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Channel Strategy Manager Jobs in California (NOW HIRING)

PACE Supply is seeking a Product Channel Manager - Plumbing to lead product channel strategy ... This role serves as a strategic partner and an extension of the division -- connecting product ...

P&L Management: Monitor and report on performance to key financial goals ... Channel Strategy Development: Develop and execute channel marketing strategies that align with ...

Channel Specialist

Chino, CA · On-site

$60K - $90K/yr

Basic business acumen and an eagerness to learn about channel strategy, sales, and partnership development. * Ability to work independently and manage multiple tasks while traveling. * Valid ...

Contribute to the development and execution of customer and channel level sales strategies aligned ... management, category insights, shopper marketing and promotional plans. * Ability to work on ...

Contribute to the development and execution of customer and channel level sales strategies aligned ... management, category insights, shopper marketing and promotional plans. * Ability to work on ...

Contribute to the development and execution of customer and channel level sales strategies aligned ... management, category insights, shopper marketing and promotional plans. * Ability to work on ...

This role combines strategic leadership, team development, external partnership management, and ... S. channel sales strategy across pharmacy, dealer, wholesaler, and distribution partners * Build ...

Channel Sales Manager, Bay Area

San Mateo, CA · On-site

$173K/yr

About the Role As a Channel Sales Manager , you'll be pivotal in scaling Verkada's reach and impact ... This individual contributor role requires strategic thinking and hands-on execution as you ...

This role combines strategic leadership, team development, external partnership management, and ... S. channel sales strategy across pharmacy, dealer, wholesaler, and distribution partners * Build ...

Channel Sales Manager, Bay Area

San Mateo, CA · On-site

$173K/yr

About the Role As a Channel Sales Manager , you'll be pivotal in scaling Verkada's reach and impact ... This individual contributor role requires strategic thinking and hands-on execution as you ...

Channel Sales Manager, Bay Area

San Mateo, CA · On-site

$173K/yr

Execute Regional Channel Strategy: Develop and manage a focused partner business plan for your territory that aligns with Verkada's overall GTM objectives and quarterly sales targets. * Empower Our ...

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Channel Strategy Manager information

What does a channel strategy manager do?

A Channel Strategy Manager is responsible for developing and implementing strategies to distribute a company’s products or services through various channels, such as retail, online, or third-party partners. They analyze market trends, assess channel performance, and collaborate with sales and marketing teams to optimize channel mix and ensure alignment with business goals. Their work helps maximize market reach, drive sales growth, and improve customer satisfaction by ensuring products are available through the most effective channels.

How does a channel strategy manager typically collaborate with sales and marketing teams to drive growth?

A Channel Strategy Manager works closely with both sales and marketing teams to develop and execute strategies that optimize distribution channels and maximize revenue opportunities. This often involves analyzing channel performance data, identifying new partnership opportunities, and aligning promotional initiatives across teams. Regular meetings and cross-functional projects are common, ensuring that channel strategies are integrated with broader business objectives. Effective collaboration requires strong communication skills and a deep understanding of both internal processes and market dynamics.

What are the key skills and qualifications needed to thrive as a channel strategy manager, and why are they important?

To thrive as a Channel Strategy Manager, you need expertise in sales strategy, market analysis, and channel development, typically supported by a relevant degree in business or marketing. Familiarity with CRM systems, data analytics tools, and channel management software is essential for tracking performance and optimizing distribution. Strong negotiation, relationship-building, and communication skills set top performers apart in this role. These capabilities are crucial for driving revenue growth, building successful partnerships, and ensuring effective channel execution.

What is the difference between Channel Strategy Manager vs Channel Marketing Manager?

AspectChannel Strategy ManagerChannel Marketing Manager
Primary FocusDeveloping and optimizing channel strategies to maximize sales and partnershipsCreating marketing campaigns and initiatives to promote products within channels
ResponsibilitiesStrategic planning, partner relations, channel developmentMarketing campaigns, content creation, promotional activities
Required SkillsStrategic thinking, relationship management, industry knowledgeMarketing skills, campaign management, communication
Work EnvironmentCross-functional teams, partner organizations, corporate officesMarketing teams, sales teams, advertising agencies

The Channel Strategy Manager focuses on developing overall channel strategies and managing partner relationships, while the Channel Marketing Manager concentrates on executing marketing campaigns within channels. Both roles are essential for channel success but differ in scope and daily tasks.

What are popular job titles related to Channel Strategy Manager jobs in California?

For Channel Strategy Manager jobs in California, the most frequently searched job titles are:

What job categories do people searching Channel Strategy Manager jobs in California look for?

The top searched job categories for Channel Strategy Manager jobs in California are:

What cities in California are hiring for Channel Strategy Manager jobs?

Cities in California with the most Channel Strategy Manager job openings:

Infographic showing various Channel Strategy Manager job openings in California as of August 2026, with employment types broken down into 100% Full Time. Highlights an 70% In-person, 10% Hybrid, and 20% Remote job distribution.

Director, Residential Channel Strategy

Qcells

San Francisco, CA • On-site

$190K - $210K/yr

Full-time

Re-posted 14 days ago


Key responsibilities

  • Build channel strategy for Qcells' residential business across modules, battery, TPO, installer, distributor, dealer, and all channels.

  • Develop market-backed channel plans that improve channel coverage, product mix, revenue quality, and long-term partner value creation.

  • Lead cross-functional projects with clear ownership, milestones, and KPIs to improve commercial scalability, channel productivity, and portfolio performance.


Qcells rating

6.8

Company rating: 6.8 out of 10

Based on 24 frontline employees who took The Breakroom Quiz


Job description

Description
POSITION DESCRIPTION:
We are looking for a Director, Residential Channel Strategy, to join the Channel Management Team within the Residential Business Office (RBO). This role will lead channel strategy development across the U.S. residential solar market, with a focus on building scalable go-to-market approaches across modules, battery, TPO, installer and dealer channels, distribution, and new homes. The ideal candidate will bring strong insight into residential channel structures, partner business models, and route-to-market design, and will work closely with cross-functional teams including Residential Sales, EnFin, Axia, New Homes, Product, and Operations. This position will be based out of the San Francisco office.
RESPONSIBILITIES
  • Build channel strategy for Qcells' residential business across modules, battery, TPO, installer, distributor, dealer, and all channels.
  • Develop market-backed channel plans that improve channel coverage, product mix, revenue quality, and long-term partner value creation.
  • Design and refine go-to-market strategies by channel segment, including direct accounts, distribution, finance/TPO platforms, and builder/new homes pathways.
  • Identify whitespace opportunities, channel gaps, and expansion priorities across the residential value chain, and translate them into actionable growth initiatives.
  • Partner with internal stakeholders to shape channel-specific and bundled offerings across hardware, financing, and services where they support broader residential growth.
  • Build strategic frameworks, operating guidelines, and business cases to support channel prioritization, partner development, pricing logic, and sales execution.
  • Lead cross-functional projects with clear ownership, milestones, and KPIs to improve commercial scalability, channel productivity, and portfolio performance.
  • Provide strategic insight on residential market trends, competitive dynamics, and channel evolution to support leadership decision-making and long-term business planning.
REQUIRED QUALIFICATIONS
  • Bachelor's degree in Business, Engineering, Economics, Marketing, or a related field.
  • Minimum 10+ years of experience in channel strategy, commercial planning, business development, sales strategy, or related functions within residential solar, storage, TPO, or adjacent industries.
  • Strong understanding of U.S. residential market structures, including installer networks, distribution models, financing/TPO platforms, and new homes channels.
  • Proven experience leading complex, cross-functional initiatives and translating market insight into executable business strategy.
  • Ability to build structured analyses, business cases, and strategic recommendations for senior leadership.
  • Excellent communication, stakeholder management, analytical, and organizational skills.
PREFERRED QUALIFICATIONS
  • Advanced degree such as an MBA or other relevant graduate degree.
  • Experience across multiple residential channel types such as direct installer, distributor, finance/TPO, dealer, and builder/new homes.
  • Knowledge of residential product and commercial dynamics across PV modules, battery systems, financing structures, and integrated solution offerings.
  • Strong understanding of key regional market dynamics, particularly in major residential solar states such as California, Texas, and Florida.
  • Experience working with data-driven planning, performance tracking, and channel optimization tools.

Hanwha Q CELLS America Inc. ("HQCA") is a Qcells company, one of the world's largest manufacturers and providers of solar photovoltaic (PV) products and solutions. Headquartered in Irvine, California, HQCA has been rapidly expanding its business in North America through the expansion of products and solutions, including distributed energy solutions, direct-to-homeowner solar sales and financing, and EPC services. We provide an opportunity to be part of an exciting and growing world-class global business in an interesting and expanding industry of the future.
PHYSICAL, MENTAL & ENVIRONMENTAL DEMANDS:
To comply with the Rehabilitation Act of 1973 the essential physical, mental and environmental requirements for this job are listed below. These are requirements normally expected to perform regular job duties. Incumbents must be able to successfully perform all the functions of the job with or without reasonable accommodation.
Mobility
Standing
20% of time
Sitting
70% of time
Walking
10% of time
Strength
Pulling
up to 10 Pounds
Pushing
up to 10 Pounds
Carrying
up to 10 Pounds
Lifting
up to 10 Pounds
Dexterity (F = Frequently, O = Occasionally, N = Never)
Typing
F
Handling
F
Reaching
F
Agility (F = Frequently, O = Occasionally, N = Never)
Turning
F
Twisting
F
Bending
O
Crouching
O
Balancing
N
Climbing
N
Crawling
N
Kneeling
N
The salary range is required by the California Pay Transparency Act and may differ depending on the location of those candidates hired nationwide. Actual compensation is influenced by a wide array of factors including but not limited to, skill set, education, licenses and certifications, essential job duties and requirements, and the necessary experience relative to the job's minimum qualifications.
*This target salary range is for CA positions only and should not be interpreted as an offer of compensation.
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