The Marketing Channel Strategy Manager is responsible for designing and optimizing cross-channel marketing strategies that drive lead conversion across the customer journey. This role focuses on ...
The Marketing Channel Strategy Manager is responsible for designing and optimizing cross-channel marketing strategies that drive lead conversion across the customer journey. This role focuses on ...
The Marketing Channel Strategy Manager is responsible for designing and optimizing cross-channel marketing strategies that drive lead conversion across the customer journey. This role focuses on ...
The Marketing Channel Strategy Manager is responsible for designing and optimizing cross-channel marketing strategies that drive lead conversion across the customer journey. This role focuses on ...
Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · Hybrid
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' earlystage influence within the construction and lifesafety ...
Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · Hybrid
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' earlystage influence within the construction and lifesafety ...
Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · On-site
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' early‑stage influence within the construction and ...
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Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · On-site
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' early‑stage influence within the construction and ...
Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · On-site
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' early-stage influence within the construction and life-safety ...
Channel Strategy Manager - Fire & Life Safety
Saint Louis, MO · On-site
$139K - $140K/yr
Channel Strategy Manager (Fire & Life Safety) The Channel Strategy Manager is a key strategic role focused on expanding Tech Electronics' early-stage influence within the construction and life-safety ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Sr. Manager, Channel Strategy
Plano, TX · On-site
$145K - $146K/yr
As Senior Manager, Channel Strategy & Growth, you'll play a key role in shaping how Pizza Hut grows across both third-party marketplaces and owned commerce channels around the world. This is a highly ...
Director, Channel Strategy
Plano, TX · On-site
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
Director, Channel Strategy
Plano, TX · On-site
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
Director, Residential Channel Strategy
San Francisco, CA · On-site
$190K - $210K/yr
We are looking for a Director, Residential Channel Strategy, to join the Channel Management Team within the Residential Business Office (RBO). This role will lead channel strategy development across ...
Director, Residential Channel Strategy
San Francisco, CA · On-site
$190K - $210K/yr
We are looking for a Director, Residential Channel Strategy, to join the Channel Management Team within the Residential Business Office (RBO). This role will lead channel strategy development across ...
About the Role SolarWinds is seeking a Senior Manager, Channel Strategy & Operations to join our Revenue Operations organization. This is a systems-first, design-led role for a senior operator who ...
About the Role SolarWinds is seeking a Senior Manager, Channel Strategy & Operations to join our Revenue Operations organization. This is a systems-first, design-led role for a senior operator who ...
Director, Residential Channel Strategy
$190K - $210K/yr
We are looking for a Director, Residential Channel Strategy, to join the Channel Management Team within the Residential Business Office (RBO). This role will lead channel strategy development across ...
Director, Residential Channel Strategy
$190K - $210K/yr
We are looking for a Director, Residential Channel Strategy, to join the Channel Management Team within the Residential Business Office (RBO). This role will lead channel strategy development across ...
About the Role SolarWinds is seeking a Senior Manager, Channel Strategy & Operations to join our Revenue Operations organization. This is a systems-first, design-led role for a senior operator who ...
About the Role SolarWinds is seeking a Senior Manager, Channel Strategy & Operations to join our Revenue Operations organization. This is a systems-first, design-led role for a senior operator who ...
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
Director, Channel Strategy
Plano, TX · On-site
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
Director, Channel Strategy
Plano, TX · On-site
You won't be managing day-to-day channel execution. Instead, you'll define the strategy, playbooks, and operating principles that enable markets to scale smarter, more connected guest experiences ...
Leads high-priority strategic workstreams across core focus areas, including pharmacy channel ... Effective project management skills, with the ability to manage multiple workstreams, prioritize ...
Leads high-priority strategic workstreams across core focus areas, including pharmacy channel ... Effective project management skills, with the ability to manage multiple workstreams, prioritize ...
Create customer connections in collaboration with Account Management Teams. Influence customer ... Own responsibility for channel and cross portfolio strategy to set tone and priorities for scale ...
Create customer connections in collaboration with Account Management Teams. Influence customer ... Own responsibility for channel and cross portfolio strategy to set tone and priorities for scale ...
Sr. Manager - Channel Strategy & Performance Marketing
Tustin, CA · On-site
$105K - $125K/yr
Zymo Research is seeking a Senior Manager, Channel Strategy & Performance Marketing to lead the strategy, performance, and optimization of our most important digital growth channels. This person will ...
Sr. Manager - Channel Strategy & Performance Marketing
Tustin, CA · On-site
$105K - $125K/yr
Zymo Research is seeking a Senior Manager, Channel Strategy & Performance Marketing to lead the strategy, performance, and optimization of our most important digital growth channels. This person will ...
Channel Strategy Manager information
See salary details
$70.5K - $78K
2% of jobs
$78K - $85.6K
3% of jobs
$85.6K - $93.1K
3% of jobs
$93.1K - $100.7K
3% of jobs
$100.7K - $108.2K
3% of jobs
$108.2K - $115.8K
0% of jobs
$115.8K - $123.3K
0% of jobs
$123.3K - $130.9K
0% of jobs
$130.9K - $138.4K
0% of jobs
$138.4K - $146K
0% of jobs
$146.9K is the 25th percentile. Wages below this are outliers.
$146K - $153.5K
85% of jobs
$70.5K
$142.4K
$153.5K
How much do channel strategy manager jobs pay per year?
What are the key skills and qualifications needed to thrive as a Channel Strategy Manager, and why are they important?
What does a Channel Strategy Manager do?
How does a Channel Strategy Manager typically collaborate with sales and marketing teams to drive growth?
What is the difference between Channel Strategy Manager vs Channel Marketing Manager?
| Aspect | Channel Strategy Manager | Channel Marketing Manager |
|---|---|---|
| Primary Focus | Developing and optimizing channel strategies to maximize sales and partnerships | Creating marketing campaigns and initiatives to promote products within channels |
| Responsibilities | Strategic planning, partner relations, channel development | Marketing campaigns, content creation, promotional activities |
| Required Skills | Strategic thinking, relationship management, industry knowledge | Marketing skills, campaign management, communication |
| Work Environment | Cross-functional teams, partner organizations, corporate offices | Marketing teams, sales teams, advertising agencies |
The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

Full-time
Medical, Dental, Vision, Retirement
Posted 4 days ago
Newrez rating
5.7
Based on 22 frontline employees who took The Breakroom Quiz
Job description
At Newrez, we bring big thinkers and caring doers together to make home happen. We're a team built on heart and hustle, united by a commitment to show up for our customers, our communities, and each other. We believe that when our people thrive, homeowners thrive - and that's why we invest in your growth, wellbeing, and ability to make an impact.
Every day, we work to exceed the expectations of our residential mortgage borrowers and business partners through superior service, simple processes, and clear communication. We do this by empowering our employees, encouraging innovative solutions and recognizing great performance.
POSITION SUMMARY:
The Marketing Channel Strategy Manager is responsible for designing and optimizing cross-channel marketing strategies that drive lead conversion across the customer journey. This role focuses on orchestrating the right message, channel, and timing to maximize engagement and conversion outcomes.
Highly analytical and data-driven, this individual serves as a key liaison between marketing strategy and execution-ensuring channel plans are actionable, measurable, and continuously optimized based on performance insights.
DESCRIPTION:
Duties and Responsibilities
- Develop and optimize multi-channel engagement strategies across email, SMS, phone, direct mail, push, and digital touchpoints.
- Design coordinated customer journeys that increase lead-to-application and lead-to-fund conversion rates.
- Define channel roles, sequencing, cadence, and triggers based on customer behavior and intent.
- Analyze campaign and journey performance to identify opportunities to improve conversion efficiency.
- Establish KPIs across the funnel (engagement, application completion, lock rates) and drive continuous optimization.
- Translate data insights into clear, actionable channel strategy recommendations.
- Serve as the bridge between marketing, data, and execution teams to ensure strategies are feasible and impactful.
- Partner with data teams to define targeting logic, data requirements, and measurement frameworks.
- Collaborate with business stakeholders to align goals, priorities, and success metrics.
- Identify and advocate for data needed to support segmentation, personalization, and trigger-based marketing.
- Ensure proper tracking, attribution, and reporting is in place across channels and journeys.
- Support test-and-learn frameworks, including A/B testing and incrementality measurement.
Qualifications and Education Requirements:
- Bachelor's degree in marketing, Communications, Business, or related field (or equivalent experience).
- 5-7 years in marketing, marketing operations, or performance marketing roles.
Skills, Abilities, and Knowledge:
- Proven experience managing multi-channel campaigns and customer journeys
- Strong analytical skills with the ability to interpret data and translate into strategy
- Experience working with marketing automation and CRM platforms (e.g., Salesforce Marketing Cloud)
- Ability to collaborate across marketing, analytics, and technology teams
- Experience in financial services or regulated industries preferred
- Excellent communication, stakeholder management, and attention to detail.
- Proficiency with Microsoft Office Suite (Word, PowerPoint, Excel).
- Strong written and verbal communication skills.
- Ability to collaborate effectively across teams and respond quickly to shifting priorities.
Work Environment and Physical Requirements:
- Working on-site at assigned office location.
- Regular and punctual attendance adhering to schedule established by leadership.
- Flexibility to work occasional adjusted work schedules, overtime, and evening and/or weekend hours to meet deadlines or as business needs demand.
- Working in a cubicle hub, maintaining focus on phone calls in a noisy environment within earshot of multiple other conversations.
- Sedentary work in a stationary position at a cubicle for prolonged periods of time.
- Constant repetitive motions required for operating a computer, such as typing and managing phone calls.
- Constantly communicating effectively verbally in English, including accurately exchanging information with others following identification of correct procedures.
Additional Information:
While this description is intended to be an accurate reflection of the position's requirements, it in no way implies/states that these are the only job responsibilities. Management reserves the right to modify, add or remove duties and request other duties, as necessary.
All employees are required to have smart phones that meet Company security standards with the ability to install apps such as Microsoft Authenticator. Employment will be contingent on this requirement.
Why Newrez
We're a great place to work because we invest in what matters: your career, your community, your wellbeing, and your future. Our total rewards package is designed to support your whole self.
Company Benefits:
We offer benefits, programs, and perks that support you in every aspect of your life.
- Medical, dental, and vision insurance
- Health Savings Account with employer contribution
- 401(k) Retirement plan with employer match
- Paid Maternity Leave/Parental Bonding Leave/Caregiver Leave
- Adoption Assistance
- Tuition & Certification reimbursement
- Employee Mortgage Loan Program
- The Newrez Employee Emergency and Disaster Fund is a program to support our team members experiencing hardships
Newrez NOW:
Through Newrez NOW, our Corporate Social Responsibility program, you'll have opportunities to give back, lead, and make a difference.
- 1 company-paid Volunteer Time Off day (with over 40,000 volunteer hours contributed since our inception)
- Matching Gifts Program - dollar-for-dollar up to $1,000
- Access to grants, nonprofit resources, and volunteer opportunities
- More than $6,000,000 donated since 2020
- 1 in 5 employees participates in at least one Employee Resource Group (ERG)
Equal Employment Opportunity
We're proud to be an equal opportunity employer- and celebrate our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. Different makes us better.
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About Newrez
Sourced by ZipRecruiter
Industry
Finance and insurance
Company size
5,001 - 10,000 Employees
Headquarters location
Fort Washington, PA, US
Year founded
2008