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Market Development Manager Jobs in Sun Prairie, WI

Gcu

University Development Manager

Madison, WI · Remote

Analyze market trends, evaluate performance metrics, identify growth opportunities, and implement ... Performance Management Recruit, develop, coach, and lead a team of University Development ...

Landscape East

Business Development Manager

Oregon, WI · On-site

$90 - $120/hr

The Business Development Manager will be the front of the company and will have the dedication to ... Participate in associations to market our services. Initially CAI & OWCAM. Expand to other ...

Iff

New Business Development Manager

Madison, WI · Remote

$155K - $165K/yr

Drive New Business Development: Lead efforts to identify, engage, and grow target accounts in the ... Product & Market Expertise: Demonstrate deep knowledge across the full product range-from ...

Pennsylvania Food Corporation

R&D Manager

Portage, WI · On-site

$110 - $160/hr

R&D Manager Pennsylvania Food Corporation Portage, Wisconsin, United States About this position The ... Translate customer briefs, market opportunities, operational constraints, and commercial priorities ...

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All JobsMarket Development JobsMarket Development Manager JobsMarket Development Manager Jobs in Sun Prairie, WI

Market Development Manager information

See Sun Prairie, WI salary details

$36K

$91.5K

$154.2K

How much do market development manager jobs pay per year?

As of Sep 5, 2026, the average yearly pay for market development manager in Sun Prairie, WI is $91,492.00, according to ZipRecruiter salary data. Most workers in this role earn between $73,000.00 and $108,500.00 per year, depending on experience, location, and employer.

What is a market development manager?

A market development manager seeks new business opportunities and customers for their employer. As a market development manager, you may work with specific products or focus on a particular region or industry. Your job duties include researching new markets, developing relationships with companies or prospective clients, and presenting sales pitches. You may also take customers’ orders, create promotional materials, or manage stock and inventory to ensure adequate supply for fulfilling orders.

What is a market development manager?

A Market Development Manager is a professional responsible for identifying and developing new business opportunities, markets, and partnerships to drive company growth. Their role often involves conducting market research, creating strategies to enter new markets, and building relationships with potential clients or partners. They work closely with sales, marketing, and product teams to ensure successful market expansion. Ultimately, their goal is to increase the company's market share and revenue through strategic business development initiatives.

What are the key skills and qualifications needed to thrive as a market development manager?

To thrive as a Market Development Manager, you need strong analytical abilities, market research skills, and a background in business or marketing, often supported by a relevant bachelor’s degree. Familiarity with CRM software, sales analytics tools, and data visualization platforms is typically required. Exceptional communication, strategic thinking, and relationship-building skills distinguish top performers in this role. These competencies enable effective identification and cultivation of new market opportunities, driving business growth and competitive advantage.

How does a market development manager typically collaborate with sales and product teams to drive growth?

A Market Development Manager works closely with both sales and product teams to identify new business opportunities and expand market presence. They often gather feedback from the sales team about customer needs and market trends, then relay this information to the product team to influence product development or adaptation. Regular cross-functional meetings and joint strategy sessions are common, ensuring alignment on goals and seamless execution of market entry strategies. This collaborative approach enables the organization to respond quickly to emerging market demands and drive overall business growth.

What is the difference between Market Development Manager vs Business Development Representative?

AspectMarket Development ManagerBusiness Development Representative
Primary FocusStrategic market expansion and long-term growthGenerating leads and initial client engagement
Required CredentialsBachelor's degree, experience in marketing or sales, industry knowledgeBachelor's degree, sales skills, communication abilities
Work EnvironmentCross-functional teams, strategic planning sessionsSales calls, client meetings, lead qualification
Employer UsageMarketing, sales, and business development departments

The Market Development Manager focuses on strategic initiatives to expand market presence, while the Business Development Representative primarily handles lead generation and initial client interactions. Both roles require strong communication skills and industry knowledge, but differ in scope and responsibilities.

More about Market Development Manager jobs

What job categories do people searching Market Development Manager jobs in Sun Prairie, WI look for?

The top searched job categories for Market Development Manager jobs in Sun Prairie, WI are:

What cities near Sun Prairie, WI are hiring for Market Development Manager jobs?

Cities near Sun Prairie, WI with the most Market Development Manager job openings:

Market Development Manager jobs near you
Infographic showing various Market Development Manager job openings in Sun Prairie, WI as of July 2026, with employment types broken down into 1% As Needed, 80% Full Time, 15% Part Time, and 4% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $91,492 per year, or $44 per hour.

Regional Market Development Manager

Thermo Fisher Scientific

Madison, WI • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

Thermo Fisher Scientific rating

7.8

Company rating: 7.8 out of 10

Based on 429 frontline employees who took The Breakroom Quiz

170th of 545 rated manufacturers

Job description

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
DESCRIPTION:
As a Regional Marketing Manager supporting the North American Region at Thermo Fisher Scientific, you'll implement strategic marketing initiatives to build growth and market position. Working in a cross-functional organization, you'll develop and execute comprehensive regional marketing plans aligned with global strategies. You'll collaborate across product management, sales, digital marketing, and operations teams to create impactful campaigns that generate qualified leads and drive revenue.
You'll manage the full marketing mix - from developing compelling value propositions and content to managing events, digital campaigns, and sales enablement programs. Using data-driven insights, you'll analyze market trends, track campaign performance, and optimize marketing ROI. You'll also build strong relationships with customers, KOLs, and industry partners while staying current on market dynamics and competitive landscapes.
This role offers the opportunity to make a meaningful impact by helping bring innovative scientific solutions to customers working to make the world healthier, cleaner, and safer.

This is an on-site position.
REQUIREMENTS:
• Advanced Degree plus 6 years of experience, or Bachelor's Degree plus 8 years of experience in B2B marketing, preferably in life sciences, diagnostics, or scientific instruments
• Preferred Fields of Study: Marketing, Business Administration, or scientific field (Biology, Chemistry, etc.)
• Additional certifications in marketing or relevant scientific domains beneficial
• Demonstrated success developing and executing multi-channel marketing campaigns
• Strong analytical skills with ability to measure and optimize marketing performance
• Excellent project management capabilities and attention to detail
• Outstanding written and verbal communication skills
• Experience with CRM systems and digital marketing platforms
• Ability to influence and collaborate effectively in a cross-functional organization
• Strong presentation skills for engaging various stakeholders
• Self-directed with ability to work independently and as part of a team
• Travel requirement of 15-25%

Compensation and Benefits

The salary range estimated for this position based in North Carolina is $93,800.00–$125,000.00.

This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

  • A choice of national medical and dental plans, and a national vision plan, including health incentive programs

  • Employee assistance and family support programs, including commuter benefits and tuition reimbursement

  • At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

  • Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

  • Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards

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