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Channel Strategy Manager Jobs in New York (NOW HIRING)

Paychex

Channel Strategy Manager - CPA

Piscataway, NJ · Remote

$90K - $120K/yr

Paychex is reimagining how businesses manage their workforce by bringing payroll, HR, benefits, and ... Identifies and conducts regular status and strategy meetings with acquisition prospects to ...

Johnson and Johnson

Manager Omni-Channel

Raritan, NJ · On-site

$155K - $156K/yr

Digital Marketing Strategy Job Category: Professional All Job Posting Locations: Raritan, New ... Learn more at The Manager, Omni-Channel - Animal Health is responsible for shaping and executing ...

Cna

Multi-Channel Marketing Director

New York, NY · Hybrid

The Director of Multichannel Marketing manages the strategy, execution, and optimization of channel marketing strategy, with a focus on email and social media marketing programs. This role is a ...

Jj

Manager Omni-Channel

Raritan, NJ · On-site +1

Digital Marketing Strategy Job Category: Professional All Job Posting Locations: Raritan, New ... Learn more at The Manager, Omni-Channel - Animal Health is responsible for shaping and executing ...

Johnson & Johnson

Manager Omni-Channel

Raritan, NJ · On-site +1

Digital Marketing Strategy Job Category: Professional All Job Posting Locations: Raritan, New ... Learn more at The Manager, Omni-Channel - Animal Health is responsible for shaping and executing ...

Eight Sleep

Amazon Channel Program Manager

New York, NY · On-site +1

The Role Eight Sleep is looking for an Amazon Channel Program Manager to own and scale Eight Sleep ... Monitor competitive activity, pricing, merchandising strategies, customer reviews, and category ...

Eight Sleep

Amazon Channel Program Manager

New York, NY · On-site

The Role Eight Sleep is looking for an Amazon Channel Program Manager to own and scale Eight Sleep ... Monitor competitive activity, pricing, merchandising strategies, customer reviews, and category ...

Cyera

Senior Manager, Channel Operations

New York, NY · On-site +1

$160K - $200K/yr

You'll manage two Channel Ops ICs who will support execution, while you focus on strategy ... Channel Strategy & Operating Model * Partner closely with Channel & Alliances leadership to design ...

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Channel Strategy Manager information

What are the key skills and qualifications needed to thrive as a channel strategy manager, and why are they important?

To thrive as a Channel Strategy Manager, you need expertise in sales strategy, market analysis, and channel development, typically supported by a relevant degree in business or marketing. Familiarity with CRM systems, data analytics tools, and channel management software is essential for tracking performance and optimizing distribution. Strong negotiation, relationship-building, and communication skills set top performers apart in this role. These capabilities are crucial for driving revenue growth, building successful partnerships, and ensuring effective channel execution.

What does a channel strategy manager do?

A Channel Strategy Manager is responsible for developing and implementing strategies to distribute a company’s products or services through various channels, such as retail, online, or third-party partners. They analyze market trends, assess channel performance, and collaborate with sales and marketing teams to optimize channel mix and ensure alignment with business goals. Their work helps maximize market reach, drive sales growth, and improve customer satisfaction by ensuring products are available through the most effective channels.

How does a channel strategy manager typically collaborate with sales and marketing teams to drive growth?

A Channel Strategy Manager works closely with both sales and marketing teams to develop and execute strategies that optimize distribution channels and maximize revenue opportunities. This often involves analyzing channel performance data, identifying new partnership opportunities, and aligning promotional initiatives across teams. Regular meetings and cross-functional projects are common, ensuring that channel strategies are integrated with broader business objectives. Effective collaboration requires strong communication skills and a deep understanding of both internal processes and market dynamics.

What is the difference between Channel Strategy Manager vs Channel Marketing Manager?

AspectChannel Strategy ManagerChannel Marketing Manager
Primary FocusDeveloping and optimizing channel strategies to maximize sales and partnershipsCreating marketing campaigns and initiatives to promote products within channels
ResponsibilitiesStrategic planning, partner relations, channel developmentMarketing campaigns, content creation, promotional activities
Required SkillsStrategic thinking, relationship management, industry knowledgeMarketing skills, campaign management, communication
Work EnvironmentCross-functional teams, partner organizations, corporate officesMarketing teams, sales teams, advertising agencies

The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

What are popular job titles related to Channel Strategy Manager jobs in New York? For Channel Strategy Manager jobs in New York, the most frequently searched job titles are:
What job categories do people searching Channel Strategy Manager jobs in New York look for? The top searched job categories for Channel Strategy Manager jobs in New York are:
What cities in New York are hiring for Channel Strategy Manager jobs? Cities in New York with the most Channel Strategy Manager job openings:
Channel Strategy Manager jobs near you

Manager, Social Strategy/Channel Strategy

Material

New York, NY • On-site

Full-time

Posted 3 days ago

New

Job description

Manager, Social Strategy/Channel Strategy
This is a hybrid role that is to be based near our office in New York City
About us:
We drive intelligent growth for ambitious businesses and leading brands.
Customer understanding is more potent and drives greater value when insights go to work directly within marketing and experience priorities. To give our clients that advantage, we put an insights-driven operating system at the core of our design, go-to-market and digital experience solutions.
Material clients make smarter growth choices because they can see clearly how and when to take the shots that count. Together, we connect consumer intelligence with customer demand generation to build lasting, profitable relationships.
About the Manager, Social Strategy/Channel Strategy Role
Material's Channel Strategy Team is seeking a Manager, Social Strategy to architect end-to-end, multi-channel engagement strategies that drive measurable growth across the modern customer journey.
In this role, you will bridge the gap between insights, channels, and business outcomes. While you bring deep expertise in paid and organic social media, you think holistically across the entire digital ecosystem - connecting social touchpoints to CRM, performance media, content marketing, digital experiences, and lifecycle marketing.
As a core member of the team, you will partner cross-functionally with Creative, Media, Analytics, Insights, and Client Services to translate consumer behavior into connected, omni-channel ecosystems. You are equal parts strategist, storyteller, and trusted advisor - someone who can orchestrate how diverse channels work together to build brand relevance, deepen loyalty, and accelerate conversion.
Key Responsibilities
  • Social Strategy Expertise: Own end-to-end paid and organic social strategies for client accounts, translating business goals and consumer insights into actionable platform frameworks, content pillars, and activation plans.

  • Integrated Marketing Strategy: Apply expertise across social, paid media, CRM, and digital marketing channels to shape omni-channel strategies, define the role of social within the broader marketing ecosystem, and create connected customer experiences.

  • Audience & Ecosystem Mapping: Guide clients on social platform selection, audience segmentation, content flighting, and messaging approaches tailored to where consumers are in their journey (from awareness to retention).

  • Insight & Trend Translation: Synthesize social listening, performance data, consumer research, and cultural trends into clear strategic narratives and actionable client recommendations.

  • Cross-Functional Collaboration: Partner closely with Creative, Media, Analytics, and Research teams to align social concepts with broader campaign goals, ensuring cohesive execution and closed-loop measurement.

  • Measurement & Optimization: Establish social KPIs and measurement frameworks that evaluate channel performance and quantify social's contribution to broader marketing and business outcomes. Develop and present performance reporting that translates data into compelling narratives, actionable insights, and strategic recommendations.

  • Client Advisory & Workshops: Serve as a day-to-day strategic partner for clients-presenting recommendations, facilitating strategic sessions, and articulating the value of connected social strategy.

Experience & Qualifications
  • 3-5 years of experience in channel strategy, digital marketing, engagement strategy, or integrated strategy, preferably within an agency setting.

  • Omni-Channel Expertise: Proven track record of developing connected strategies that integrate paid/organic social, CRM/email, performance media, content, and web experiences.

  • Social Mastery + Ecosystem Vision: Deep hands-on knowledge of paid and organic social platforms (Meta, LinkedIn, TikTok, YouTube, Reddit, etc.) alongside a strong understanding of how social drives and feeds broader customer journeys.

  • Strategic Storytelling: Exceptional ability to distill complex data, research, and technical channel nuances into clear, compelling narratives for executive audiences.

  • Data-Driven Mindset: Experience building integrated measurement frameworks, working with social listening tools, and leveraging audience intelligence to inform strategy.

Core Competencies & Tool Proficiency
  • Strategy & Insight Tools: Social listening & intelligence platforms (e.g., Brandwatch, Meltwater, Sprinklr, NetBase) and audience segmentation frameworks.

  • Channel Architecture: Deep familiarity with paid media ad platforms, CRM/lifecycle integration, and creator/influencer ecosystems.

  • Analytics & Measurement: Performance reporting, KPI dashboard development, multi-touch attribution concepts, and campaign optimization.

  • Presentation: Advanced capability in PowerPoint/Slides for crafting executive-level strategic decks.

Who We Are & What We Care About
  • Material is a global company and we work with best-of-class brands worldwide. We also create and launch new brands and products, putting innovation and value creation at the center of our practice. Our clients are at the top of their class, across industry sectors from technology to retail, transportation, finance and healthcare.
  • Material employees join a peer group of exceptionally talented colleagues across the company, the country, and even the world. We develop capabilities, craft and leading-edge market offerings across seven global practices including strategy and insights, design, data & analytics, technology and tracking. Our engagement management team makes it all hum for clients.
  • A community focused on learning and making an impact. Material is an outcomes focused company. We create experiences that matter, create new value and make a difference in people's lives.

Pay Range: $82,000 - $90,000
The range shown represents a grouping of relevant ranges currently in use at Material. Actual range for this position may differ, depending on location and specific skillset required for the work itself.
Equal Employment Opportunity
All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.
Privacy Statement
Material is committed to protecting privacy in our recruiting processes for all candidates. For more information, please refer to our Privacy Policy. California-resident applicants should also refer to our California-resident Candidate Privacy Statement.
If you need support with a privacy-related matter, please send an email to: privacyrequests@materialplus.io

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