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Integrated Media Strategist Jobs (NOW HIRING)

Act as the primary owner and point of contact for integrated media strategy and channel planning, partnering closely with internal stakeholders and external agencies * Define the strategic approach ...

Manager, Integrated Media

Phoenix, AZ · On-site

$122K - $127K/yr

What You'll Do Media Strategy & Planning * Lead the development of integrated media plans based on client business goals, audience insights, market conditions, budgets, and performance objectives

Sr. Manager, Integrated Media

Phoenix, AZ · On-site

$122K - $127K/yr

What You'll Do Media Strategy & Planning * Lead the development of integrated media strategies across a portfolio of clients and complex business challenges * Translate client business goals, market ...

Media Strategist

Alexandria, VA · Remote

$85K - $105K/yr

We're looking for a Media Strategist to lead the development of integrated, full-funnel paid media strategies that connect audience insight, channel planning, creative direction, and performance ...

Media Strategist

Alexandria, VA · Remote

$85K - $105K/yr

We're looking for a Media Strategist to lead the development of integrated, full-funnel paid media strategies that connect audience insight, channel planning, creative direction, and performance ...

Media Strategist

Alexandria, VA · On-site

$85K - $105K/yr

We're looking for a Media Strategist to lead the development of integrated, full-funnel paid media strategies that connect audience insight, channel planning, creative direction, and performance ...

PR · On-site

The Integrated Media Planner is responsible for developing and executing multi-channel media ... This role requires expertise in strategic media planning, audience insights, data-driven decision ...

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Integrated Media Strategist information

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$44K

$76.2K

$124K

How much do integrated media strategist jobs pay per year?

As of Jul 31, 2026, the average yearly pay for integrated media strategist in the United States is $76,151.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,000.00 and $86,500.00 per year, depending on experience, location, and employer.

What is an integrated media strategist?

An integrated media strategist is a professional who develops and executes comprehensive marketing plans that combine multiple media channels such as digital, print, broadcast, and social media to ensure consistent messaging and maximize reach. They analyze target audiences, utilize data-driven insights, and often work with tools like media planning software to coordinate campaigns across platforms.

How much does a media strategist typically make?

A media strategist's average salary varies by experience and location but generally ranges from $50,000 to $100,000 annually. Entry-level positions may start lower, while experienced strategists with specialized skills can earn higher salaries, especially in competitive markets or with advanced certifications.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior media strategists, media directors, or digital marketing directors often earn $150,000 or more annually, especially with extensive experience, advanced skills in data analysis and media planning, and leadership responsibilities. These positions typically require a strong understanding of media channels, strategic thinking, and sometimes certifications in digital marketing or media planning tools.

What does an Integrated Media Strategist do?

An Integrated Media Strategist is responsible for planning, executing, and optimizing marketing campaigns across multiple media channels, such as digital, print, TV, and social media. Their main goal is to ensure that all messaging and branding are consistent and aligned with the company’s objectives. They analyze campaign performance, coordinate with creative and marketing teams, and use data-driven strategies to maximize reach and engagement. This role requires a strong understanding of both traditional and digital media landscapes.

How does an Integrated Media Strategist typically collaborate with creative and analytics teams to develop effective campaigns?

As an Integrated Media Strategist, you'll work closely with both creative and analytics teams to ensure campaigns are not only visually engaging but also data-driven and effective. You'll often participate in brainstorming sessions with creatives to align messaging and visuals with the overall media plan, while frequently consulting analytics experts to interpret campaign performance data and optimize strategies in real-time. Regular cross-functional meetings and collaborative planning are common, fostering a dynamic environment where blending creative ideas with analytical insights leads to compelling, results-focused campaigns.

What are the key skills and qualifications needed to thrive as an Integrated Media Strategist, and why are they important?

To thrive as an Integrated Media Strategist, you need a strong background in marketing, data analysis, and campaign planning, typically supported by a degree in marketing, communications, or a related field. Familiarity with media buying platforms, analytics tools like Google Analytics, and digital advertising systems such as Facebook Ads Manager is highly valued. Excellent communication, creativity, and project management skills help you coordinate across teams and develop compelling multi-channel campaigns. These skills and qualities are crucial for driving brand success and ensuring cohesive, measurable marketing strategies in a competitive media landscape.
More about Integrated Media Strategist jobs
What job categories do people searching Integrated Media Strategist jobs look for? The top searched job categories for Integrated Media Strategist jobs are:
Infographic showing various Integrated Media Strategist job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 86% Full Time, 10% Part Time, and 3% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $76,151 per year, or $36.6 per hour.

Media Strategist

INSPYR Solutions

Menlo Park, CA • On-site

Full-time

Re-posted 25 days ago


Job description

Role Summary
The Media Strategy & Planning Lead is a senior, cross-channel role accountable for shaping and delivering holistic media strategies across paid media ecosystems, including ONP, OFP, and QPs. This role owns the media strategy lifecycle end to end-from intake and planning through launch readiness-while ensuring tight alignment across internal teams, agency partners, and execution workflows.
As the central owner of media strategy, this role sets direction, drives integration, and ensures media plans are directly connected to broader business and go-to-market objectives.
What You'll Do
  • Act as the primary owner and point of contact for integrated media strategy and channel planning, partnering closely with internal stakeholders and external agencies
  • Define the strategic approach for media investment using business goals, audience insights, channel performance, and market conditions
  • Provide strategic guidance upstream, influencing media thinking and ensuring plans ladder into larger marketing and GTM strategies
  • Translate quantitative and qualitative insights into audience strategies, channel recommendations, and optimization plans
  • Collaborate cross-functionally with Marketing, Marketing Data Science, Insights, Creative, Global Media teams, and agency partners to deliver cohesive programs
  • Evaluate campaign performance against success metrics, synthesize insights, and deliver clear optimization and reporting recommendations
  • Serve as a trusted media expert and advisor to senior stakeholders across functions
Core Responsibilities
Develop integrated, multi-channel media strategies aligned to marketing and business priorities
Partner with Marketing and MDS teams to define objectives, budgets, target audiences, and KPIs
Lead agency briefings across ONP and OFP, providing strategic context and clarity on expectations
Ensure strategic consistency across channels while enabling flexibility for testing and optimization
Create comprehensive cross-channel media plans across ONP, OFP, and QPs in collaboration with internal teams and agency partners (e.g., DEPT/Spark)
Assess media partners and platforms against key criteria such as scalability, regional relevance, measurability, and performance impact
Drive partner, platform, and creative approach selection, including test-and-learn roadmaps
Own planning timelines and proactively communicate status, risks, and updates to stakeholders
Maintain overall accountability for campaign setup readiness, including trafficking, QA, and handoffs (with execution managed by agency partners)
Coordinate closely with creative teams, media agencies, and MDS to ensure readiness across assets, tracking, and measurement
Provide strategic and tactical context to Campaign Managers and Campaign Operations teams
Partner with Campaign Ops to ensure seamless execution and issue resolution
Serve as the central media liaison across marketing, creative, analytics, and agency partners
Present media strategies and plans, align cross-functional stakeholders, and secure approvals when required
Build strong working relationships that enable collaboration, clarity, and accountability
Partner on campaign briefs and strategic framing
Review pacing, performance, and campaign health updates
Incorporate analyst insights into pre-launch optimization
Participate in regular feedback loops and post-campaign reviews
Collaborate on QA findings and execution readiness
Co-create learning agendas and experimentation frameworks
Partner on audience segmentation, sizing, and measurement strategy
Integrate real-time dashboards and analytics into planning and optimization
Align on reporting standards, KPIs, and insight generation
Participate in joint readouts to inform future planning
Coordinate on account setup, access, and compliance requirements
Surface operational risks, bottlenecks, and process improvements
Lead troubleshooting and escalation for campaign execution issues
Manage ad account infrastructure, permissions, and platform dependencies
Own escalation paths tied to ads, BLS, and platform-related constraints
About INSPYR Solutions
Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients' business objectives and cultural needs. Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at inspyrsolutions.com.
INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.
Information collected and processed through your application with INSPYR Solutions (including any job applications you choose to submit) is subject to INSPYR Solutions' Privacy Policy and INSPYR Solutions' AI and Automated Employment Decision Tool Policy: https://www.inspyrsolutions.com/policies/ . By submitting an application, you are consenting to being contacted by INSPYR Solutions through phone, email, or text.
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