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Channel Strategy Manager Jobs in Rochester, NY (NOW HIRING)

Paychex

Campaign and Nurture Strategy Manager

Rochester, NY · On-site +1

$89K - $110K/yr

Overview This position manages the execution of the marketing campaign nurture strategy, building ... omni-channel campaigns to drive business results. * Leads cross functional team to create and ...

CivicMinds, Inc.

Sales Manager

Rochester, NY · On-site

Develop a robust channel strategy, including partner onboarding, certification, and performance management to maximize indirect sales volume * Build strong, trust-based relationships at all levels ...

Danaher

Senior Key Channel Executive

Rochester, NY

Own and manage the preparation & execution of business reviews, account plans, regional meetings ... Responsible for contracting and pricing strategy for territory Physician's Office Laboratory ...

ELS

Digital Sales Optimization Manager

Rochester, NY · On-site

$114K/yr

Recommend strategic investments in digital sales capabilities (such as personalization tools, CRM enhancements, etc.) * Contribute to annual sales forecasting and digital channel goal setting

Sally Beauty

Assistant Store Manager

Rochester, NY

Ensures all processes to support digital strategies are utilized such as Omni-channel fulfillment (SFS/SDD/BOPIS). * Store Managers effectively manages inventory through ordering and shipment ...

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All JobsChannel Strategy Manager JobsChannel Strategy Manager Jobs in Rochester, NY

Channel Strategy Manager information

See Rochester, NY salary details

$69.6K

$140.5K

$151.5K

How much do channel strategy manager jobs pay per year?

As of Jun 9, 2026, the average yearly pay for channel strategy manager in Rochester, NY is $140,549.00, according to ZipRecruiter salary data. Most workers in this role earn between $150,000.00 and $151,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Channel Strategy Manager, and why are they important?

To thrive as a Channel Strategy Manager, you need expertise in sales strategy, market analysis, and channel development, typically supported by a relevant degree in business or marketing. Familiarity with CRM systems, data analytics tools, and channel management software is essential for tracking performance and optimizing distribution. Strong negotiation, relationship-building, and communication skills set top performers apart in this role. These capabilities are crucial for driving revenue growth, building successful partnerships, and ensuring effective channel execution.

What does a Channel Strategy Manager do?

A Channel Strategy Manager is responsible for developing and implementing strategies to distribute a company’s products or services through various channels, such as retail, online, or third-party partners. They analyze market trends, assess channel performance, and collaborate with sales and marketing teams to optimize channel mix and ensure alignment with business goals. Their work helps maximize market reach, drive sales growth, and improve customer satisfaction by ensuring products are available through the most effective channels.

How does a Channel Strategy Manager typically collaborate with sales and marketing teams to drive growth?

A Channel Strategy Manager works closely with both sales and marketing teams to develop and execute strategies that optimize distribution channels and maximize revenue opportunities. This often involves analyzing channel performance data, identifying new partnership opportunities, and aligning promotional initiatives across teams. Regular meetings and cross-functional projects are common, ensuring that channel strategies are integrated with broader business objectives. Effective collaboration requires strong communication skills and a deep understanding of both internal processes and market dynamics.

What is the difference between Channel Strategy Manager vs Channel Marketing Manager?

AspectChannel Strategy ManagerChannel Marketing Manager
Primary FocusDeveloping and optimizing channel strategies to maximize sales and partnershipsCreating marketing campaigns and initiatives to promote products within channels
ResponsibilitiesStrategic planning, partner relations, channel developmentMarketing campaigns, content creation, promotional activities
Required SkillsStrategic thinking, relationship management, industry knowledgeMarketing skills, campaign management, communication
Work EnvironmentCross-functional teams, partner organizations, corporate officesMarketing teams, sales teams, advertising agencies

The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

What job categories do people searching Channel Strategy Manager jobs in Rochester, NY look for? The top searched job categories for Channel Strategy Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Channel Strategy Manager jobs? Cities near Rochester, NY with the most Channel Strategy Manager job openings:
Channel Strategy Manager jobs near you
Campaign and Nurture Strategy Manager

Campaign and Nurture Strategy Manager

Paychex

Rochester, NY • On-site, Remote

$89K - $110K/yr

Full-time

Medical, Retirement, PTO

Posted 22 days ago

Paychex rating

7.3

Company rating: 7.3 out of 10

Based on 155 frontline employees who took The Breakroom Quiz

192nd of 426 rated business services

Job description

Imagine Your Future with Us! Since 1971, Paychex has been at the forefront of simplifying HR, payroll, and benefits for American businesses. Our digital HR technology and advisory solutions cater to the changing needs of employers and their employees. With our award-winning training and endless opportunities for growth and development, you can build a lifelong career with us. We pride ourselves on fostering an inclusive and innovative culture. Our leaders are here to support your career journey; they and our dedicated employees embody the values that drive us to support each other, our clients, and our communities. Join us to pursue your passion and unleash your potential.
Overview

This position manages the execution of the marketing campaign nurture strategy, building campaigns, performing analysis, and working with product managers, content and design teams to meet client performance expectations in all digital marketing channels. Ensures that campaigns launch promptly, are optimized effectively, and reported accurately and appropriately. Works with cross functional marketing team to identify opportunities and optimize media channels and nurture tracks based on customer personas and data analysis.


Responsibilities
  • Coordinates the creation of digital content with in-house creative team to ensure timely and accurate results.
  • Drives demand generation content calendar (inbound and outbound); Develops and executes the content promotion plan
  • Partners with Marketing Operations insight to optimize demand generation campaigns.
  • Leads cross functional team on development of engagement campaigns (legislation and new product launches) and manages and tracks performance on omni-channel campaigns to drive business results.
  • Leads cross functional team to create and develop email campaigns to prospects and customers, develop drip campaigns, and build and optimize landing pages, including content offers.
  • Oversees creative ad production workflow, reviewing, approving, and meeting specifications, to meet established timelines.
  • Develops and executes measurable integrated marketing campaigns to drive the business.

Qualifications
  • Bachelor's Degree in Marketing or Business - Required
  • Master's Degree in Business, Marketing or Communications - Preferred
  • 5 years of experience in Digital marketing, demand generation, Marketing or communications.

Compensation
In the spirit of pay transparency, we are excited to share that the starting base pay range for this position is $89,600 - $110,000. Please keep in mind that this range is the base pay only and does not consider other components that make up the total rewards package for the position. If you are hired at Paychex, your overall compensation will be determined based on factors such as geographic location, skills, education, and/or experience which may result in total compensation outside of this range.
Live the Paychex Values
  • Act with uncompromising integrity.
  • Provide outstanding service and build trusted relationships.
  • Drive innovation in our products and services and continually improve our processes.
  • Work in partnership and support each other.
  • Be personally accountable and deliver on commitments.
  • Treat each other with respect and dignity.

    • What's in it for you?
    • We value your well-being: We provide over 21 comprehensive rewards, including medical coverage, virtual wellness classes, tuition reimbursement, 401(k) + employer match, adoption assistance, financial assistance, and much more.
    • We value your time: From paid time off to company holidays, culture days, and comprehensive work-life balance programs, we will ensure you have the flexibility you need to be your best.
    • We value your development: Our award-winning training and development programs empower our employees with ongoing learning opportunities to give you the building blocks to grow your career.
    • We value your perspective: Our company culture reflects the diversity of our employees. We want you to be you and your voice to be heard.
    • We value our communities: We offer paid time off for volunteerism and promote many company-wide and local initiatives that benefit organizations you care about.

      • Note: The benefits described apply to full-time employees. Benefits for part-time, contract, and intern roles may vary.

      Not sure if you meet every requirement?
      At Paychex, we know that great talent comes in many forms. If you're passionate about the role but don't check every box, we still encourage you to apply. You might be the right fit - either for this position or another opportunity with us.

      Paychex is an equal opportunity employer. We are committed to fostering a respectful and inclusive workplace where all individuals are treated fairly and evaluated based on their qualifications, experience, and merit. We comply with all applicable federal, state, and local laws prohibiting discrimination in employment.Qualifications:
      • Bachelor's Degree in Marketing or Business - Required
      • Master's Degree in Business, Marketing or Communications - Preferred
      • 5 years of experience in Digital marketing, demand generation, Marketing or communications.
      Education:UNAVAILABLEEmployment Type: FULL_TIME

    What Paychex employees say

    Pay

    Benefits

    Hours and flexibility

    Workplace

    Get the full story on Breakroom

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    About Paychex

    Sourced by ZipRecruiter

    Consult with America's businesses, leveraging Paychex key referral channels and partnerships to educate stakeholders on our services, and provide consultative solutions to increase market share and drive revenue.

    Industry

    Human resources consulting services

    Company size

    10,000+ Employees

    Headquarters location

    Rochester, NY, US

    Year founded

    1971

    Social media

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