaborating with cross-functional teams. These competencies are crucial for identifying opportunities, implementing meaningful experiments, and driving measurable improvements in conversion rates.

More about Conversion Rate Optimization jobs
What cities are hiring for Conversion Rate Optimization jobs? Cities with the most Conversion Rate Optimization job openings:
What are the most commonly searched types of Conversion Rate Optimization jobs? The most popular types of Conversion Rate Optimization jobs are:
What states have the most Conversion Rate Optimization jobs? States with the most job openings for Conversion Rate Optimization jobs include:
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Conversion Rate Optimization jobs near you
Infographic showing various Conversion Rate Optimization job openings in the United States as of July 2026, with employment types broken down into 92% Full Time, 6% Part Time, and 2% Contract. Highlights an 93% Physical, 1% Hybrid, and 6% Remote job distribution, with an average salary of $130,000 per year, or $62.5 per hour.
Conversion Rate Optimization (CRO) Specialist - On-Site

Conversion Rate Optimization (CRO) Specialist - On-Site

Avrek Law

Newport Beach, CA • On-site

$85K - $140K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 12 days ago

Job description

Conversion Rate Optimization (CRO) Specialist - On-Site
Department: Marketing
Employment Type: Full Time
Location: California
Compensation: $85,000 - $140,000 / year
Description
We are a prominent and growing Personal Injury Law Firm based in Newport Beach, CA, seeking a data-driven Conversion Rate Optimization (CRO) Specialist to help turn digital traffic into qualified leads, consultations, and signed cases.
This role is ideal for someone who understands that CRO is more than landing page testing. It is the ongoing process of improving the full digital lead journey, from ad click, organic visit, or referral traffic through form submission, phone call, chat, intake handoff, and signed case.
The CRO Specialist will join a dynamic marketing team, where they will apply help identify conversion friction, test improvements, and drive measurable growth in conversion rate, lead quality, and cost per signed case.
Responsibilities:
  • Lead CRO initiatives across websites, landing pages, forms, chat, calls, and campaign-specific user journeys.
  • Build and manage a prioritized testing roadmap focused on improving qualified lead volume, signed cases, and CPA.
  • Develop and execute A/B tests, landing page tests, form tests, CTA tests, messaging tests, and user experience experiments.
  • Optimize high-value conversion actions, including phone calls, form submissions, chat starts, consultations, retainer requests, and signed cases.
  • Analyze user behavior and site performance using tools such as GA4, Google Tag Manager, Microsoft Clarity, Hotjar, CallRail, CRM reporting, and form analytics.
  • Identify conversion barriers related to mobile experience, page layout, site speed, CTA placement, form length, trust signals, messaging clarity, and intake handoff.
  • Collaborate with web developers, designers, writers, SEO, and paid media teams to implement UX/UI and landing page improvements.
  • Support conversion improvements for mobile users, English- and Spanish-language users, and market-specific campaigns.
  • Monitor and report on CRO performance, test results, insights, and recommendations for continuous improvement.
  • Stay current with CRO best practices, legal marketing compliance, privacy requirements, analytics changes, and digital user behavior trends.

Preferred Experience:
  • Experience in legal marketing, personal injury marketing, healthcare, home services, lead generation, or another high-value service business.
  • Familiarity with call tracking, call routing, form tracking, chat tracking, and CRM attribution.
  • Familiarity with local SEO, Google Business Profiles, Local Services Ads, review strategy, and location-based landing pages.
  • Experience with Spanish-language or multilingual conversion optimization is a plus.
  • Basic understanding of privacy, cookie consent, and Google Consent Mode is a plus.
  • Working knowledge of HTML/CSS or the ability to communicate clearly with developers is a plus.

Qualifications:
  • 3+ years of experience in conversion rate optimization, performance marketing, digital analytics, UX optimization, or a closely related digital marketing role.
  • Proven success improving conversion rates through landing page testing, form optimization, CTA testing, UX improvements, and data-driven experimentation.
  • Strong understanding of full-funnel performance metrics, including traffic, CVR, CPL, qualified lead rate, contact rate, signed-case rate, and CPA.
  • Comfortable working with CMS and landing page platforms such as WordPress, Unbounce, Instapage, Webflow, or similar systems.
  • Strong understanding of landing page strategy, mobile UX, form design, CTA hierarchy, trust signals, and persuasive digital copy.
  • Comfortable managing multiple experiments and optimization projects at the same time.
  • Strong communication skills with the ability to explain data, test results, and recommendations clearly to technical and non-technical stakeholders.
  • Detail-oriented, organized, and comfortable building repeatable processes.

Benefits:
  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Vision insurance

Success in This Role:
Success will be measured by improvements in website and landing page conversion rates, qualified lead volume, form/call/chat performance, campaign-level conversion rate, cost per lead, cost per signed case, signed cases from marketing-generated leads, mobile conversion rate, after-hours lead capture, and the quality and velocity of the CRO testing program.

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