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Account Planner Jobs in California (NOW HIRING)

WIZELINE

Account Executive

San Francisco, CA · Remote

Lead strategic account planning and execution to drive client success and long-term growth (farming). * Communicate effectively across all levels: from executives to project managers, technical leads ...

WIZELINE

Account Executive

San Francisco, CA · On-site

Lead strategic account planning and execution to drive client success and long-term growth (farming). * Communicate effectively across all levels: from executives to project managers, technical leads ...

Cerebras

Account Director

San Francisco, CA · On-site

$210 - $230/hr

Deep enterprise account planning experience: research, opportunity mapping, risk tracking, time/effort prioritization, executive relationship development, regional event creation, willingness to ...

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All JobsAccount Planner JobsAccount Planner Jobs in California

Account Planner information

See California salary details

$43.9K

$57.7K

$68.6K

How much do account planner jobs pay per year?

As of Aug 14, 2026, the average yearly pay for account planner in California is $57,733.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,300.00 and $62,700.00 per year, depending on experience, location, and employer.

Is account management a stressful job?

Account management can be stressful due to the need to meet client expectations, manage multiple accounts, and handle deadlines. It often requires strong communication, organization skills, and the ability to resolve issues quickly, which can contribute to work-related stress.

What is the difference between Account Planner vs Marketing Strategist?

AspectAccount PlannerMarketing Strategist
CredentialsDegree in marketing, advertising, or related field; experience in market researchDegree in marketing, business, or communications; strategic planning experience
Work EnvironmentAdvertising agencies, marketing firms, client-side marketing teamsCorporate marketing departments, consulting firms, agencies
Industry UsageUsed to develop consumer insights and campaign strategiesUsed to create overall marketing plans and brand strategies

While both roles focus on strategic planning, Account Planners primarily develop consumer insights for advertising campaigns, whereas Marketing Strategists create broader marketing strategies for brands. The roles often overlap but differ in scope and focus within the marketing industry.

What is an account planner?

An account planner works in the advertising industry creating an overall communication strategy for each of their firm’s campaigns. In this role, your duties revolve around ensuring that communication is a smooth as possible. With your guidelines, the agency’s creative team can put more of their energy into creating an effective campaign. This career requires a keen understanding of each client's business and consumer. You need strong analytical skills to apply information about trends and market data to the marketing strategy. Though there are no set qualifications for this job, most applicants have a degree in marketing and experience in the advertising industry.

How does an account planner typically collaborate with creative teams during campaign development?

As an Account Planner, you'll play a pivotal role in bridging the gap between client objectives and creative execution. You'll work closely with creative teams by providing audience insights, consumer research, and strategic briefs that inform campaign direction. Throughout the campaign development process, Account Planners often participate in brainstorming sessions, offer feedback on creative concepts to ensure alignment with the target audience, and help refine messaging. This collaborative approach ensures the final campaign is both strategically sound and creatively impactful.

What are the key skills and qualifications needed to thrive as an account planner, and why are they important?

To thrive as an Account Planner, you need strong analytical abilities, research skills, and a background in marketing, advertising, or communications, often supported by a relevant degree. Familiarity with consumer insights tools, data analytics platforms, and presentation software is typically required. Creativity, strategic thinking, and excellent interpersonal skills help you collaborate with clients and creative teams effectively. These skills are crucial for developing compelling campaign strategies that resonate with target audiences and drive business results.
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What job categories do people searching Account Planner jobs in California look for?

The top searched job categories for Account Planner jobs in California are:

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Account Planner jobs near you
Infographic showing various Account Planner job openings in California as of August 2026, with employment types broken down into 85% Full Time, 10% Part Time, 2% Temporary, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $57,733 per year, or $27.8 per hour.

Account Executive

WIZELINE

San Francisco, CA • Remote

Full-time

Medical, Retirement

Re-posted 9 days ago

Job description

We are:
Wizeline, a global AI-centric technology solutions provider, develops cutting-edge, AI-powered digital products and platforms. We partner with clients to leverage data and AI, accelerating market entry and driving business transformation. As a global community of innovators, we foster a culture of growth, collaboration, and impact.

With the right people and the right ideas, there's no limit to what we can achieve

Are you a fit?
Sounds awesome, right? Now, let's make sure you're a good fit for the role:
Key Responsibilities

  • Build, own and maintain long-term relationships with clients, ensuring a deep understanding of their needs, business context, and industry trends, serving as the primary point of contact and trusted advisor.
  • Connect the dots across internal capabilities and client objectives to propose repeatable solutions and strategic initiatives.
  • Lead strategic account planning and execution to drive client success and long-term growth (farming).
  • Communicate effectively across all levels: from executives to project managers, technical leads, and individual contributors, ensuring alignment and transparency.
  • Identify and present risk/reward opportunities, and proactively develop strategies to maximize value for both the client and the organization.
  • Create and maintain comprehensive account plans with clear action items, tracking progress regularly to ensure goals are met.
  • Monitor key account metrics such as revenue, backlog, team performance, client satisfaction, and margin.
  • Support contract negotiations, renewals, and pricing discussions in collaboration with legal and commercial teams.
  • Act as the voice of the client internally, ensuring alignment between client needs and service delivery.

Must-have Skills 

  • 7+ years of experience in account management, business development or delivery leadership role in a software consulting or services environment.
  • Experience in Media & Entertainment.
  • Knowledge of industry frameworks for client success and growth (e.g., customer journey mapping, account planning methodologies).
  • Proven track record of farming and growing enterprise or mid-market software accounts.
  • Analytical mindset with the ability to connect business insights to actionable strategies.
  • Strong client management and communication skills, with the ability to build trust and credibility with senior stakeholders.
  • Open to travel and highly engaged with clients.

What we offer:

  • Competitive compensation & total rewards.
  • Health benefits & wellness programs.
  • Savings & retirement plans.
  • Global mobility opportunities.
  • Flexible work policy and remote-friendly approach.
  • Happy hours, gaming tournaments, sports activities & more
  • Continuous learning & training programs with WizeAcademy
  • Free certifications in cloud technologies and coding languages.

Find out more about our culture here.

Apply