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Digital Media Analyst Jobs (NOW HIRING)

Digital Media Management

Social Media Analyst

$55K - $77K/yr

Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital ... The Social Media Analyst will analyze social media campaign data across various platforms and tools ...

Gupta Media

Media Analyst

Boston, MA · On-site

$70K - $85K/yr

If you are skilled in digital media planning, buying and reporting, and managing high-priority ... As an Analyst on our Media team, you will be expected to excel in the following areas: Campaign ...

Gupta Media

Media Analyst

Boston, MA · On-site

If you are skilled in digital media planning, buying and reporting, and managing high-priority ... As an Analyst on our Media team, you will be expected to excel in the following areas: Campaign ...

Gupta Media

Media Analyst

Philadelphia, PA

$70K - $85K/yr

If you are skilled in digital media planning, buying and reporting, managing high-priority campaigns, we want to talk to you. Gupta Media is currently looking to add highly qualified Media Analysts ...

Gupta Media

Media Analyst

Boston, MA

$70K - $85K/yr

If you are skilled in digital media planning, buying and reporting, and managing high-priority ... As an Analyst on our Media team, you will be expected to excel in the following areas: Campaign ...

Gupta Media

Media Analyst

Philadelphia, PA · On-site

If you are skilled in digital media planning, buying and reporting, managing high-priority campaigns, we want to talk to you. Gupta Media is currently looking to add highly qualified Media Analysts ...

Gupta Media Holdings LLC

Media Analyst

Philadelphia, PA · On-site

$70K - $85K/yr

If you are skilled in digital media planning, buying and reporting, managing high-priority campaigns, we want to talk to you. Gupta Media is currently looking to add highly qualified Media Analysts ...

Gupta Media Holdings LLC

Media Analyst

Boston, MA · On-site

$70K - $85K/yr

If you are skilled in digital media planning, buying and reporting, and managing high-priority ... As an Analyst on our Media team, you will be expected to excel in the following areas: Campaign ...

Publicis Groupe Holdings B.V

Media Analyst

Dallas, TX · Remote

Overview The Digital Media Analyst is responsible for leading the collection, analysis, and ... interpretation of media to track the success of digital advertising initiatives for a national ...

Gupta Media

Senior Media Analyst

Boston, MA · On-site

Qualified candidates should have extensive experience in digital media planning, buying and ... Senior Media Analysts are expected to perform at a high level, managing high-priority campaigns ...

Gupta Media

Senior Media Analyst

Boston, MA

$90K - $105K/yr

Qualified candidates should have extensive experience in digital media planning, buying and ... Senior Media Analysts are expected to perform at a high level, managing high-priority campaigns ...

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All JobsDigital Media Analyst Jobs

Digital Media Analyst information

See salary details

$49.5K

$83K

$128.5K

How much do digital media analyst jobs pay per year?

As of Jul 22, 2026, the average yearly pay for digital media analyst in the United States is $83,039.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,500.00 and $106,000.00 per year, depending on experience, location, and employer.

Is digital analyst a good career?

A digital media analyst is a valuable role that involves analyzing online marketing data, using tools like Google Analytics and Excel. It offers opportunities for growth, requires analytical skills, and is in demand as digital marketing continues to expand. The career can be rewarding for those interested in data-driven decision making and digital trends.

What does a digital media analyst do?

A digital media analyst evaluates online marketing campaigns and digital content performance using analytics tools like Google Analytics and social media insights. They analyze data to optimize strategies, improve engagement, and increase return on investment for digital advertising efforts.

What is the difference between Digital Media Analyst vs Social Media Specialist?

AspectDigital Media AnalystSocial Media Specialist
Required CredentialsBachelor's in Marketing, Communications, or related field; certifications like Google AnalyticsBachelor's in Marketing, Communications, or related field; certifications like Hootsuite or Facebook Blueprint
Work EnvironmentData-driven, analytical settings; agencies, marketing departmentsCreative, content-focused; social media platforms, marketing teams
Employer & Industry UsageAdvertising agencies, digital marketing firms, corporate marketingBrands, agencies, media companies managing social channels

While both roles involve digital marketing, a Digital Media Analyst focuses on analyzing data and performance metrics across digital channels, whereas a Social Media Specialist concentrates on creating and managing social media content and engagement. Understanding these differences helps employers and job seekers target the right skills and responsibilities for each position.

What is a Digital Media Analyst?

A Digital Media Analyst is a professional responsible for collecting, analyzing, and interpreting data from digital media campaigns to evaluate their effectiveness and optimize strategies. They work with various digital platforms such as social media, search engines, and websites to track user engagement, traffic, and conversion metrics. Their insights help organizations improve campaign performance, increase ROI, and make data-driven decisions about online marketing initiatives.

What are the key skills and qualifications needed to thrive as a Digital Media Analyst, and why are they important?

To thrive as a Digital Media Analyst, you need strong analytical skills, a solid understanding of digital marketing concepts, and a degree in marketing, communications, or a related field. Familiarity with analytics tools like Google Analytics, social media insights platforms, and data visualization software is typically required. Attention to detail, problem-solving abilities, and effective communication make candidates stand out in this role. These skills are crucial for accurately interpreting data, optimizing digital campaigns, and providing actionable insights to drive business growth.

What are some common challenges Digital Media Analysts face when interpreting campaign performance data?

Digital Media Analysts often encounter challenges such as data discrepancies across platforms, evolving attribution models, and integrating data from multiple sources. Accurately measuring campaign effectiveness can be complex due to factors like cross-device usage and privacy regulations affecting data availability. Overcoming these obstacles requires strong analytical skills, familiarity with various analytics tools, and close collaboration with marketing and technical teams to ensure data integrity and actionable insights.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior digital media analysts, media directors, and digital marketing managers often earn $150,000 or more annually, especially with extensive experience, advanced skills in data analysis, and proficiency with tools like Google Analytics or media buying platforms. These positions typically require a strong understanding of digital advertising, strategic planning, and industry certifications, and may involve leadership responsibilities or working in large organizations.

Is digital media a high paying job?

Digital media analysts often earn competitive salaries that vary based on experience, location, and skill level. Entry-level positions typically start lower, while experienced professionals with skills in data analysis, social media, and tools like Google Analytics can command higher pay. Overall, it can be a lucrative career path within the marketing and advertising industry.
More about Digital Media Analyst jobs
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Who are the top companies hiring for Digital Media Analyst jobs? The top employers for Digital Media Analyst jobs are:
What states have the most Digital Media Analyst jobs? States with the most job openings for Digital Media Analyst jobs include:
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What are popular job titles related to Digital Media Analyst jobs? For Digital Media Analyst jobs, the most frequently searched job titles are:
Digital Media Analyst jobs near you
Infographic showing various Digital Media Analyst job openings in the United States as of July 2026, with employment types broken down into 89% Full Time, 6% Part Time, 1% Temporary, and 4% Contract. Highlights an 83% Physical, 7% Hybrid, and 10% Remote job distribution, with an average salary of $83,039 per year, or $39.9 per hour.
Social Media Analyst

Social Media Analyst

Digital Media Management

Remote

$55K - $77K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 17 days ago

Job description

Please note that DMM will only contact you using email addresses that end in .com. We have been made aware that someone may be using aliases such as [email protected] to contact individuals as part of an apparent scam. Those individuals are not affiliated with DMM, so we do not recommend interacting with that email alias, or any others that do not end in .com should you receive email correspondence that claims to be from us. If you have any questions or concerns, please do not hesitate to contact us at [email protected].
Digital Media Management (DMM), a Keywords Studios company, is a leading full-service digital agency, content studio and incubator specializing in social-first, "always-entertaining" marketing. DMM works with movie studios, television networks, streaming services and consumer brands to create groundbreaking social media campaigns via fan activations, innovative content creation, results-driven paid media planning, and strategic influencer-brand partnerships.
We are currently looking for a Social Media Analyst to join our team at DMM. The Social Media Analyst will analyze social media campaign data across various platforms and tools and conduct social listening analyses to measure and support social strategies with data-driven insights. This role will focus mainly on organic social media campaigns, but may tap into paid media from time to time. The ideal candidate is a social media insights guru who works to understand what resonates with end users, drives conversion and retention, and also builds trust.
Your Impact
  • Reviews social media campaign performance and produces, visualizes, and analyzes metrics to make recommendations
  • Helps source and identify social media trends and makes suggestions on how they can be applied to campaigns
  • Dives into user engagement and conversion data to determine the effectiveness of copy and community management tactics
  • Develops a strong understanding of project-based audience targets and how we can tap into them
  • Researches online fan communities and makes recommendations on how to best engage
  • Takes data and observations and uses them to construct detailed reports and visual presentations
  • Builds out dashboards that lead to effective campaign reporting and tactical learnings based on social media campaign objectives
  • Collaborates closely with the accounts, strategy, partnerships, and creative teams to support their work with data-driven insights

Your Experience
  • Previous experience in a social media analytics role
  • Previous experience working on entertainment industry social media campaigns
  • Strong understanding of all social networks, their functionality , and the marketing and digital advertising landscape
  • Can provide examples of using social media analytics to increase the performance of a campaign
  • Exceptional project management skills with a keen eye for detail
  • Experience with creative storytelling, synthesizing channel insights, and the ability to bring consumer data to life for marketing stakeholders
  • Experience conducting data analysis including data cleanup & normalization, and developing insights and strategic recommendations based on data analysis
  • Digital Media agency experience strongly preferred

Your Availability
  • M-F: 9am-6pm PST

$55,000 - $77,000 a year
The salary range for this role is $55,000-$77,000 a year and is based on experience, responsibilities of the position, subject matter expertise and is location specific.
We also know how important benefits are to your overall compensation package and take them seriously. Work/life balance, health insurance, DEI and training are all an important part of the DMM DNA. (Benefits are dependent on eligibility.)
Benefits:
-DMM pays 100% of the cost for employee medical, dental, and vision premiums, as well as covers 40% of dependent premium costs.
-Employer paid life insurance
-A tax-advantaged health savings account (HSA)
-A 401(k) plan that provides employees with automatic enrollment at 3% of your salary with a full employer match of your first 3% contribution, all fully vested
-Paid family leave
Work/Life Balance:
-Open PTO: DMM offers unlimited vacation, 10 sick days & 5 mental health days
-DMM Fridays: Employees have the opportunity to sign off early and kick-start their weekends at 2pm on Fridays
DEI:
-DMM offers DEI specific training focused on preventing discrimination and harassment in the workplace
-ERGs focusing on diverse perspectives across DMM to promote diversity, inclusion, and shared experiences
-Generous donation match to non-profits of interest to our employees
Training:
-Extensive onboarding that includes working with multiple departments to learn the DMM way
-Frequent trainings on the latest tools and trends and how to optimize them for our clients
Company culture you ask? Our company culture is casual, fun, and empowering. There is a lot of room for growth in this role! That's right, no glass ceiling and room to learn.
Applicants must reside in the United States and be authorized to work in the U.S. This position is limited to U.S.-based employees for payroll and compliance reasons and is not eligible for international remote work.
Digital Media Management is an equal opportunity employer. We work together to create a space that fosters diversity and inclusion across race, color, gender, sexual orientation, gender identity/expression, disability, age, national origin, and veteran status. Our diversity strategy is simple: grow a team of creative, innovative, passionate people from varied backgrounds to produce best-in-class digital campaigns.

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