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Account Planner Jobs in California (NOW HIRING)

Walmart

Account Executive

Fremont, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Coordinator

Cupertino, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Coordinator

Union City, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Executive

Cupertino, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Executive

Castro Valley, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Alameda, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Executive

Berkeley, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Fremont, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Coordinator

Fremont, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Coordinator

Daly City, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Castro Valley, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Executive

Newark, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Newark, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Redwood City, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Berkeley, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Daly City, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Coordinator

Oakland, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Manager

Cupertino, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

Walmart

Account Executive

Richmond, CA · On-site

$91K - $169K/yr

This position requires expertise in sales forecasting, account planning, and negotiation to support customer retention and business development. The role involves collaborating with internal and ...

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Showing results 1-20

All JobsAccount Planner JobsAccount Planner Jobs in California

Account Planner information

See California salary details

$43.9K

$57.7K

$68.6K

How much do account planner jobs pay per year?

As of Sep 7, 2026, the average yearly pay for account planner in California is $57,733.00, according to ZipRecruiter salary data. Most workers in this role earn between $53,300.00 and $62,700.00 per year, depending on experience, location, and employer.

What is an account planner?

An account planner works in the advertising industry creating an overall communication strategy for each of their firm’s campaigns. In this role, your duties revolve around ensuring that communication is a smooth as possible. With your guidelines, the agency’s creative team can put more of their energy into creating an effective campaign. This career requires a keen understanding of each client's business and consumer. You need strong analytical skills to apply information about trends and market data to the marketing strategy. Though there are no set qualifications for this job, most applicants have a degree in marketing and experience in the advertising industry.

How does an account planner typically collaborate with creative teams during campaign development?

As an Account Planner, you'll play a pivotal role in bridging the gap between client objectives and creative execution. You'll work closely with creative teams by providing audience insights, consumer research, and strategic briefs that inform campaign direction. Throughout the campaign development process, Account Planners often participate in brainstorming sessions, offer feedback on creative concepts to ensure alignment with the target audience, and help refine messaging. This collaborative approach ensures the final campaign is both strategically sound and creatively impactful.

What are the key skills and qualifications needed to thrive as an account planner, and why are they important?

To thrive as an Account Planner, you need strong analytical abilities, research skills, and a background in marketing, advertising, or communications, often supported by a relevant degree. Familiarity with consumer insights tools, data analytics platforms, and presentation software is typically required. Creativity, strategic thinking, and excellent interpersonal skills help you collaborate with clients and creative teams effectively. These skills are crucial for developing compelling campaign strategies that resonate with target audiences and drive business results.

What is the difference between Account Planner vs Marketing Strategist?

AspectAccount PlannerMarketing Strategist
CredentialsDegree in marketing, advertising, or related field; experience in market researchDegree in marketing, business, or communications; strategic planning experience
Work EnvironmentAdvertising agencies, marketing firms, client-side marketing teamsCorporate marketing departments, consulting firms, agencies
Industry UsageUsed to develop consumer insights and campaign strategiesUsed to create overall marketing plans and brand strategies

While both roles focus on strategic planning, Account Planners primarily develop consumer insights for advertising campaigns, whereas Marketing Strategists create broader marketing strategies for brands. The roles often overlap but differ in scope and focus within the marketing industry.

Is account management a stressful job?

Account management can be stressful due to the need to meet client expectations, manage multiple accounts, and handle deadlines. It often requires strong communication, organization skills, and the ability to resolve issues quickly, which can contribute to work-related stress.
More about Account Planner jobs

What are popular job titles related to Account Planner jobs in California?

For Account Planner jobs in California, the most frequently searched job titles are:

What job categories do people searching Account Planner jobs in California look for?

The top searched job categories for Account Planner jobs in California are:

What are popular job titles related to Account Planner jobs in CA?

For Account Planner jobs in CA, the most frequently searched job titles are:

Account Planner jobs near you
Infographic showing various Account Planner job openings in California as of August 2026, with employment types broken down into 1% As Needed, 89% Full Time, 7% Part Time, and 3% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $57,733 per year, or $27.8 per hour.

Senior Analyst, Strategic Account Management

Jobtailor

San Bruno, CA • On-site

$100 - $125/hr

Other

Posted 2 days ago

New

Job description


  • Analyze market trends, regulatory changes, and industry data for strategic account planning and forecasting

  • Develop and maintain relationships with key stakeholders to support business objectives and customer retention

  • Collaborate with cross-functional teams to deliver tailored product solutions and optimize account performance

  • Lead negotiation efforts by preparing data-driven proposals and aligning outcomes with organizational goals

  • Manage client onboarding, resolve issues, and identify integration opportunities

  • Use CRM and sales forecasting tools to monitor account health and drive business development

  • Support Walmart Marketplace sellers in expanding their businesses through strategic growth and account management


Requirements

  • Bachelor's degree in engineering, information technology, business, marketing and sales, healthcare, or related area; OR 2 years' experience in business management, marketing and sales, healthcare, omni channel merchandising, or related area

  • Proven expertise in strategic account planning, sales forecasting, and revenue estimation techniques

  • Strong skills in stakeholder management, engagement, and effective communication across multiple levels

  • Demonstrated ability in client onboarding, resolving issues, and driving integration between customer and internal systems

  • In-depth knowledge of product features, value propositions, and solution selling

  • Proficiency in data analysis, business process improvement, and metrics-based decision-making

  • Experience in negotiation, partnership building, and delivering business solutions

  • Commitment to ethical standards and integrity

  • Experience in sales is preferred


Core Competencies

Demonstrates expertise in strategic account planning, sales forecasting, and stakeholder management while effectively driving client onboarding and integration. Proficient in data analysis and business process improvement to support organizational goals and enhance customer retention.


Highest-signal resume keywords

  • Strategic Account Planning

  • Sales Forecasting

  • Stakeholder Management

  • Client Onboarding

  • Data Analysis


Hard Skills

  • Sales Forecasting Techniques

  • Revenue Estimation

  • Business Process Improvement

  • Solution Selling

  • Metrics-Based Decision-Making


Soft Skills

  • Effective Communication

  • Negotiation

  • Partnership Building


Industry Keywords

  • Market Trends

  • Regulatory Changes

  • Account Management

  • Customer Retention

  • Omni Channel Merchandising


Tools & Technologies

  • CRM Tools

  • Sales Forecasting Tools

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