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Regional Channel Manager Jobs in Rochester, NY (NOW HIRING)

OX Group

Channel Marketing Coordinator

West Henrietta, NY · On-site

$60K - $70K/yr

Plan/execute national and regional trade shows and distributor events * Manage booth logistics ... Channel/Trade/Brand Marketing or Marketing Communications * Experience supporting B2B sales and ...

Monro

Senior Manager of Marketing Operations

Fairport, NY · On-site

$130K - $150K/yr

Contribute to tactical planning or channel execution when required Bring a practical, solutions ... Monro powers 16 highly respected tire and auto service brands, supporting each company's regional ...

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All JobsRegional Channel JobsRegional Channel Manager JobsRegional Channel Manager Jobs in Rochester, NY

Regional Channel Manager information

See Rochester, NY salary details

$69.6K

$140.5K

$151.5K

How much do regional channel manager jobs pay per year?

As of Jul 31, 2026, the average yearly pay for regional channel manager in Rochester, NY is $140,549.00, according to ZipRecruiter salary data. Most workers in this role earn between $150,000.00 and $151,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Regional Channel Manager, and why are they important?

To thrive as a Regional Channel Manager, you need expertise in account management, sales strategy, and partner relationship building, typically supported by a business degree and relevant sales experience. Familiarity with CRM platforms like Salesforce, channel management software, and sales forecasting tools is commonly required. Exceptional negotiation, communication, and leadership skills help drive partner engagement and resolve conflicts effectively. These abilities are crucial for expanding market reach, achieving revenue targets, and fostering long-term partnerships across the assigned region.

How does a Regional Channel Manager typically collaborate with channel partners to drive sales growth?

A Regional Channel Manager works closely with channel partners by providing training, sharing market insights, and co-developing sales strategies tailored to the region. They regularly communicate with partners to ensure alignment on business goals, address challenges, and support the execution of joint marketing initiatives. Success in this role often relies on building strong, trust-based relationships with partners, as well as coordinating with internal sales, marketing, and product teams to deliver solutions that meet partner and customer needs.

What is the difference between Regional Channel Manager vs Sales Account Manager?

AspectRegional Channel ManagerSales Account Manager
Primary FocusOversees channel partner relationships and regional channel strategiesManages individual client accounts and direct sales
Work EnvironmentCollaborates with channel partners across regionsWorks directly with clients to meet sales targets
Required CredentialsTypically requires sales or marketing experience, industry certificationsSales experience, customer relationship skills, industry knowledge

While both roles involve sales and industry knowledge, the Regional Channel Manager focuses on managing channel partners across regions, whereas the Sales Account Manager concentrates on direct client relationships. Understanding these differences helps in choosing the right career path or job search focus.

What is a Regional Channel Manager?

A Regional Channel Manager is a professional responsible for developing and managing relationships with business partners, resellers, or distributors within a specific geographical area. Their main goal is to drive sales growth through channel partners by providing support, setting targets, and ensuring alignment with the company's objectives. They often work closely with marketing, sales, and product teams to develop strategies that help partners succeed. Additionally, they monitor partner performance, provide training, and resolve any issues that may arise. This role is crucial for companies that rely on indirect sales channels to expand their market reach.
What are popular job titles related to Regional Channel Manager jobs in Rochester, NY? For Regional Channel Manager jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Regional Channel Manager jobs in Rochester, NY look for? The top searched job categories for Regional Channel Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Regional Channel Manager jobs? Cities near Rochester, NY with the most Regional Channel Manager job openings:
Regional Channel Manager jobs near you

Channel Marketing Coordinator

OX Tools

West Henrietta, NY • On-site

Full-time

Posted 16 days ago

Job description

Salary: $60,000 - $70,000

Position Summary
Develops and executes marketing programs driving sales growth across professional dealers, independent distributors and wholesale partners in North America. Partners with Sales, Product Management and Creative Services to execute promotional programs, trade marketing, customer events and sales support materials.
This role will be attending our office in Henrietta


Why Join Us
Key role growing a leading brand in professional construction, working cross-functionally with direct impact on how products reach distributors, dealers and contractors across North America.


Key Responsibilities

Channel Marketing Strategy

  • Develop annual marketing plans and promotional calendars aligned to product launches and customer priorities
  • Partner with Sales on initiatives that increase sell-in/sell-through
  • Measure program effectiveness and recommend improvements

Promotional Programs

  • Plan and execute campaigns (flyers, rebates, digital, POS, merchandising) across North American customers
  • Manage timelines and coordinate with internal teams and vendors

Trade Shows & Events

  • Plan/execute national and regional trade shows and distributor events
  • Manage booth logistics, event budgets and post-event evaluation
  • Attend key industry events for on-site support

Marketing Communications & Creative

  • Coordinate sales collateral (catalogues, brochures, sell sheets, digital assets, POS signage)
  • Manage creative projects with designers, printers and agencies
  • Ensure brand consistency across customer-facing materials

Catalogue Management

  • Lead annual catalogue development, coordinating product info, photography, pricing and layout across Product Management, Sales and Design
  • Manage timelines for print/digital deadlines

Sales Support

  • Support customer presentations, promotional planning and marketing resources
  • Assist with customer meetings and business reviews as needed

Cross-Functional Collaboration

  • Work with Sales, Product Management, Design, Supply Chain, Customer Service and Operations to align marketing with inventory and business priorities


Qualifications

  • Bachelor's degree in Marketing, Business, Communications or related field (preferred)
  • 37 years in Channel/Trade/Brand Marketing or Marketing Communications
  • Experience supporting B2B sales and working with distributors/dealers
  • Construction, industrial, hardware or building materials experience a strong asset


Skills

  • Strong project management, organizational and time-management skills
  • Excellent written/verbal communication
  • Ability to manage multiple priorities; high attention to detail
  • Strong collaboration skills; creative, customer-first problem solver
  • Proficient in MS Office; Adobe Creative Suite/marketing automation a plus


Travel: ~2030% across North America for meetings, trade shows and industry events


Success Measures

  • On-time, high-quality execution of promotional programs and events
  • Sales team satisfaction with marketing support
  • Growth in customer engagement/promotional participation
  • Timely catalogue/collateral delivery and continuous process improvement