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Digital Media Strategist Jobs (NOW HIRING)

Overview The Digital Media Strategist develops, executes, and optimizes digital media strategies that help clients achieve their business objectives. This role combines strategic thinking, analytical ...

Description: Overview The Digital Media Strategist develops, executes, and optimizes digital media strategies that help clients achieve their business objectives. This role combines strategic ...

Digital Media Strategist Compensation: $90,000 to $110,000 Location: Arizona, California, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Maryland, Michigan, Minnesota ...

Digital Media Strategist

OR · On-site +1

$90K - $110K/yr

Digital Media Strategist Compensation: $90,000 to $110,000 Location: Arizona, California, Colorado, Connecticut, Florida, Georgia, Iowa, Illinois, Indiana, Kansas, Maryland, Michigan, Minnesota ...

Digital Media Strategist - WFOX TV Position Overview The Digital Media Strategist serves as the market's digital marketing expert, partnering closely with the CMG sales team to drive digital revenue ...

Digital Media Strategist - WFOX TV Position Overview The Digital Media Strategist serves as the market's digital marketing expert, partnering closely with the CMG sales team to drive digital revenue ...

Digital Media Strategist

New York, NY · Hybrid

$50K - $88K/yr

The WITHIN team is growing, and we're hiring for Digital Media Strategists who are willing to take ... Working across multiple teams to design and execute marketing strategies that align with client ...

Position Overview We're looking for someone with exceptional digital acumen to act as our Digital Media Strategist in the Seattle market. This role will contribute to achieving digital revenue goals ...

Digital Media Strategist

New York, NY · On-site

$50K - $88K/yr

The WITHIN team is growing, and we're hiring for Digital Media Strategists who are willing to take ... Working across multiple teams to design and execute marketing strategies that align with client ...

Digital Media Strategist

New York, NY · Hybrid

$50K - $88K/yr

The WITHIN team is growing, and we're hiring for Digital Media Strategists who are willing to take ... Working across multiple teams to design and execute marketing strategies that align with client ...

... and knowledge in digital media. We are looking for a motivated candidate who wants to make an ... objectives, strategies, and tactics * Work with media partners, internal discipline teams and ...

We're looking for a skilled Senior Digital Media Strategist to support our Director, Paid Media in leading the next evolution of performance marketing at IDX. This is an exciting opportunity for a ...

... and knowledge in digital media. We are looking for a motivated candidate who wants to make an ... objectives, strategies, and tactics * Work with media partners, internal discipline teams and ...

You will leverage your expertise in direct mail and print production while expanding into digital media buying, analytics, and strategic planning to optimize campaign performance. Key ...

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Digital Media Strategist information

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$43.5K

$70.9K

$118.5K

How much do digital media strategist jobs pay per year?

As of Jul 16, 2026, the average yearly pay for digital media strategist in the United States is $70,897.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $81,500.00 per year, depending on experience, location, and employer.

What does a digital media strategist do?

A digital media strategist develops and implements online marketing plans to increase brand awareness and engagement across digital platforms. They analyze data, create content strategies, and use tools like social media and analytics software to optimize campaigns. Strong communication skills and knowledge of digital tools are essential for this role.

What are the key skills and qualifications needed to thrive as a Digital Media Strategist, and why are they important?

To thrive as a Digital Media Strategist, you need expertise in digital marketing, content creation, analytics, and a deep understanding of audience engagement, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, SEO software, and certifications such as Google Ads or HubSpot are typically required. Strong creativity, adaptability, and communication skills help professionals develop compelling campaigns and collaborate cross-functionally. These skills ensure the strategist can craft effective digital campaigns that drive brand awareness, engagement, and measurable business growth.

What Is a Digital Media Strategist?

A digital media strategist provides a wide array of marketing and brand awareness for a company. Usually working through an agency, you provide a strategy for social media, advertisement, and brand awareness. These strategies range from launching products to designing promotional campaigns to long-term growth strategies. Because you have such a wide range of daily duties, you need a variety of experience and a deep understanding of the digital roadmaps for today’s marketing. In this career, you collect relevant market research, provides detailed reports, and apply this knowledge to improve the company’s sales.

Is digital media a high paying job?

Digital media strategists often earn competitive salaries that vary based on experience, location, and industry. Entry-level positions typically pay less, while experienced professionals with skills in analytics, content creation, and advertising can command higher wages, especially in larger markets or with specialized certifications.

What is a Digital Media Strategist?

A Digital Media Strategist is a professional who develops and implements online marketing campaigns and strategies to promote a brand, product, or service across various digital platforms. They analyze digital trends, manage social media accounts, optimize content for search engines, and use data analytics to measure campaign effectiveness. Their goal is to increase brand awareness, engagement, and ultimately drive conversions through targeted digital efforts. Digital Media Strategists work closely with marketing teams, content creators, and designers to ensure cohesive and impactful digital messaging.

What is the salary of a digital strategist?

The salary of a digital media strategist typically ranges from $50,000 to $100,000 annually, depending on experience, location, and company size. Entry-level roles may start lower, while experienced strategists with specialized skills can earn higher salaries and bonuses.

How much does a digital media strategist make?

The average salary for a digital media strategist typically ranges from $50,000 to $85,000 annually, depending on experience, location, and industry. Senior roles or those with specialized skills in analytics or advertising tools may earn higher salaries, often exceeding $100,000.

How does a Digital Media Strategist typically collaborate with creative and analytics teams to execute campaigns?

Digital Media Strategists frequently work at the intersection of creative and analytics teams. They provide creative teams with audience insights and campaign objectives, ensuring that content aligns with platform best practices and resonates with target demographics. Simultaneously, they collaborate with analytics teams to monitor campaign performance, adjust strategies in real-time, and report on key metrics. This cross-functional collaboration is essential for developing, executing, and optimizing successful digital campaigns.
What cities are hiring for Digital Media Strategist jobs? Cities with the most Digital Media Strategist job openings:
Who are the top companies hiring for Digital Media Strategist jobs? The top employers for Digital Media Strategist jobs are:
What states have the most Digital Media Strategist jobs? States with the most job openings for Digital Media Strategist jobs include:

$50K - $60K/yr

Full-time

Posted 25 days ago


Job description

Overview
The Digital Media Strategist develops, executes, and optimizes digital media strategies that help clients achieve their business objectives. This role combines strategic thinking, analytical decision-making, and hands-on campaign management across multiple digital channels. The Digital Media Strategist works closely with internal teams and clients to deliver high-performing campaigns, uncover growth opportunities, and ensure media investments generate measurable results.
Key Responsibilities:
  • Execute day-to-day media buying activities, including campaign setup, audience targeting, keyword research, budget management, bid adjustments, testing, and optimization across digital advertising platforms
  • Create and implement strategies for digital media campaigns across search (SEM), display advertising, social media, and video marketing channels
  • Allocate and manage budgets for various campaigns, optimizing spend to maximize ROI
  • Apply financial acumen to budgeting, projections, revenue metrics, and assist with media billing
  • Analyze market data to identify target audiences, ensuring campaigns are tailored to reach the right people
  • Monitor, evaluate, and report on campaign performance using platform metrics and analytics tools, making data-driven decisions to improve results and drive strategy forward
  • Identify opportunities for innovation, experimentation, and growth within digital campaigns
  • Manage internal and external client expectations while ensuring deliverables and deadlines are met
  • Collaborate with cross-functional teams to align media strategy with broader marketing and business goals
  • Stay current on digital media trends, platform updates, industry developments, and best practices
  • Contribute to a culture of continuous improvement by identifying opportunities to enhance processes and systems

Qualifications:
  • Bachelor's degree in marketing, advertising, business, or related field
  • Minimum of 3 years of relevant experience in digital marketing strategy across digital media
  • Agency or client-side digital marketing experience required; agency experience preferred
  • Experience managing digital campaigns across multiple media channels
  • Strong understanding of campaign budgeting, projections, and revenue metrics
  • Hands-on experience managing campaigns within platforms like Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, DV360, The Trade Desk, or similar digital advertising platforms
  • Proficiency in Google Workspace, Microsoft Office, and project management platforms like monday.com or similar tools
  • Ability to analyze performance data and translate insights into actionable recommendations
  • Strong project management skills with the ability to manage multiple priorities simultaneously
  • Excellent communication, facilitation, and collaboration skills
  • Curious and creative mindset with a passion for marketing, culture, and emerging trends
  • Ability to think strategically across the full marketing spectrum, with a strong understanding of full-funnel marketing and the role paid media plays throughout the customer journey
  • Proactive problem-solving skills and a willingness to take initiative
  • Growth-oriented mindset with a commitment to continuous learning and improvement
  • Co-op experience is a plus
  • Ability to work effectively in a remote environment, demonstrating strong self-management, communication, and collaboration skills
  • Reliable high-speed internet connection and a dedicated workspace suitable for remote work

What Success Looks Like
  • Digital media campaigns consistently achieve performance goals and deliver measurable business impact
  • Budgets are managed effectively and optimized to maximize return on investment
  • Campaign recommendations are informed by data, audience insights, and industry best practices
  • Client and internal stakeholders have confidence in media strategy, execution, and reporting
  • Opportunities for innovation, testing, and growth are regularly identified and implemented
  • Projects are delivered on time, with strong attention to quality and detail
  • Clients understand the story behind campaign performance and have confidence in the recommendations provided
  • The Digital Media Strategist contributes positively to team culture and embodies Root+Beta's values

Growth Opportunities
This role offers long-term growth opportunities within the Digital Media team, including progression to Senior Digital Media Strategist and increased responsibility for strategic planning, client leadership, campaign oversight, mentoring team members, and contributing to the continued growth of Root+Beta's media offerings.
Salary Description
$50,000-$60,000