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Market Development Manager Jobs in Wisconsin (NOW HIRING)

Gcu

University Development Manager

Oshkosh, WI · Remote

Analyze market trends, evaluate performance metrics, identify growth opportunities, and implement ... Performance Management Recruit, develop, coach, and lead a team of University Development ...

Gcu

University Development Manager

Kenosha, WI · Remote

Analyze market trends, evaluate performance metrics, identify growth opportunities, and implement ... Performance Management Recruit, develop, coach, and lead a team of University Development ...

Lift Solutions

Business Development Manager

Neenah, WI · On-site

We are hiring Business Development Manager to drive sales growth and expand market share within the Neenah, WI territory. Duties & Responsibilities * Conduct targeted prospecting to identity clients ...

Gcu

University Development Manager

Green Bay, WI · Remote

Analyze market trends, evaluate performance metrics, identify growth opportunities, and implement ... Performance Management Recruit, develop, coach, and lead a team of University Development ...

Gcu

University Development Manager

Madison, WI · Remote

Analyze market trends, evaluate performance metrics, identify growth opportunities, and implement ... Performance Management Recruit, develop, coach, and lead a team of University Development ...

Brunswick

Business Development Manager

Fond Du Lac, WI · Remote

$86K - $126K/yr

... the Business Development Manager (BDM) will manage and grow the entire Mercury Marine dealer ... The successful BDM will coach, consult, develop, and grow sales volume, market share and ...

Lund Boats

Business Development Manager

Fond Du Lac, WI · Remote

$86K - $126K/yr

... the Business Development Manager (BDM) will manage and grow the entire Mercury Marine dealer ... The successful BDM will coach, consult, develop, and grow sales volume, market share and ...

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All JobsMarket Development JobsMarket Development Manager JobsMarket Development Manager Jobs in Wisconsin

Market Development Manager information

See Wisconsin salary details

$37.3K

$94.9K

$160K

How much do market development manager jobs pay per year?

As of Aug 15, 2026, the average yearly pay for market development manager in Wisconsin is $94,916.00, according to ZipRecruiter salary data. Most workers in this role earn between $75,700.00 and $112,500.00 per year, depending on experience, location, and employer.

What is a market development manager?

A market development manager seeks new business opportunities and customers for their employer. As a market development manager, you may work with specific products or focus on a particular region or industry. Your job duties include researching new markets, developing relationships with companies or prospective clients, and presenting sales pitches. You may also take customers’ orders, create promotional materials, or manage stock and inventory to ensure adequate supply for fulfilling orders.

How does a market development manager typically collaborate with sales and product teams to drive growth?

A Market Development Manager works closely with both sales and product teams to identify new business opportunities and expand market presence. They often gather feedback from the sales team about customer needs and market trends, then relay this information to the product team to influence product development or adaptation. Regular cross-functional meetings and joint strategy sessions are common, ensuring alignment on goals and seamless execution of market entry strategies. This collaborative approach enables the organization to respond quickly to emerging market demands and drive overall business growth.

What is the difference between Market Development Manager vs Business Development Representative?

AspectMarket Development ManagerBusiness Development Representative
Primary FocusStrategic market expansion and long-term growthGenerating leads and initial client engagement
Required CredentialsBachelor's degree, experience in marketing or sales, industry knowledgeBachelor's degree, sales skills, communication abilities
Work EnvironmentCross-functional teams, strategic planning sessionsSales calls, client meetings, lead qualification
Employer UsageMarketing, sales, and business development departments

The Market Development Manager focuses on strategic initiatives to expand market presence, while the Business Development Representative primarily handles lead generation and initial client interactions. Both roles require strong communication skills and industry knowledge, but differ in scope and responsibilities.

What are the key skills and qualifications needed to thrive as a market development manager?

To thrive as a Market Development Manager, you need strong analytical abilities, market research skills, and a background in business or marketing, often supported by a relevant bachelor’s degree. Familiarity with CRM software, sales analytics tools, and data visualization platforms is typically required. Exceptional communication, strategic thinking, and relationship-building skills distinguish top performers in this role. These competencies enable effective identification and cultivation of new market opportunities, driving business growth and competitive advantage.

What is a market development manager?

A Market Development Manager is a professional responsible for identifying and developing new business opportunities, markets, and partnerships to drive company growth. Their role often involves conducting market research, creating strategies to enter new markets, and building relationships with potential clients or partners. They work closely with sales, marketing, and product teams to ensure successful market expansion. Ultimately, their goal is to increase the company's market share and revenue through strategic business development initiatives.
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Market Development Manager jobs near you
Infographic showing various Market Development Manager job openings in Wisconsin as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 16% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $94,916 per year, or $45.6 per hour.

Business Development Manager

Lift Solutions Holdings, LLC

Neenah, WI

Full-time

Posted 11 days ago

Job description

Position Summary

Looking to advance your career with a company that values skills? Lift Solutions has an opportunity for you. Lift Solutions provides end-to-end industrial lifting solutions. We offer OSHA compliance inspections, crane equipment, aftermarket services and parts for overhead cranes and other lifting equipment. Lift Solutions is committed to driving progress and efficiency. Our dedication to excellence and customer satisfaction ensures that every industry benefits from our expertise, state-of-the-art technology, and unwavering commitment to sustainability and safety. We are hiring Business Development Manager to drive sales growth and expand market share within the Neenah, WI territory.

Duties & Responsibilities

  • Conduct targeted prospecting to identity clients, leveraging a variety of tolls such as LinkedIn, cold calling, email campaigns, and industry databases.
  • Develop and maintain a pipeline of potential clients and opportunities to ensure continuous sales growth.
  • Conduct sales calls and virtual meetings with prospective clients to present the company's products or services, answer inquiries, and understand their needs.
  • Develop customized proposals and sales presentations to meet the specific needs of prospective clients.
  • Achieve monthly, quarterly, and annual sales targets through inside sales and business development activities.
  • Build and nurture long-term relationships with new and existing clients through consistent follow-up, communication, and a consultative approach.
  • Understand the clients business needs and align the companys solutions to address those needs effectively.
  • Stay informed about market trends, competitor offerings, and emerging business opportunities.
  • Analyze competitors strategies and adapt tactics to differentiate the companys offerings.
  • Provide feedback on customer needs, market conditions, and competitive landscape to help optimize sales strategies.
  • Maintain accurate records of all sales activities, opportunities, and customer interactions.
  • Provide regular reports on sales activities, lead generation, and conversion rates to senior management.
  • Monitor key performance indicators (KPIs) and implement strategies to improve performance.

Education & Qualifications

  • Bachelors degree in business, Marketing, or related field (preferred).
  • 3+ years of experience in business development, sales, or inside sales, preferably in Overhead Cranes.
  • Proven track record of generating and closing sales, meeting or exceeding sales targets.
  • Strong communication skills (both verbal and written) and the ability to present complex solutions clearly.
  • Ability to work independently and manage multiple priorities effectively.
  • Strong organizational and time management skills.
  • Positive attitude with a strong drive to succeed in a fast-paced environment.

Physical Ability Requirements

  • Ability to sit or stand for prolonged periods of time.
  • Ability to be mobile throughout facility to communicate with other departments.
  • Ability to use a computer keyboard, computer monitor, and telephone for extended periods of time.

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